To: | Codefied Inc. (docket@hollandhart.com) |
Subject: | U.S. Trademark Application Serial No. 88569098 - HOUSECALL PRO - 106290.0005 |
Sent: | November 15, 2019 02:58:34 PM |
Sent As: | ecom122@uspto.gov |
Attachments: | Attachment - 1 Attachment - 2 Attachment - 3 Attachment - 4 Attachment - 5 Attachment - 6 |
United States Patent and Trademark Office (USPTO)
Office Action (Official Letter) About Applicant’s Trademark Application
U.S. Application Serial No. 88569098
Mark: HOUSECALL PRO
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Correspondence Address: |
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Applicant: Codefied Inc.
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Reference/Docket No. 106290.0005
Correspondence Email Address: |
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The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned. Respond using the Trademark Electronic Application System (TEAS). A link to the appropriate TEAS response form appears at the end of this Office action.
Issue date: November 15, 2019
The referenced application has been reviewed by the assigned trademark examining attorney. Applicant must respond timely and completely to the issues below. 15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.
SEARCH OF OFFICE’S DATABASE OF MARKS
The trademark examining attorney has searched the Office’s database of registered and pending marks and has found no conflicting marks that would bar registration under Trademark Act Section 2(d). TMEP §704.02; see 15 U.S.C. §1052(d).
SUMMARY OF THE ISSUES:
- Section 2(e)(1) Merely Descriptive – Refusal
- Supplemental Register – Advisory
- Identification of the Goods and Services – Clarification Required
SECTION 2(e)(1) MERELY DESCRIPTIVE – REFUSAL
Registration is refused because the applied-for HOUSECALL PRO mark merely describes a purpose or function of Applicant’s goods and services. Trademark Act Section 2(e)(1), 15 U.S.C. §1052(e)(1); see TMEP §§1209.01(b), 1209.03 et seq.
Here, Applicant’s HOUSECALL PRO mark is merely descriptive of a purpose or function of Applicant’s goods and services. As demonstrated by the attached evidence, the wording HOUSECALL PRO is merely descriptive of Applicant’s goods and services because it immediately conveys to consumers that Applicant provides software goods and services and payment services for use in requesting professional home visits. See:
- http://www.merriam-webster.com/dictionary/house%20call (defining “house call” as “a visit (as by a doctor or a repair person) to a home to provide a requested service”)
- http://www.ahdictionary.com/word/search.html?q=PRO (defining “pro” as a “professional” or “expert in a field of endeavor”)
- http://www.housecallpro.com/learn/what-is-field-service-management-software/ (Applicant’s own webpage: “The advent of field service management software has revolutionized the way businesses that make house calls operate. But not all FSM software was created equal, and not all platforms will be right for your business. If you’re searching for field service management software to bring your company into the 21st century, Housecall Pro could be exactly what you’re looking for. We offer three tiers of tools and services built specifically with businesses like yours in mind.”)
- http://www.housecallpro.com/about/ (Applicant’s own website: “Our purpose is to help our Pros go from good to great. That's an ambitious idea driven by extraordinary humans. Together we do the work, we play hard. Housecall Pro is that rare company that gets to do work that truly matters.”)
- http://www.ecoverdesolutions.com/maid-service-bethesda-md/ (third party describing their home services: “All you need to do is call us and schedule a house call, and we can show you what it truly means to be free of duties.”)
- http://www.drynclean.com/the-worst-stains-for-any-carpet-and-why-you-need-help/ (third party describing their home services: “Call the professional Virginia Beach carpet cleaners” and “Call us today to schedule a house call.”)
Accordingly, the wording HOUSECALL PRO is merely descriptive of Applicant’s goods and services.
Generally, if the individual components of a mark retain their descriptive meaning in relation to the goods and services, the combination results in a composite mark that is itself descriptive and not registrable. In re Fat Boys Water Sports LLC, 118 USPQ2d 1511, 1516 (TTAB 2016) (citing In re Tower Tech, Inc., 64 USPQ2d 1314, 1317-18 (TTAB (2002)); TMEP §1209.03(d); see, e.g., Apollo Med. Extrusion Techs., Inc. v. Med. Extrusion Techs., Inc., 123 USPQ2d 1844, 1851 (TTAB 2017) (holding MEDICAL EXTRUSION TECHNOLOGIES merely descriptive of medical extrusion goods produced by employing medical extrusion technologies); In re Cannon Safe, Inc., 116 USPQ2d 1348, 1351 (TTAB 2015) (holding SMART SERIES merely descriptive of metal gun safes); In re King Koil Licensing Co., 79 USPQ2d 1048, 1052 (TTAB 2006) (holding THE BREATHABLE MATTRESS merely descriptive of beds, mattresses, box springs, and pillows).
