To: | VIVO MOBILE COMMUNICATION CO., LTD. (tm@bayramoglu-legal.com) |
Subject: | U.S. Trademark Application Serial No. 90131419 - VIVO - N/A |
Sent: | January 04, 2021 07:32:39 PM |
Sent As: | ecom112@uspto.gov |
Attachments: | Attachment - 1 Attachment - 2 Attachment - 3 Attachment - 4 Attachment - 5 Attachment - 6 Attachment - 7 Attachment - 8 Attachment - 9 Attachment - 10 Attachment - 11 Attachment - 12 Attachment - 13 |
United States Patent and Trademark Office (USPTO)
Office Action (Official Letter) About Applicant’s Trademark Application
U.S. Application Serial No. 90131419
Mark: VIVO
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Correspondence Address: 1540 WEST WARM SPRINGS ROAD SUITE 100
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Applicant: VIVO MOBILE COMMUNICATION CO., LTD.
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Reference/Docket No. N/A
Correspondence Email Address: |
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NONFINAL OFFICE ACTION
The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned. Respond using the Trademark Electronic Application System (TEAS). A link to the appropriate TEAS response form appears at the end of this Office action.
Issue date: January 04, 2021
The referenced application has been reviewed by the assigned trademark examining attorney. Applicant must respond timely and completely to the issue(s) below. 15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.
General Refusal
Registration of the applied-for mark is refused because of a likelihood of confusion with the marks in U.S. Registration Nos. 4303162, 6021082, and 4866366. Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq. See the attached registrations.
Determination of Likelihood of Confusion
Trademark Act Section 2(d) bars registration of an applied-for mark that is so similar to a registered mark that it is likely consumers would be confused, mistaken, or deceived as to the commercial source of the services of the parties. See 15 U.S.C. §1052(d). Likelihood of confusion is determined on a case-by-case basis by applying the factors set forth in In re E. I. du Pont de Nemours & Co., 476 F.2d 1357, 1361, 177 USPQ 563, 567 (C.C.P.A. 1973) (called the “du Pont factors”). In re i.am.symbolic, llc, 866 F.3d 1315, 1322, 123 USPQ2d 1744, 1747 (Fed. Cir. 2017). Any evidence of record related to those factors need be considered; however, “not all of the DuPont factors are relevant or of similar weight in every case.” In re Guild Mortg. Co., 912 F.3d 1376, 1379, 129 USPQ2d 1160, 1162 (Fed. Cir. 2019) (quoting In re Dixie Rests., Inc., 105 F.3d 1405, 1406, 41 USPQ2d 1531, 1533 (Fed. Cir. 1997)).
Although not all du Pont factors may be relevant, there are generally two key considerations in any likelihood of confusion analysis: (1) the similarities between the compared marks and (2) the relatedness of the compared services. See In re i.am.symbolic, llc, 866 F.3d at 1322, 123 USPQ2d at 1747 (quoting Herbko Int’l, Inc. v. Kappa Books, Inc., 308 F.3d 1156, 1164-65, 64 USPQ2d 1375, 1380 (Fed. Cir. 2002)); Federated Foods, Inc. v. Fort Howard Paper Co.,544 F.2d 1098, 1103, 192 USPQ 24, 29 (C.C.P.A. 1976) (“The fundamental inquiry mandated by [Section] 2(d) goes to the cumulative effect of differences in the essential characteristics of the services and differences in the marks.”); TMEP §1207.01.
Comparing the Marks
Marks are compared in their entireties for similarities in appearance, sound, connotation, and commercial impression. Stone Lion Capital Partners, LP v. Lion Capital LLP, 746 F.3d 1317, 1321, 110 USPQ2d 1157, 1160 (Fed. Cir. 2014) (quoting Palm Bay Imps., Inc. v. Veuve Clicquot Ponsardin Maison Fondee En 1772, 396 F.3d 1369, 1371, 73 USPQ2d 1689, 1691 (Fed. Cir. 2005)); TMEP §1207.01(b)-(b)(v). “Similarity in any one of these elements may be sufficient to find the marks confusingly similar.” In re Inn at St. John’s, LLC, 126 USPQ2d 1742, 1746 (TTAB 2018) (citing In re Davia, 110 USPQ2d 1810, 1812 (TTAB 2014)), aff’d per curiam, 777 F. App’x 516, 2019 BL 343921 (Fed. Cir. 2019); TMEP §1207.01(b).
