Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 88957591

Filing Date: 06/10/020

To the Commissioner for Trademarks:

MARK: EASY TO CHOOSE, EASY TO USE (Standard Characters, see mark)
The literal element of the mark consists of EASY TO CHOOSE, EASY TO USE. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, ARCH Cutting Tools Corp., a corporation of Delaware, having an address of
      2600 S. Telegraph Rd.
      Bloomfield Hills, Michigan 48302
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 007:  A house mark for a full line of tools and machines for boring, cutting, drilling, facing, grinding, grooving, milling, reaming, shaping, shearing, threading, and turning; Bits for power drills; Chuck adaptors and collets; Chucks; Chucks for power drills; Cutting inserts; Cutting machines; Cutting machines for metalworking; Cutting tools-namely, drills, countersinks, reamers and keyway cutters; End milling cutter; Gear cutters; Grinding tools for grinding machines; Holders for drills; Inserts for power-operated milling machines; Lathe Chuck; Laser engraving machines; Laser engraving machines for woodworking; Laser welding machines; Laser etching machines; Laser marking machines; Machine tool holders; Machine tools, namely, powered machines for cutting or shaping or finishing metals or other materials; Machines and machine tools for the cutting and forming of materials; Metalworking machine tools; Milling cutters; Milling cutters for milling machines; Power drill bit extensions; Power drill bits; Power operated metalworking machine tools, namely, boring tools; Power operated metalworking machine tools, namely, drilling tools; Power operated metalworking machine tools, namely, milling tools; Power operated metalworking machine tools, namely, turning tools; Power tool parts, namely, collets; Tool bits for machines; Tools for machining, namely, turning, facing, drilling, boring, threading, milling, grooving, reaming, shearing and cut-off tools.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 040:  A house mark for a full line of manufacturing services relating to using machines and tools for boring, cutting, drilling, facing, grinding, grooving, milling, reaming, shaping, shearing, threading, and turning for others; Manufacturing precision cutting tools, precision machined components, and medical implants and instruments; manufacturing precision cutting tools, precision machined components, and medical implants and instruments; Production prototype fabrication of medical and surgical products, first articles, and pre-production lots for others.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



The owner's/holder's proposed attorney information: Jeremy D. Bisdorf. Other appointed attorneys are Daniel H. Cooke. Jeremy D. Bisdorf of Jaffe, Raitt, Heuer & Weiss, P.C., is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      27777 Franklin Road, Suite 2500
      Southfield, Michigan 48034
      United States
      248-351-3000(phone)
      trademark@jaffelaw.com
The docket/reference number is AGHLLC/IP.
Jeremy D. Bisdorf submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Jeremy D. Bisdorf

PRIMARY EMAIL FOR CORRESPONDENCE: trademark@jaffelaw.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): jbisdorf@jaffelaw.com; dcooke@jaffelaw.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $550 has been submitted with the application, representing payment for 2 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /SLE/   Date: 06/10/2020
Signatory's Name: Stacey Eeman
Signatory's Position: Duly authorized officer
Payment Sale Number: 88957591
Payment Accounting Date: 06/10/2020

Serial Number: 88957591
Internet Transmission Date: Wed Jun 10 11:42:32 ET 2020
TEAS Stamp: USPTO/BAS-XX.XX.XX.XXX-20200610114232982
307-88957591-710aed9d2f2dfa1db7dd6bea24d
746134a7b5d24423e1a6fcf29ef4cc330744a-DA
-42323455-20200529111817664217