Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 88803250

Filing Date: 02/19/020

To the Commissioner for Trademarks:

MARK: always (stylized and/or with design, see mark)
The literal element of the mark consists of always. The applicant is not claiming color as a feature of the mark. The mark consists of the word "always" and a design with an overall rectangular shape which is curved on top and bottom.
The applicant, The Procter and Gamble Company, a corporation of Ohio, having an address of
      One P&G Plaza
      Cincinnati, Ohio 45202
      United States
      513-983-1100 x830150(phone)
      pgtrademarks.im@pg.com

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 005:  Feminine hygiene and menstruation products, including sanitary napkins, panty-liners, and pads for feminine protection.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 4458269.


The owner's/holder's proposed attorney information: Eissabeth Swedenburg. Other appointed attorneys are Thomas A. Adams, Jacqueline M. Allshouse-Hutchens, Kenneth L. Blackburn, Paul Brandstetter, Adam J. Heider, Emily M. Judge, Joanne Pappas, Caroline Kotlove, Sarah Topy, Kaila L. Faig, Robert B. White, Meghan G. Walters, Eric Addington, Keturah Reed, Brie R. Janke. Eissabeth Swedenburg, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      One P&G Plaza
      Cincinnati, Ohio 45202
      United States
      513-983-0150(phone)
      swedenburg.e@pg.com

Eissabeth Swedenburg submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Eissabeth Swedenburg

PRIMARY EMAIL FOR CORRESPONDENCE: swedenburg.e@pg.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): sparks.td@pg.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Eissabeth Swedenburg/   Date: 02/19/2020
Signatory's Name: Eissabeth Swedenburg
Signatory's Position: Attorney for Applicant / State of Ohio Bar Member
Payment Sale Number: 88803250
Payment Accounting Date: 02/19/2020

Serial Number: 88803250
Internet Transmission Date: Wed Feb 19 19:20:20 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XXX-20200219192020
223493-88803250-71099be5737e928d249388c1
b512c2627ab35e971dd2c561c3258a6751612777
-DA-20205878-20200219190127097664