The applicant’s mark is VIVO and the registrants’ marks are VIVOBAREFOOT, VIVOTION and VIVOGYM.
In this case, the marks of all the parties contain the common prefix VIVO. Consumers seeing the respective marks of the parties together would conclude that the marks come from a common source. It is likely that the consumer will focus on the VIVO portion of the marks of the parties since it is the first word of each party’s mark. The marks create a confusingly similar commercial impression, because the marks of the parties all contain VIVO. Therefore, the similarities in the elements that exist are sufficient to find a likelihood of confusion.
Comparing the Goods/Services
The compared services need not be identical or even competitive to find a likelihood of confusion. See On-line Careline Inc. v. Am. Online Inc., 229 F.3d 1080, 1086, 56 USPQ2d 1471, 1475 (Fed. Cir. 2000); Recot, Inc. v. Becton, 214 F.3d 1322, 1329, 54 USPQ2d 1894, 1898 (Fed. Cir. 2000); TMEP §1207.01(a)(i). They need only be “related in some manner and/or if the circumstances surrounding their marketing are such that they could give rise to the mistaken belief that [the goods and/or services] emanate from the same source.” Coach Servs., Inc. v. Triumph Learning LLC, 668 F.3d 1356, 1369, 101 USPQ2d 1713, 1722 (Fed. Cir. 2012) (quoting 7-Eleven Inc. v. Wechsler, 83 USPQ2d 1715, 1724 (TTAB 2007)); TMEP §1207.01(a)(i).
The applicant’s services are, in pertinent part, “Health club services, namely, providing instruction and equipment in the field of physical exercise” and the registrant’s services are “Educational services, namely, providing instruction and training on walking, sporting activities, physical exercise and fitness, and exercise training, including advice pertaining to footwear therefor; educational services, namely, providing online instruction in the field of walking, exercise and sporting activities including instruction pertaining to footwear therefor and exercise instruction pertaining to injury reduction; physical fitness training services in relation to walking, exercise, sporting activities; physical fitness training on how to walk, run and move correctly while exercising; physical fitness training services regarding the selection of proper footwear for use in, walking and sporting activities; educational services, namely, providing a website featuring instruction and training on walking, physical exercise during sporting activities, physical exercise and fitness, exercise training, and training regarding the selection of footwear therefor; organizing and providing programs and events featuring recreational and competitive sporting activities, namely, training and coaching clinics, seminars, courses and workshops about recreational and competitive sporting activities,” “Gymnasium services; provision of specialized facilities for fitness instruction in the field of gymnasium facilities; gym activity and instruction classes, namely conducting fitness classes; leisure centre, namely gymnasiums, health club, fitness centre and gymnasium services; health clubs for physical exercise featuring swimming facilities, saunas, steam rooms and spas; provision of discotheque services; provision of recreational facilities; provision of facilities relating to gymnastics, weight training, body building, aerobics and physical exercise, instructional services relating to gymnastics, weight training, body building, aerobics and physical exercise, physical rehabilitation, diet nutrition, health club services, namely, providing instruction and equipment in the field of physical exercise,” and “Education services, namely, providing live and on-line training in the field of personal physical fitness training.” The services of the parties are related, because they are all “providing instruction and equipment in the field of physical exercise.”
