Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Cubex LLC
*MAILING ADDRESS
1048 N 44th Street, Suite 100
*CITY
Phoenix
*STATE
(Required for U.S. applicants)
Arizona
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
85008
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
limited liability company
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED
Arizona
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
009
*IDENTIFICATION
Computer software and computer application software for automating downloadable customer incentive and engagement programs; downloadable
digital marketing platform for assisting third parties with engaging with customers via customized digital communications, reminders, digital coupons, offers, rebates, vouchers and messaging;
computer software and computer application software for tracking, sending, managing and delivering customer rewards and incentives; computer software and computer application software for designing,
branding, delivering, tracking and managing customer messages, marketing campaigns and digital gifts, gift cards, coupons, offers, rebates and vouchers; computer software and computer application
software for tracking and analysis of marketing campaign effectiveness and utilization of digital gifts, gift cards, coupons, offers, rebates and vouchers by customers; computer software and computer
application software for providing advertisements and promotions by short messaging systems (sms) and multimedia messaging services (mms); consumer coupons downloaded from a global computer network,
namely, digital coupons with barcodes which can be stored in a digital wallet; computer e?commerce software and computer application software to allow users to perform electronic business
transactions via a global computer network; downloadable payment gateway software and computer application software for linking e?commerce websites to credit card processing networks; computer and
computer application software for appointment scheduling, financing, client communication, client reviews and client engagement; computer software and computer application software for mobile phones,
tablet computers and desktop computers; computer software and computer application software for displaying and sharing a user's location and finding, locating, and interacting with other users and
places: customer relationship management (CRM) software platforms; computer software, namely, instant messaging software, file sharing software, communications software for electronically exchanging
data, audio, video images and graphics via computer, mobile, wireless, and communication networks; computer software for processing images, graphics, audio, video, and text; recorded software for
sending and receiving electronic messages, graphics, images, audio and audio visual content via global communication networks; computer software and computer application software for software for
dental care and personal services providers to interact and communicate with their patrons online, allowing their patrons to access personalized dental care information, check scheduled appointments,
create personal e-reminders and text memos
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
036
*IDENTIFICATION
Financial transaction services, namely, providing secure commercial transactions and payment options; financial transaction services, namely,
providing secure commercial transactions and payment options using a mobile device at a point of sale; financial services rendered in connection with the purchase and sale of goods and services of
others; savings account services
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
042
*IDENTIFICATION
Application service provider (asp) featuring e?commerce software for use as a payment gateway that authorizes processing of credit cards or
direct payments for merchants; developing and hosting a server on a global computer network for the purpose of facilitating e?commerce via such a server non-downloadable computer software for
automating downloadable customer incentive and engagement programs; non-downloadable digital marketing platform for assisting third parties with engaging with customers via customized digital
communications, reminders, digital coupons, offers, rebates, vouchers and messaging; non-downloadable computer software for tracking, sending, managing and delivering customer rewards and incentives;
non-downloadable computer software for designing, branding, delivering, tracking and managing customer messages, marketing campaigns and digital gifts, gift cards, coupons, offers, rebates and
vouchers; non-downloadable computer software for tracking and analysis of marketing campaign effectiveness and utilization of digital gifts, gift cards, coupons, offers, rebates and vouchers by
customers; non-downloadable computer software for providing advertisements and promotions by short messaging systems (sms) and multimedia messaging services (mms); non-downloadable computer software
to allow users to perform electronic business transactions via a global computer network; non-downloadable payment gateway software for linking e?commerce websites to credit card processing networks;
non-downloadable computer software for appointment scheduling, financing, client communication, client reviews and client engagement; non-downloadable computer software for dental professionals,
dental suppliers and patients; non-downloadable computer software for displaying and sharing a user's location and finding, locating, and interacting with other users and places; non-downloadable
software for use by e-commerce retailers to implement, customize and manage loyalty program; non-downloadable software for use by e-commerce retailers to create loyalty program websites for
permitting customers to access and manage loyalty program data relating to the customers' loyalty program status and permitting customers to perform loyalty program transactions via a global computer
network; design, creation, hosting and maintenance of internet sites for third parties; non-downloadable computer software, namely, instant messaging software, file sharing software, communications
software for electronically exchanging data, audio, video images and graphics via computer, mobile, wireless, and communication networks; non-downloadable computer software for processing images,
graphics, audio, video, and text; non-downloadable software for dental care and personal services providers to interact and communicate with their patrons online, allowing their patrons to access
personalized dental care information, check scheduled appointments, create personal e-reminders and text memos
FILING BASIS
SECTION 1(b)
ATTORNEY INFORMATION
NAME
Michelle L. Mehok
ATTORNEY DOCKET NUMBER
21794-512866
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Pillsbury Winthrop Shaw Pittman LLP
STREET
12255 El Camino Real, Suite 300
CITY
San Diego
STATE
California
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
92130
PHONE
858-509-4071
EMAIL ADDRESS
docket_ip@pillsburylaw.com
OTHER APPOINTED ATTORNEY
all other attorneys
CORRESPONDENCE INFORMATION
NAME
Michelle L. Mehok
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
docket_ip@pillsburylaw.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
sdipdocket@pillsburylaw.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
3
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEES DUE
825
*TOTAL FEES PAID
825
SIGNATURE INFORMATION
SIGNATURE
/michelle mehok/
SIGNATORY'S NAME
Michelle L. Mehok
SIGNATORY'S POSITION
Attorney for Applicant, CA bar member
DATE SIGNED
05/27/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:88935121
Filing Date:05/27/020
To the Commissioner for Trademarks:
