Offc Action Outgoing

ADVISOR BLUE BOOK

USA FINANCIAL MARKETING CORPORATION

U.S. Trademark Application Serial No. 88619206 - ADVISOR BLUE BOOK - 150613New

To: USA Financial Media Corporation (trademarks@wnj.com)
Subject: U.S. Trademark Application Serial No. 88619206 - ADVISOR BLUE BOOK - 150613New
Sent: December 20, 2019 04:26:26 PM
Sent As: ecom126@uspto.gov
Attachments: Attachment - 1

United States Patent and Trademark Office (USPTO)

Office Action (Official Letter) About Applicant’s Trademark Application

 

U.S. Application Serial No. 88619206

 

Mark:  ADVISOR BLUE BOOK

 

 

 

 

Correspondence Address: 

R. SCOTT KELLER

WARNER NORCROSS + JUDD LLP

900 FIFTH THIRD CENTER

111 LYON ST NW

GRAND RAPIDS, MI 49503

 

 

Applicant:  USA Financial Media Corporation

 

 

 

Reference/Docket No. 150613New

 

Correspondence Email Address: 

 trademarks@wnj.com

 

 

 

NONFINAL OFFICE ACTION

 

The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned.  Respond using the Trademark Electronic Application System (TEAS).  A link to the appropriate TEAS response form appears at the end of this Office action. 

 

 

Issue date:  December 20, 2019

 

The referenced application has been reviewed by the assigned trademark examining attorney.  Applicant must respond timely and completely to the issues below.  15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.

 

SEARCH OF OFFICE’S DATABASE OF MARKS

 

The trademark examining attorney has searched the Office’s database of registered and pending marks and has found no conflicting marks that would bar registration under Trademark Act Section 2(d).  TMEP §704.02; see 15 U.S.C. §1052(d).

 

SUMMARY OF ISSUES:

 

  • DISCLAIMER REQUIRED
  • INQUIRY ON SIGNIFICANCE OF WORDING IN MARK/NATURE OF SERVICES

 

DISCLAIMER REQUIRED

 

Applicant must provide a disclaimer of the unregistrable part of the applied-for mark even though the mark as a whole appears to be registrable.  See 15 U.S.C. §1056(a); TMEP §§1213, 1213.03(a).  A disclaimer of an unregistrable part of a mark will not affect the mark’s appearance.  See Schwarzkopf v. John H. Breck, Inc., 340 F.2d 978, 979-80, 144 USPQ 433, 433 (C.C.P.A. 1965).

 

In this case, applicant must disclaim the wording “ADVISOR” because it is not inherently distinctive.  This unregistrable term at best is merely descriptive of a characteristic or feature of applicant’s services.  See 15 U.S.C. §1052(e)(1); DuoProSS Meditech Corp. v. Inviro Med. Devices, Ltd., 695 F.3d 1247, 1251, 103 USPQ2d 1753, 1755 (Fed. Cir. 2012); TMEP §§1213, 1213.03(a). 

 

The attached evidence from the Oxford Dictionary shows this wording means “a person who gives advice in a particular field.”  Thus, the wording merely describes applicant’s services because they are rendered by people who give advice in a particular field.  Specifically, in this case, applicant’s services include providing consulting services on the subject of valuation of financial advisor businesses.

 

Applicant may respond to this issue by submitting a disclaimer in the following format: 

 

No claim is made to the exclusive right to use “ADVISOR” apart from the mark as shown. 

 

For an overview of disclaimers and instructions on how to satisfy this issue using the Trademark Electronic Application System (TEAS), see the Disclaimer webpage. 

 

Applicant must also respond to the requirement below.

 

INQUIRY ON SIGNIFICANCE OF WORDING IN MARK/NATURE OF SERVICES

 

To permit proper examination of the application, applicant must provide all the following information:

 

(1)  Explain whether the wording in the mark “BLUE BOOK” has any meaning or significance in the trade or industry in which applicant’s services are provided, any meaning or significance as applied to applicant’s services, or if such wording is a term of art within applicant’s industry. 

 

(2)  Respond to the following questions regarding the nature of the services, because the nature of such services is not clear from the present record.  See 37 C.F.R. §2.61(b); TMEP §§814, 1402.01(e). 