In this case, the application uses broad wording to describe “Health club services, namely, providing instruction and equipment in the field of physical exercise,” which presumably encompasses all services of the type described, including registrants’ more narrow “Educational services, namely, providing instruction and training on walking, sporting activities, physical exercise and fitness, and exercise training, including advice pertaining to footwear therefor; educational services, namely, providing online instruction in the field of walking, exercise and sporting activities including instruction pertaining to footwear therefor and exercise instruction pertaining to injury reduction; physical fitness training services in relation to walking, exercise, sporting activities; physical fitness training on how to walk, run and move correctly while exercising; physical fitness training services regarding the selection of proper footwear for use in, walking and sporting activities; educational services, namely, providing a website featuring instruction and training on walking, physical exercise during sporting activities, physical exercise and fitness, exercise training, and training regarding the selection of footwear therefor; organizing and providing programs and events featuring recreational and competitive sporting activities, namely, training and coaching clinics, seminars, courses and workshops about recreational and competitive sporting activities,” “Gymnasium services; provision of specialized facilities for fitness instruction in the field of gymnasium facilities; gym activity and instruction classes, namely conducting fitness classes; leisure centre, namely gymnasiums, health club, fitness centre and gymnasium services; health clubs for physical exercise featuring swimming facilities, saunas, steam rooms and spas; provision of discotheque services; provision of recreational facilities; provision of facilities relating to gymnastics, weight training, body building, aerobics and physical exercise, instructional services relating to gymnastics, weight training, body building, aerobics and physical exercise, physical rehabilitation, diet nutrition, health club services, namely, providing instruction and equipment in the field of physical exercise,” and “Education services, namely, providing live and on-line training in the field of personal physical fitness training.” See, e.g., In re Solid State Design Inc., 125 USPQ2d 1409, 1412-15 (TTAB 2018); Sw. Mgmt., Inc. v. Ocinomled, Ltd., 115 USPQ2d 1007, 1025 (TTAB 2015). Thus, applicant’s and registrant’s services are legally identical. See, e.g., In re i.am.symbolic, llc, 127 USPQ2d 1627, 1629 (TTAB 2018) (citing Tuxedo Monopoly, Inc. v. Gen. Mills Fun Grp., Inc., 648 F.2d 1335, 1336, 209 USPQ 986, 988 (C.C.P.A. 1981); Inter IKEA Sys. B.V. v. Akea, LLC, 110 USPQ2d 1734, 1745 (TTAB 2014); Baseball Am. Inc. v. Powerplay Sports Ltd., 71 USPQ2d 1844, 1847 n.9 (TTAB 2004)).
Additionally, the services of the parties have no restrictions as to nature, type, channels of trade, or classes of purchasers and are “presumed to travel in the same channels of trade to the same class of purchasers.” In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908 (Fed. Cir. 2012) (quoting Hewlett-Packard Co. v. Packard Press, Inc., 281 F.3d 1261, 1268, 62 USPQ2d 1001, 1005 (Fed. Cir. 2002)). Thus, applicant’s and registrant’s services are related.
Because of the similarities between the marks and the services of the parties, a likelihood of confusion is created.
Recitation of Services
For assistance with identifying and classifying services in trademark applications, please see the USPTO’s online searchable U.S. Acceptable Identification of Goods and Services Manual. See TMEP §1402.04.
The recitation of services should be amended to read as follows, if accurate:
Research in the field of education; Instruction services, namely, providing training in the field of information technology and telecommunications; Providing information about education; IT training services; Entertainment and educational services in the nature of competitions in the field of entertainment, education, culture, sports, and other non-business and non-commercial fields; Organization of exhibitions for cultural or educational purposes; Arranging and conducting of conferences in the field of {indicate, e.g., telecommunications technology, economics, fashion, intellectual property law, etc.}; Arranging and conducting educational congresses in the field of {indicate, e.g., science and technology, math, law, etc.}; Publishing of electronic publications; Photography; Photographic reporting; Microfilming; News reporters services; Social club services, namely, arranging, organizing, and hosting social events, get-togethers, and parties for club members; Party planning; Entertainment services, namely, providing online electronic games; Organization of lotteries; Health club services, namely, providing instruction and equipment in the field of physical exercise; Rental of toys; Game equipment rental; Providing user reviews for entertainment or cultural purposes; Providing user rankings for entertainment or cultural purposes; Providing user ratings for entertainment or cultural purposes; Providing online music, not downloadable; Providing on-line videos featuring entertainment, social networking, mobile phone advertisements, smart phone advertisements, tablet computer advertisements, smart watches advertisements, and smartglasses advertisements, not downloadable; Entertainment services, namely, providing online video games; Mobile library services; Virtual reality game services provided on-line from a computer network in International Class 41.
Prior Pending Application
In response to this Office action, applicant may present arguments in support of registration by addressing the issue of the potential conflict between applicant’s mark and the marks in the referenced applications. Applicant’s election not to submit arguments at this time in no way limits applicant’s right to address this issue later if a refusal under Section 2(d) issues.
Although applicant’s mark has been refused registration, applicant may respond to the refusal(s) by submitting evidence and arguments in support of registration.
How to respond. Click to file a response to this nonfinal Office action.
/Charles L. Jenkins, Jr./
Charles L. Jenkins, Jr.
Trademark Attorney
Law Office 112
571-272-9305
charles.jenkins@uspto.gov
RESPONSE GUIDANCE