MARK: SMILEPASS (Standard Characters, see mark)
The literal element of the mark consists of SMILEPASS. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Cubex LLC, a limited liability company legally organized under the laws of Arizona, having an address of
1048 N 44th Street, Suite 100
Phoenix, Arizona 85008
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 009: Computer software and computer application software for automating downloadable customer incentive and engagement programs; downloadable digital marketing platform for
assisting third parties with engaging with customers via customized digital communications, reminders, digital coupons, offers, rebates, vouchers and messaging; computer software and computer
application software for tracking, sending, managing and delivering customer rewards and incentives; computer software and computer application software for designing, branding, delivering, tracking
and managing customer messages, marketing campaigns and digital gifts, gift cards, coupons, offers, rebates and vouchers; computer software and computer application software for tracking and analysis
of marketing campaign effectiveness and utilization of digital gifts, gift cards, coupons, offers, rebates and vouchers by customers; computer software and computer application software for providing
advertisements and promotions by short messaging systems (sms) and multimedia messaging services (mms); consumer coupons downloaded from a global computer network, namely, digital coupons with
barcodes which can be stored in a digital wallet; computer e?commerce software and computer application software to allow users to perform electronic business transactions via a global computer
network; downloadable payment gateway software and computer application software for linking e?commerce websites to credit card processing networks; computer and computer application software for
appointment scheduling, financing, client communication, client reviews and client engagement; computer software and computer application software for mobile phones, tablet computers and desktop
computers; computer software and computer application software for displaying and sharing a user's location and finding, locating, and interacting with other users and places: customer relationship
management (CRM) software platforms; computer software, namely, instant messaging software, file sharing software, communications software for electronically exchanging data, audio, video images and
graphics via computer, mobile, wireless, and communication networks; computer software for processing images, graphics, audio, video, and text; recorded software for sending and receiving electronic
messages, graphics, images, audio and audio visual content via global communication networks; computer software and computer application software for software for dental care and personal services
providers to interact and communicate with their patrons online, allowing their patrons to access personalized dental care information, check scheduled appointments, create personal e-reminders and
text memos
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 036: Financial transaction services, namely, providing secure commercial transactions and payment options; financial transaction services, namely, providing secure
commercial transactions and payment options using a mobile device at a point of sale; financial services rendered in connection with the purchase and sale of goods and services of others; savings
account services
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 042: Application service provider (asp) featuring e?commerce software for use as a payment gateway that authorizes processing of credit cards or direct payments for
merchants; developing and hosting a server on a global computer network for the purpose of facilitating e?commerce via such a server non-downloadable computer software for automating downloadable
customer incentive and engagement programs; non-downloadable digital marketing platform for assisting third parties with engaging with customers via customized digital communications, reminders,
digital coupons, offers, rebates, vouchers and messaging; non-downloadable computer software for tracking, sending, managing and delivering customer rewards and incentives; non-downloadable computer
software for designing, branding, delivering, tracking and managing customer messages, marketing campaigns and digital gifts, gift cards, coupons, offers, rebates and vouchers; non-downloadable
computer software for tracking and analysis of marketing campaign effectiveness and utilization of digital gifts, gift cards, coupons, offers, rebates and vouchers by customers; non-downloadable
computer software for providing advertisements and promotions by short messaging systems (sms) and multimedia messaging services (mms); non-downloadable computer software to allow users to perform
electronic business transactions via a global computer network; non-downloadable payment gateway software for linking e?commerce websites to credit card processing networks; non-downloadable computer
software for appointment scheduling, financing, client communication, client reviews and client engagement; non-downloadable computer software for dental professionals, dental suppliers and patients;
non-downloadable computer software for displaying and sharing a user's location and finding, locating, and interacting with other users and places; non-downloadable software for use by e-commerce
retailers to implement, customize and manage loyalty program; non-downloadable software for use by e-commerce retailers to create loyalty program websites for permitting customers to access and
manage loyalty program data relating to the customers' loyalty program status and permitting customers to perform loyalty program transactions via a global computer network; design, creation, hosting
and maintenance of internet sites for third parties; non-downloadable computer software, namely, instant messaging software, file sharing software, communications software for electronically
exchanging data, audio, video images and graphics via computer, mobile, wireless, and communication networks; non-downloadable computer software for processing images, graphics, audio, video, and
text; non-downloadable software for dental care and personal services providers to interact and communicate with their patrons online, allowing their patrons to access personalized dental care
information, check scheduled appointments, create personal e-reminders and text memos
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
The owner's/holder's proposed attorney information: Michelle L. Mehok. Other appointed attorneys are all other attorneys. Michelle L. Mehok of Pillsbury Winthrop Shaw Pittman LLP, is a member of
the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
12255 El Camino Real, Suite 300
San Diego, California 92130
United States
858-509-4071(phone)
docket_ip@pillsburylaw.com
The docket/reference number is 21794-512866.
Michelle L. Mehok submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $825 has been submitted with the application, representing payment for 3 class(es).
Declaration
Declaration Signature
Signature: /michelle mehok/ Date: 05/27/2020
Signatory's Name: Michelle L. Mehok
Signatory's Position: Attorney for Applicant, CA bar member
Payment Sale Number: 88935121
Payment Accounting Date: 05/27/2020
Serial Number: 88935121
Internet Transmission Date: Wed May 27 13:33:15 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XXX-20200527133315
081635-88935121-7101810a689603673c78e19c
a103fa881a21197ecf3aa24b9da6822e3499e18e
de-DA-33148956-20200527125130471541