           

1)      Does the Applicant create a book (hard copy or electronic format) of specialized information?

 

2)      Does the Applicant (or will the Applicant in the future in connection with these services) create a book (hard copy or electronic format) that is a “register of prominent persons” in the field of advising?

 

3)      Does the Applicant reference the term “BLUE BOOK” on any of its website pages or printed literature? If so, please send in a copy of this/these references, so the Examining Attorney can review them AND the website address (so the Examining Attorney can go directly to these website pages or related pages).

 

See 37 C.F.R. §2.61(b); TMEP §814. 

 

Failure to comply with a request for information is grounds for refusing registration.  In re Harley, 119 USPQ2d 1755, 1757-58 (TTAB 2016); TMEP §814.

 

RESPONSE GUIDELINES

 

Please call or email the assigned trademark examining attorney with questions about this Office action.  Although the trademark examining attorney cannot provide legal advice or statements about applicant’s rights, the trademark examining attorney can provide applicant with additional explanation about the refusal(s) and/or requirement(s) in this Office action.  See TMEP §§705.02, 709.06.  Although the USPTO does not accept emails as responses to Office actions, emails can be used for informal communications and will be included in the application record.  See 37 C.F.R. §§2.62(c), 2.191; TMEP §§304.01-.02, 709.04-.05. 

 

TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE:  Applicants who filed their application online using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3) agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application.  See 37 C.F.R. §§2.22(b), 2.23(b); TMEP §§819, 820.  TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125 per class of goods and/or services.  37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04.  However, in certain situations, TEAS Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring this additional fee.  

 

How to respond.  Click to file a response to this nonfinal Office action.    

 

 

/Cheryl Kluwe/

Cheryl Kluwe

Examining Attorney

Law Office 126

(571) 270-3839

cheryl.kluwe@uspto.gov

 

 

 

 

RESPONSE GUIDANCE

  • Missing the response deadline to this letter will cause the application to abandon.  A response or notice of appeal must be received by the USPTO before midnight Eastern Time of the last day of the response period.  TEAS and ESTTA maintenance or unforeseen circumstances could affect an applicant’s ability to timely respond.  

 

 

 

Offc Action Outgoing [image/jpeg]

U.S. Trademark Application Serial No. 88619206 - ADVISOR BLUE BOOK - 150613New

To: USA Financial Media Corporation (trademarks@wnj.com)
Subject: U.S. Trademark Application Serial No. 88619206 - ADVISOR BLUE BOOK - 150613New
Sent: December 20, 2019 04:26:30 PM
Sent As: ecom126@uspto.gov
Attachments:

United States Patent and Trademark Office (USPTO)

 

USPTO OFFICIAL NOTICE

 

Office Action (Official Letter) has issued

on December 20, 2019 for

U.S. Trademark Application Serial No. 88619206

 

Your trademark application has been reviewed by a trademark examining attorney.  As part of that review, the assigned attorney has issued an official letter that you must respond to by the specified deadline or your application will be abandoned.  Please follow the steps below.

 

(1)  Read the official letter.

 

(2)  Direct questions about the contents of the Office action to the assigned attorney below. 

 

 

/Cheryl Kluwe/

Cheryl Kluwe

Examining Attorney

Law Office 126

(571) 270-3839

cheryl.kluwe@uspto.gov

 

 

 

Direct questions about navigating USPTO electronic forms, the USPTO website, the application process, the status of your application, and/or whether there are outstanding deadlines or documents related to your file to the Trademark Assistance Center (TAC).

 

(3)  Respond within 6 months (or earlier, if required in the Office action) from December 20, 2019, using the Trademark Electronic Application System (TEAS).  The response must be received by the USPTO before midnight Eastern Time of the last day of the response period.  See the Office action for more information about how to respond

 

 

 

GENERAL GUIDANCE

·         Check the status of your application periodically in the Trademark Status & Document Retrieval (TSDR) database to avoid missing critical deadlines.

 

·         Update your correspondence email address, if needed, to ensure you receive important USPTO notices about your application.

 

·         Beware of misleading notices sent by private companies about your application.  Private companies not associated with the USPTO use public information available in trademark registrations to mail and email trademark-related offers and notices – most of which require fees.  All official USPTO correspondence will only be emailed from the domain “@uspto.gov.”

 

 

 


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