To: | Santana Tesoro, LLC (trademarks@donahue.com) |
Subject: | U.S. Trademark Application Serial No. 88629430 - THE CARLOS SANTANA COFFEE COMPANY - N/A |
Sent: | December 19, 2019 05:14:33 PM |
Sent As: | ecom112@uspto.gov |
Attachments: | Attachment - 1 Attachment - 2 |
United States Patent and Trademark Office (USPTO)
Office Action (Official Letter) About Applicant’s Trademark Application
U.S. Application Serial No. 88629430
Mark: THE CARLOS SANTANA COFFEE COMPANY
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Correspondence Address: |
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Applicant: Santana Tesoro, LLC
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Reference/Docket No. N/A
Correspondence Email Address: |
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NONFINAL OFFICE ACTION
The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned. Respond using the Trademark Electronic Application System (TEAS). A link to the appropriate TEAS response form appears at the end of this Office action.
Issue date: December 19, 2019
The referenced application has been reviewed by the assigned trademark examining attorney. Applicant must respond timely and completely to the issue(s) below. 15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.
The trademark examining attorney has searched the Office’s database of registered and pending marks and has found no conflicting marks that would bar registration under Trademark Act Section 2(d). TMEP §704.02; see 15 U.S.C. §1052(d).
1. Disclaimer.
2. Name of a particular living individual.
INFORMALITIES
In this case, applicant must disclaim the wording “COFFEE COMPANY” because it is not inherently distinctive. These unregistrable term(s) at best are merely descriptive of an ingredient, quality, characteristic, function, feature, purpose, or use of applicant’s goods and/or services. See 15 U.S.C. §1052(e)(1); DuoProSS Meditech Corp. v. Inviro Med. Devices, Ltd., 695 F.3d 1247, 1251, 103 USPQ2d 1753, 1755 (Fed. Cir. 2012); TMEP §§1213, 1213.03(a).
The applicant’s mark THE CARLOS SANTANA COFFEE COMPANY is used for “Coffee; coffee beans; coffee-based beverages; coffee-based snack foods; gift packages sold as a unit consisting primarily of coffee.”
The attached evidence from The American Heritage Dictionary of the English Language shows COFFEE means “a. Any of various tropical African shrubs or trees of the genus Coffea, especially C. arabica or C. canephora, widely cultivated in the tropics for their seeds that are dried, roasted, and ground to prepare a stimulating aromatic drink. b. The beanlike seeds of this plant, two of which are found in each fruit. c. The beverage prepared from the seeds of this plant: likes to drink coffee with breakfast. d. A serving of such a beverage: ordered two coffees with sugar.” and COMPANY means “A business enterprise; a firm.” Thus, the wording merely describes applicant’s goods and/or services because a feature of the applicant’s business which is in the business including coffee, coffee beans, and coffee-based beverages.
Applicant may respond to this issue by submitting a disclaimer in the following format:
No claim is made to the exclusive right to use “COFFEE COMPANY” apart from the mark as shown.
For an overview of disclaimers and instructions on how to satisfy this issue using the Trademark Electronic Application System (TEAS), see the Disclaimer webpage.
NAME OF A PARTICULAR LIVING INDIVIDUAL
The applied-for mark contains the name “CARLOS SANTANA” and appears to identify a particular living individual; however, the application does not include this named party’s written consent to registration of the name as a trademark/service mark. Written consent is required for registration of a mark containing a name, including a pseudonym, stage name or nickname, or signature, if the name or signature identifies a particular living individual. Trademark Act Section 2(c), 15 U.S.C. §1052(c); TMEP §§813, 1206.04(a). Therefore, applicant must clarify whether this name/signature identifies a particular living individual and, if so, provide a written consent from this individual, as explained further below. 37 C.F.R. §2.61(b); TMEP §§813, 1206.04(a).
If the name or signature in the mark does not identify a particular living individual, then applicant must submit a statement that the name “CARLOS SANTANA” does not identify a living individual. TMEP §§813.01(b), 1206.05; see 37 C.F.R. §2.61(b).
If the name or signature in the mark does identify a particular living individual, then applicant must submit the following:
(1) A statement that the name “CARLOS SANTANA” identifies a living individual whose consent is of record. If the name represents that of a pseudonym, stage name, or nickname, applicant must include a statement that the name “CARLOS SANTANA” identifies the <pseudonym/stage name/nickname> of <specify actual name>, a living individual whose consent is of record; and
(2) A written consent, personally signed by the individual whose name or signature appears in the mark, authorizing applicant to register the name, pseudonym, stage name, nickname, or signature as a trademark and/or service mark with the USPTO (e.g., “I consent to the use and registration by Santana Tesoro, LLC of my name “CARLOS SANTANA” as a trademark and/or service mark with the USPTO”).
TMEP §§813, 813.01(a), 1206.04(a); see 37 C.F.R. §2.61(b).
Failure to respond to this inquiry is a sufficient basis for refusing registration. See In re Cheezwhse.com, Inc., 85 USPQ2d 1917, 1919 (TTAB 2008); In re DTI P’ship LLP, 67 USPQ2d 1699, 1701 (TTAB 2003); TMEP §814.
TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE: Applicants who filed their application online using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3) agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application. See 37 C.F.R. §§2.22(b), 2.23(b); TMEP §§819, 820. TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125 per class of goods and/or services. 37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04. However, in certain situations, TEAS Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring this additional fee.
How to respond. Click to file a response to this nonfinal Office action.
/Warren L. Olandria/
Trademark Examining Attorney
U.S. Patent & Trademark Office
Law Office 112
Phone: 571-272-9718
Warren.Olandria@uspto.gov
RESPONSE GUIDANCE