To: | Epic Games, Inc. (trademarks@parkerpoe.com) |
Subject: | U.S. Trademark Application Serial No. 88948661 - SUNFLOWER - 29945-00001 |
Sent: | July 08, 2020 11:35:59 AM |
Sent As: | ecom126@uspto.gov |
Attachments: | Attachment - 1 Attachment - 2 Attachment - 3 |
United States Patent and Trademark Office (USPTO)
Office Action (Official Letter) About Applicant’s Trademark Application
U.S. Application Serial No. 88948661
Mark: SUNFLOWER
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Correspondence Address: PARKER POE ADAMS & BERNSTEIN LLP 301 FAYETTEVILLE STREET, SUITE 1400
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Applicant: Epic Games, Inc.
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Reference/Docket No. 29945-00001
Correspondence Email Address: |
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NONFINAL OFFICE ACTION
The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned. Respond using the Trademark Electronic Application System (TEAS). A link to the appropriate TEAS response form appears at the end of this Office action.
I. Section 2(d) Refusal – Likelihood of Confusion
II. Identification of Goods and Services Partial Requirement
I. SECTION 2(d) REFUSAL – LIKELIHOOD OF CONFUSION
Registration of the applied-for mark is refused because of a likelihood of confusion with the mark in U.S. Registration No. 2305064. Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq. See the attached registration. Please note, while the maintenance documents have not yet been recorded as filed for the cited registration, the registration will not be eligible for cancellation until on or after August 4, 2020 due to an additional thirty day Administrative waiting period.
Although not all du Pont factors may be relevant, there are generally two key considerations in any likelihood of confusion analysis: (1) the similarities between the compared marks and (2) the relatedness of the compared goods and/or services. See In re i.am.symbolic, llc, 866 F.3d at 1322, 123 USPQ2d at 1747 (quoting Herbko Int’l, Inc. v. Kappa Books, Inc., 308 F.3d 1156, 1164-65, 64 USPQ2d 1375, 1380 (Fed. Cir. 2002)); Federated Foods, Inc. v. Fort Howard Paper Co.,544 F.2d 1098, 1103, 192 USPQ 24, 29 (C.C.P.A. 1976) (“The fundamental inquiry mandated by [Section] 2(d) goes to the cumulative effect of differences in the essential characteristics of the goods [or services] and differences in the marks.”); TMEP §1207.01.
The applicant’s mark is “SUNFLOWER” in standard characters for:
International Class 9: Downloadable and recorded software development tools; downloadable and recorded software for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software development tools; downloadable and recorded software for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable software for the creation of computer-generated imagery and graphics, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable software for the creation of computer-generated imagery and graphics, for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable and recorded software for character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software for character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable and recorded software for translating human movements, expression, and appearance into digital human characters or representations, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software for translating human movements, expression, and appearance into digital human characters or representations, for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable and recorded software featuring digital human characters or representations for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software featuring digital human characters or representations for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable graphics for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable graphics for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable virtual goods, namely, computer programs featuring digital content for use in online virtual worlds and real-time 3D sites
Class 42: Computer software design; developing computer software; computer graphics design services; providing temporary use of non-downloadable computer software for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; providing temporary use of non-downloadable computer software for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; computer graphics design services, namely, creation of 2D and 3D computer models; computer graphics design services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; computer graphics design services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; 3D scanning services, namely, scanning humans, animals, and objects, for the purpose of creating digital characters or representations; computer graphics design consultation
The registrant’s mark is “SUNFLOWERS” in standard characters for:
International Class 9: computer game software and video game software
SIMILARITY OF MARKS
Marks are compared in their entireties for similarities in appearance, sound, connotation, and commercial impression. Stone Lion Capital Partners, LP v. Lion Capital LLP, 746 F.3d 1317, 1321, 110 USPQ2d 1157, 1160 (Fed. Cir. 2014) (quoting Palm Bay Imps., Inc. v. Veuve Clicquot Ponsardin Maison Fondee En 1772, 396 F.3d 1369, 1371, 73 USPQ2d 1689, 1691 (Fed. Cir. 2005)); TMEP §1207.01(b)-(b)(v). “Similarity in any one of these elements may be sufficient to find the marks confusingly similar.” In re Inn at St. John’s, LLC, 126 USPQ2d 1742, 1746 (TTAB 2018) (citing In re Davia, 110 USPQ2d 1810, 1812 (TTAB 2014)), aff’d per curiam, 777 F. App’x 516, 2019 BL 343921 (Fed. Cir. 2019); TMEP §1207.01(b).
