TRUE NORTH

Monster Energy Company

Application Filed: 2020-06-30
Trademark Application Details
Trademark Logo TRUE NORTH

Mark For: TRUE NORTH® trademark registration is intended to cover the categories of seltzer water; water beverages; flavored waters. [all]

Status

2021-09-09 UTC
LIVE APPLICATION Under Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and that this application has been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number90028550
Registration Number6521845
Mark Literal ElementsTRUE NORTH
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeTRADEMARK
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2021-09-07
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 045: Soft Drinks and Carbonated Waters
  • 046: Foods and Ingredients of Foods
  • 048: Malt Beverages and Liquors
Primary International Class
  • 032 - Primary Class
  • (Light beverages) Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
Filed UseNo
Current UseYes
Intent To UseNo
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameDiane M. Reed
Attorney Docket NumberHANB.11591T

Timeline

2020-06-30Application Filed
2020-07-03Location: NEW APPLICATION PROCESSING
2020-07-03Status: Live/Pending
2020-07-03Transaction Date
2021-01-12Published
2021-08-13Date of First Use
2021-08-13Date of Use In Commerce
2021-09-07Location: PUBLICATION AND ISSUE SECTION
2021-09-07Status: Review prior to registration completed.
2021-10-12Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Monster Energy Company
Address1 Monster Way Corona, CALIFORNIA UNITED STATES 92879
Legal Entity TypeCorporation
Legal Entity StateDELAWARE

Attorney of Record

DIANE M. REED
KNOBBE MARTENS OLSON AND BEAR, LLP
2040 MAIN STREET, 14TH FLOOR
IRVINE, CA 92614

Good, Services, and Codes


IC 032. US 045 046 048. G & S: Seltzer water; water beverages; flavored waters. FIRST USE: 20210813. FIRST USE IN COMMERCE: 20210813

International Codes:32
U.S. Codes:045,046,048
International Codes:33
U.S. Codes:047,049
Type CodeType
GS0321Seltzer water; water beverages; flavored waters; beer; brewed sugar based beer
GS0321Seltzer water; water beverages; flavored waters

Trademark Filing History

DescriptionDateProceeding Number
REGISTERED-PRINCIPAL REGISTER2021-10-12
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED2021-09-08
STATEMENT OF USE PROCESSING COMPLETE2021-09-0774055
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED2021-09-07
USE AMENDMENT FILED2021-09-0274055
TEAS STATEMENT OF USE RECEIVED2021-09-02
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED2021-08-31
TEAS EXTENSION RECEIVED2021-08-27
EXTENSION 1 GRANTED2021-08-2798765
EXTENSION 1 FILED2021-08-2798765
NOA E-MAILED - SOU REQUIRED FROM APPLICANT2021-03-09
PUBLISHED FOR OPPOSITION2021-01-12
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2021-01-12
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2020-12-23
APPROVED FOR PUB - PRINCIPAL REGISTER2020-12-03
DIVISIONAL PROCESSING COMPLETE2020-11-06
CASE ASSIGNED TO INTENT TO USE PARALEGAL2020-11-0474055
ASSIGNED TO EXAMINER2020-11-0290324
TEAS/EMAIL CORRESPONDENCE ENTERED2020-10-1788889
TEAS RESPONSE TO OFFICE ACTION RECEIVED2020-10-16
TEAS REQUEST TO DIVIDE RECEIVED2020-10-16
CORRESPONDENCE RECEIVED IN LAW OFFICE2020-10-1688889
DIVISIONAL REQUEST RECEIVED2020-10-15
NOTIFICATION OF NON-FINAL ACTION E-MAILED2020-09-286325
NON-FINAL ACTION WRITTEN2020-09-2892568
NON-FINAL ACTION E-MAILED2020-09-286325
ASSIGNED TO EXAMINER2020-09-2392568
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2020-07-28
NEW APPLICATION ENTERED IN TRAM2020-07-03

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