Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The color(s) pink, green, red, white, beige, and black is/are claimed as a feature of the mark.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of a woman with beige skin, red hair, red eyebrows, green eyes, and red lips wearing a white collared shirt with a pink vest and a
black skirt. She is wearing a name tag bearing the name LUCY, which is affixed to the vest. Her arms and hands are outstretched to the left as if she is presenting something.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
434 x 480
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Playtika Ltd.
*STREET
8 Hachoshlim St
*CITY
Herzliya Pituach
*COUNTRY
Israel
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
4672408
LEGAL ENTITY INFORMATION
TYPE
limited company (ltd.)
STATE/COUNTRY WHERE LEGALLY ORGANIZED
Israel
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
009
*IDENTIFICATION
Downloadable computer game software; downloadable video game programs; downloadable computer software platforms for social networking;
downloadable interactive video game programs; downloadable electronic game programs and computer software platforms for social networking that may be accessed via the internet, computers and wireless
devices; downloadable computer software to enable uploading, posting, showing, displaying, tagging, blogging, sharing or otherwise providing electronic media or information in the fields of virtual
communities, electronic gaming, entertainment, and general interest via the internet or other communications networks with third parties; downloadable electronic game software for cellular
telephones; downloadable electronic game software for wireless devices; and downloadable electronic game software for use with social networking applications and on social networking websites
screenshots of the mark in use in connection with a computer game
ATTORNEY INFORMATION
NAME
Lisa Greenwald-Swire
ATTORNEY DOCKET NUMBER
442011540001
FIRM NAME
Fish & Richardson P.C.
STREET
P.O. Box 1022
CITY
Minneapolis
STATE
Minnesota
COUNTRY
United States
ZIP/POSTAL CODE
55440-1022
PHONE
650-839-5070
FAX
650-839-5071
EMAIL ADDRESS
tmdoctc@fr.com
AUTHORIZED TO COMMUNICATE VIA EMAIL
Yes
OTHER APPOINTED ATTORNEY
Keith A. Barritt, Timothy A. French, Kristen McCallion, John P. McCormick, P. Weston Musselman, Jr., Michelle Parsons, Russell N.
Rippamonti, Debra S. Serota, Catherine H. Stockell, Jerre B. Swann, Jr., Lisa Greenwald-Swire, Ryan Thomas, Vivian Cheng, Nancy Ly, Jon Jekel, Kerrijane John, Sarah Kelleher, Anne Hartnett and
Cynthia Johnson Walden
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:88527914
Filing Date:07/22/2019
To the Commissioner for Trademarks:
MARK: LUCY (stylized and/or with design, see mark)
The literal element of the mark consists of LUCY.
The color(s) pink, green, red, white, beige, and black is/are claimed as a feature of the mark. The mark consists of a woman with beige skin, red hair, red eyebrows, green eyes, and red lips wearing
a white collared shirt with a pink vest and a black skirt. She is wearing a name tag bearing the name LUCY, which is affixed to the vest. Her arms and hands are outstretched to the left as if she is
presenting something.
The applicant, Playtika Ltd., a limited company (ltd.) legally organized under the laws of Israel, having an address of
8 Hachoshlim St
Herzliya Pituach 4672408
Israel
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 009: Downloadable computer game software; downloadable video game programs; downloadable computer software platforms for social
networking; downloadable interactive video game programs; downloadable electronic game programs and computer software platforms for social networking that may be accessed via the internet, computers
and wireless devices; downloadable computer software to enable uploading, posting, showing, displaying, tagging, blogging, sharing or otherwise providing electronic media or information in the fields
of virtual communities, electronic gaming, entertainment, and general interest via the internet or other communications networks with third parties; downloadable electronic game software for cellular
telephones; downloadable electronic game software for wireless devices; and downloadable electronic game software for use with social networking applications and on social networking websites
In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/00/2017, and first used in
commerce at least as early as 09/00/2017, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screenshots of the mark in use in connection with a computer game. Specimen File1 Specimen File2
The applicant's current Attorney Information:
Lisa Greenwald-Swire and Keith A. Barritt, Timothy A. French, Kristen McCallion, John P. McCormick, P. Weston Musselman, Jr., Michelle Parsons, Russell N.
Rippamonti, Debra S. Serota, Catherine H. Stockell, Jerre B. Swann, Jr., Lisa Greenwald-Swire, Ryan Thomas, Vivian Cheng, Nancy Ly, Jon Jekel, Kerrijane John, Sarah Kelleher, Anne Hartnett and
Cynthia Johnson Walden of Fish & Richardson P.C. P.O. Box 1022
Minneapolis, Minnesota 55440-1022
United States
650-839-5070(phone)
650-839-5071(fax)
tmdoctc@fr.com (authorized)
The attorney docket/reference number is 442011540001.
The applicant's current Correspondence Information:
Lisa Greenwald-Swire
Fish & Richardson P.C.
P.O. Box 1022
Minneapolis, Minnesota 55440-1022
650-839-5070(phone)
650-839-5071(fax)
tmdoctc@fr.com;trademarkgroup-sv@fr.com; parkhurst@fr.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at
the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent
application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional
processing fee of $125 per international class of goods/services.
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).