Only where the combination of descriptive terms creates a unitary mark with a unique, incongruous, or otherwise nondescriptive meaning in relation to the goods and services is the combined mark registrable. See In re Colonial Stores, Inc., 394 F.2d 549, 551, 157 USPQ 382, 384 (C.C.P.A. 1968); In re Positec Grp. Ltd., 108 USPQ2d 1161, 1162-63 (TTAB 2013). In this case, both the individual components and the composite result are descriptive of Applicant’s goods and services and do not create a unique, incongruous, or nondescriptive meaning in relation to the goods and services. As demonstrated by the discussion above, the individual components of Applicant’s mark are merely descriptive because the wording HOUSECALL PRO immediately conveys to consumers that Applicant provides goods and services for use in requesting professional or expert home visits.
Conclusion
Based on the evidence and analysis above, Applicant’s applied-for mark is merely descriptive and must be refused registration pursuant to Section 2(e)(1) of the Lanham Act.
Although Applicant's mark has been refused registration, Applicant may respond to the refusal by submitting evidence and arguments in support of registration. Applicant should also note the advisory below.
SUPPLEMENTAL REGISTER – ADVISORY
If Applicant files an acceptable allegation of use and also amends to the Supplemental Register, the application effective filing date will be the date Applicant met the minimum filing requirements under 37 C.F.R. §2.76(c) for an amendment to allege use. TMEP §§816.02, 1102.03; see 37 C.F.R. §2.75(b). In addition, the undersigned trademark examining attorney will conduct a new search of the USPTO records for conflicting marks based on the later application filing date. TMEP §§206.01, 1102.03.
IDENTIFICATION OF THE GOODS AND SERVICES – CLARIFICATION REQUIRED
Applicant’s current identification of the goods and services is not acceptable and requires clarification.
The identification for software in International Classes 009 and 042 must be amended to specify the purpose or function of the software more clearly. See 37 C.F.R. §2.32(a)(6); TMEP §§1402.03(d), 1402.11(a). The USPTO requires such specificity in order for a trademark examining attorney to examine the application properly and make appropriate decisions concerning possible conflicts between the applicant’s mark and other marks. See In re N.A.D. Inc., 57 USPQ2d 1872, 1874 (TTAB 2000); TMEP §1402.03(d).
The remainder of the wording is acceptable, but Applicant is strongly encouraged to adopt the minor suggestions.
Suggested Identification
Applicant may substitute the following wording, if accurate:
International Class 009: Downloadable software for managing businesses of home service professionals, namely, software for customers to connect and order services provided onsite by home service professionals; downloadable computer software for providing reviews of and information about home services professionals, for providing home service scheduling, for employee workflow management, for providing payment processing, for billing and bill payment services, for providing online booking of service calls, and for providing website development and maintenance tools for home service professionals; downloadable computer software, namely, an electronic platform for viewing and customizing home service requests; downloadable software for the purpose of tracking and managing real-time calendar availability of home service technicians and enabling booking of home service contractor appointments; downloadable software for enabling communication with home service professionals and homeowners via electronic means; downloadable computer application software for use by merchants for processing and managing payments, namely, credit card, debit card, bank credit card, smart card, and smart debit card transactions, via portable electronic devices
International Class 036: Payment processing of credit card and debit card payments; electronic funds transfer services; bill payment services
International Class 042: Software as a service (SAAS) services featuring software for managing businesses of home service professionals, namely, software for customers to connect and order services provided onsite by home service professionals; providing non-downloadable computer software for providing reviews of and information about home services professionals, for providing home service scheduling, for employee workflow management, for providing payment processing, for billing and bill payment services, for providing online booking, and for providing website development and maintenance tools for home service professionals; computer software consulting; website design consultancy; providing online non-downloadable software for management of field service businesses that perform maintenance and repair of the goods and services of others; non-downloadable computer software, namely, providing a web hosting electronic platform for viewing and customizing home service requests; providing online non-downloadable software for the purpose of tracking and managing real-time calendar availability of home service technicians and enabling booking of home service contractor appointments; providing online on-downloadable software for enabling communication with home service professionals and homeowners via electronic means; providing online non-downloadable computer application software for use by merchants for processing and managing payments, namely, credit card, debit card, bank credit card, smart card, and smart debit card transactions, via portable electronic devices
Amendment Guidelines
For assistance with identifying and classifying goods and services in trademark applications, please see the USPTO’s online searchable U.S. Acceptable Identification of Goods and Services Manual. See TMEP §1402.04.
ASSISTANCE
TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE: Applicants who filed their application online using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3) agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application. See 37 C.F.R. §§2.22(b), 2.23(b); TMEP §§819, 820. TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125 per class of goods and/or services. 37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04. However, in certain situations, TEAS Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring this additional fee.
How to respond. Click to file a response to this nonfinal Office action
/Xheneta Ademi/
Xheneta Ademi
Examining Attorney
Law Office 122
571-272-7151
xheneta.ademi@uspto.gov
RESPONSE GUIDANCE