An applied-for mark that is the singular or plural form of a registered mark is essentially identical in sound, appearance, meaning, and commercial impression, and thus the marks are confusingly similar. Swiss Grill Ltd., v. Wolf Steel Ltd., 115 USPQ2d 2001, 2011 n.17 (TTAB 2015) (holding “it is obvious that the virtually identical marks [the singular and plural of SWISS GRILL] are confusingly similar”); Weider Publ’ns, LLC v. D & D Beauty Care Co., 109 USPQ2d 1347, 1355 (TTAB 2014) (finding the singular and plural forms of SHAPE to be essentially the same mark) (citing Wilson v. Delaunay, 245 F.2d 877, 878, 114 USPQ 339, 341 (C.C.P.A. 1957) (finding no material difference between the singular and plural forms of ZOMBIE such that the marks were considered the same mark). Here, the applicant’s mark, namely, “SUNFLOWER” is the singular form of the registrant’s mark, namely, “SUNFLOWERS”.
Therefore, for the reasons set forth above, the registrant’s mark and applicant’s mark have a virtually identical commercial impression for the purposes of this analysis.
RELATEDNESS OF GOODS AND SERVICES
Determining likelihood of confusion is based on the description of the goods and/or services stated in the application and registration at issue, not on extrinsic evidence of actual use. See In re Detroit Athletic Co., 903 F.3d 1297, 1307, 128 USPQ2d 1047, 1052 (Fed. Cir. 2018) (citing In re i.am.symbolic, llc, 866 F.3d 1315, 1325, 123 USPQ2d 1744, 1749 (Fed. Cir. 2017)).
In this case, the registration uses broad wording to describe “computer game software and video game software”, which could encompass downloadable and non-downloadable software, and which presumably encompasses all goods and services of the type described, including applicant’s more narrow goods and services, including those used to make computer and video game software. See, e.g., In re Solid State Design Inc., 125 USPQ2d 1409, 1412-15 (TTAB 2018); Sw. Mgmt., Inc. v. Ocinomled, Ltd., 115 USPQ2d 1007, 1025 (TTAB 2015). Notably, when the cited registrant’s software is identified broadly without restriction or limitation as to the purpose or function, the software is presumed to encompass all goods of that type, including the same type of software as applicant. See In re Solid State Design Inc., 125 USPQ2d 1409, 1412-15 (TTAB 2018); In re N.A.D., Inc., 57 USPQ2d 1872, 1874 (TTAB 2000); TMEP §1207.01(a)(iii). In addition, as the record indicates, the goods and services at issue have complementary uses, namely for creating video and computer games, and thus are often used together or otherwise purchased by the same purchasers for the same or related purposes, such goods have generally been found to be sufficiently related such that confusion would be likely if they are marketed under the same or similar marks. See In re Martin’s Famous Pastry Shoppe, Inc., 748 F.2d 1565, 1567, 223 USPQ 1289, 1290 (Fed. Cir. 1984) ; In re Hester Indus., Inc., 231 USPQ 881, 882-83 (TTAB 1986). Thus, applicant’s and registrant’s goods and services are legally identical. See, e.g., In re i.am.symbolic, llc, 127 USPQ2d 1627, 1629 (TTAB 2018) (citing Tuxedo Monopoly, Inc. v. Gen. Mills Fun Grp., Inc., 648 F.2d 1335, 1336, 209 USPQ 986, 988 (C.C.P.A. 1981); Inter IKEA Sys. B.V. v. Akea, LLC, 110 USPQ2d 1734, 1745 (TTAB 2014); Baseball Am. Inc. v. Powerplay Sports Ltd., 71 USPQ2d 1844, 1847 n.9 (TTAB 2004)).
Additionally, the goods and/or services of the parties have no restrictions as to nature, type, channels of trade, or classes of purchasers and are “presumed to travel in the same channels of trade to the same class of purchasers.” In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908 (Fed. Cir. 2012) (quoting Hewlett-Packard Co. v. Packard Press, Inc., 281 F.3d 1261, 1268, 62 USPQ2d 1001, 1005 (Fed. Cir. 2002)). Thus, applicant’s and registrant’s goods and/or services are related.
OVERALL CONCLUSION
For the reasons set forth above, the applied-for mark “SUNFLOWER” and registered mark “SUNFLOWER” are similar because the marks share a virtually identical common commercial impression. Further, as described above, the goods and services under the applied-for mark are similar to the goods under the registered mark. Thus, upon encountering “SUNFLOWER” used to promote the applicant’s goods and services and “SUNFLOWERS” used to promote the registrant’s goods, consumers are likely to be confused and mistakenly believe the respective goods and services emanate from a common source.
Note, this partial requirement does not apply to the following goods and services:
Class 9: Downloadable and recorded software development tools; downloadable virtual goods, namely, computer programs featuring digital content for use in online virtual worlds and real-time 3D sites
Class 42: Computer software design; developing computer software; computer graphics design services; computer graphics design services, namely, creation of 2D and 3D computer models; computer graphics design services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; computer graphics design services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media
Indefinite Identification
The following wording in the identification of goods and services is indefinite and must be clarified because the type of goods and services is not clear. In addition, the identifications for software in International Classes 9 and 42 are indefinite and must be clarified to further specify the purpose or function of the software and its content or field of use, if content- or field- specific. See suggested identification below. See 37 C.F.R. §2.32(a)(6); TMEP §1402.01.
