Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90067397
Filing Date:07/22/2020
NOTE: Data fields with the * are mandatory under TEAS Plus. The wording "(if applicable)" appears where the field is only mandatory under the facts of the particular
application.
The mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
DS Services of America, Inc.
INTERNAL ADDRESS
Suite 500N
*MAILING ADDRESS
2300 Windy Ridge Parkway
*CITY
Atlanta
*STATE
(Required for U.S. applicants)
Georgia
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
30339
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
*TYPE
LIMITED LIABILITY COMPANY
* STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED
Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
*INTERNATIONAL CLASS
035
*IDENTIFICATION
Retail store services featuring BEVERAGES, BEVERAGE SUPPLIES, WATER TREATMENT AND DISPENSING EQUIPMENT; Retail store services featuring
SELFSERVICE VENDING OF FILTERED DRINKING WATER; Water vending machine services
Images of mark used in connection with providing and promoting the services. Image of web page accessed 7/22/20 from
http://store.primowater.com
ADDITIONAL STATEMENTS SECTION
*TRANSLATION
(if applicable)
*TRANSLITERATION
(if applicable)
*CLAIMED PRIOR REGISTRATION
(if applicable)
The applicant claims ownership of active prior U.S. Registration Number(s) 3137295, 3166619, 3468664, and others.
*CONSENT (NAME/LIKENESS)
(if applicable)
*CONCURRENT USE CLAIM
(if applicable)
ATTORNEY INFORMATION
NAME
Bart A. Lazar
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Seyfarth Shaw, LLP
STREET
233 S. Wacker Drive, Suite 8000
CITY
Chicago
STATE
Illinois
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
60606
PHONE
312-460-5986
FAX
3124607986
EMAIL ADDRESS
blazar@seyfarth.com
CORRESPONDENCE INFORMATION
NAME
Bart A. Lazar
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
blazar@seyfarth.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
chiipdocket@seyfarth.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Plus
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
225
*TOTAL FEES DUE
225
*TOTAL FEES PAID
225
SIGNATURE INFORMATION
* SIGNATURE
/Bart A. Lazar/
* SIGNATORY'S NAME
Bart A. Lazar
* SIGNATORY'S POSITION
Attorney of record, Illinois Bar member
SIGNATORY'S PHONE NUMBER
312-460-5986
* DATE SIGNED
07/22/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90067397
Filing Date:07/22/2020
To the Commissioner for Trademarks:
MARK: PRIMO (Standard Characters, see mark)
The literal element of the mark consists of PRIMO. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, DS Services of America, Inc., a limited liability company legally organized under the laws of Delaware, having an address of
Suite 500N
2300 Windy Ridge Parkway
Atlanta, Georgia 30339
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
For specific filing basis information for each item, you must view the display within the Input Table.
International Class 035: Retail store services featuring BEVERAGES, BEVERAGE SUPPLIES, WATER TREATMENT AND DISPENSING EQUIPMENT; Retail store services featuring SELFSERVICE VENDING OF FILTERED
DRINKING WATER; Water vending machine services
Use in Commerce: The applicant is using the mark in commerce on or in connection with the identified goods/services. The applicant attaches, or will later submit, one specimen as a JPG/PDF image file
showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, regardless of whether the mark itself is in the standard character format or is a
stylized or design mark. The specimen image file may be in color, and the image must be in color if color is being claimed as a feature of the mark.
In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee predecessor in interest at least as early as 10/01/2010, and first used in commerce
at least as early as 10/01/2010, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the
class of listed goods/services, consisting of a(n) Images of mark used in connection with providing and promoting the services. Image of web page accessed 7/22/20 from
http://store.primowater.com. JPG file(s): Specimen File1 Original PDF file: SPE0-50237398-20200722151 849220482_._PRIMOIMAGES.PDF Converted PDF file(s) (2 pages) Specimen File1 Specimen File2
Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 3137295, 3166619, 3468664, and others.
The owner's/holder's proposed attorney information: Bart A. Lazar. Bart A. Lazar of Seyfarth Shaw, LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, is located
at
233 S. Wacker Drive, Suite 8000
Chicago, Illinois 60606
United States
312-460-5986(phone)
3124607986(fax)
blazar@seyfarth.com
Bart A. Lazar submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $225 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Bart A. Lazar/ Date: 07/22/2020
Signatory's Name: Bart A. Lazar
Signatory's Position: Attorney of record, Illinois Bar member
Signatory's Phone Number: 312-460-5986
Payment Sale Number: 90067397
Payment Accounting Date: 07/22/2020
Serial Number: 90067397
Internet Transmission Date: Wed Jul 22 15:33:29 ET 2020
TEAS Stamp: USPTO/FTK-XX.XXX.XX.X-202007221533297994
74-90067397-7405877c87ce103a78a0ed373383
ee1c225a06226ab99617eaa3cf1e4d3311760-DA
-33291856-20200722151849220482