Class 9: downloadable graphics for use in the creation, development, and production of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media;
Class 42: 3D scanning services, namely, scanning humans, animals, and objects, for the purpose of creating digital characters or representations; computer graphics design consultation
Duplicate Entries Advisory
If modifying one of the duplicate entries, applicant may amend it to clarify or limit the goods and/or services, but not to broaden or expand the goods and/or services beyond those in the original application or as acceptably amended. See 37 C.F.R. §2.71(a); TMEP §1402.06. Also, generally, any deleted goods and/or services may not later be reinserted. TMEP §1402.07(e).
Suggested Identification
Applicant may substitute the following wording, if accurate. The bold formatting
represents new or edited wording, the bold italic formatting represents wording to be filled in by the applicant, and the strikethrough formatting
represents wording to be deleted by the applicant:
Class 9: Downloadable and recorded software development tools; downloadable and recorded software for use in the creating, developing, producing, and operating of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual
environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and
recorded software development tools; downloadable and recorded software for use in the creating, developing, and producing
of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable software for the creating of
computer-generated imagery and graphics, for use in the creating, developing, producing, and operating
of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D
animations, simulations and visualizations, and real-time 3D sites; downloadable software for the creating of computer-generated imagery and graphics, for use
in the creating, developing, and producing of motion pictures, television programs, videos, animations, simulations,
visualizations, and digital media; downloadable and recorded software for character rigging, face rigging, character modeling, and face modeling, for use in the creating,
developing, producing, and operating of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments,
virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software
for character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, and production of motion pictures, television programs, videos, animations,
simulations, visualizations, and digital media; downloadable and recorded software for translating human movements, expression, and appearance into digital human characters or representations, for
use in the creating, developing, producing, and operating of 2D and 3D games, 2D and 3D interactive
game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and
real-time 3D sites; downloadable and recorded software for translating human movements, expression, and appearance into digital human characters or representations, for use in the
creating, developing, and producing of motion pictures, television programs, videos, animations, simulations, visualizations,
and digital media; downloadable and recorded software featuring for {needs verb to describe function clearly, e.g., creating} digital human
characters or representations and for use in the creating, developing, producing, and operating of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality
experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; downloadable and recorded software featuring for {needs verb to
describe function clearly, e.g., creating} digital human characters or representations for use in the creating, developing, and
producing of motion pictures, television programs, videos, animations, simulations, visualizations, and digital media; downloadable graphics for use in the
creating, developing, producing, and operating of 2D and 3D games, 2D and 3D interactive game and
non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D
sites; downloadable {specify type of graphics, e.g., computer, for mobile phones, design templates} graphics for use in the creating, developing, and producing of motion pictures, television programs, videos, animations, simulations, visualizations, and digital
media; downloadable virtual goods, namely, computer programs featuring digital content for use in online virtual worlds and real-time 3D sites
Class 42: Computer software design; developing computer software; computer graphics design services; providing temporary use of
non-downloadable computer software for use in the creating, developing, producing, and operating
of 2D and 3D games, 2D and 3D interactive game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality
and extended reality experiences, 2D and 3D animations, simulations and visualizations, and real-time 3D sites; providing temporary use of non-downloadable computer software for use in
the creating, developing, and producing of motion pictures,
television programs, videos, animations, simulations, visualizations, and digital media; computer graphics design services, namely, creation of 2D and 3D computer models; computer graphics design
services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, production, and operation of 2D and 3D games, 2D and 3D interactive
game and non-game worlds and virtual environments, virtual reality, augmented reality, mixed reality and extended reality experiences, 2D and 3D animations, simulations and visualizations, and
real-time 3D sites; computer graphics design services, namely, character rigging, face rigging, character modeling, and face modeling, for use in the creation, development, and production of motion
pictures, television programs, videos, animations, simulations, visualizations, and digital media; 3D photo scanning services, namely, scanning humans, animals, and objects, for
the purpose of creating digital characters or representations; computer graphics design consulting services
Scope Advisory
For assistance with identifying and classifying goods and services in trademark applications, please see the USPTO’s online searchable U.S. Acceptable Identification of Goods and Services Manual. See TMEP §1402.04.
RESPONSE GUIDELINES
Please call or email the assigned trademark examining attorney with questions about this Office action. Although an examining attorney cannot provide legal advice, the examining attorney can provide additional explanation about the refusal(s) and/or requirement(s) in this Office action. See TMEP §§705.02, 709.06.
The USPTO does not accept emails as responses to Office actions; however, emails can be used for informal communications and are included in the application record. See 37 C.F.R. §§2.62(c), 2.191; TMEP §§304.01-.02, 709.04-.05.
How to respond. Click to file a response to this nonfinal Office action.
/Shannon B. Keating/
Shannon Keating
Trademark Examining Attorney
Law Office 126
571-270-3734
shannon.keating@uspto.gov
RESPONSE GUIDANCE