TEAS RF New Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 88442952

Filing Date: 05/23/2019

To the Commissioner for Trademarks:

MARK: CHEERSVILLE (stylized and/or with design, see mark)

The literal element of the mark consists of CHEERSVILLE.
The applicant is not claiming color as a feature of the mark. The mark consists of the word CHEERSVILLE in a stylized font where a portion of the letter "R" extends below the other letters and loops up toward the letter "S" and the letter "I" is upside down and the dot of the "I" is a star.
The applicant, Baudville, Inc., a corporation of Michigan, having an address of
      5380 52nd Street, S.E.
      Grand Rapids, Michigan 49512
      United States

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 016:  Pens; Notepads and blank journal books; Motivational, occasion, and compliment cards; Ornamental webcam covers; Gift sets consisting primarily of employee appreciation, awards, and recognition cards, printed messages, notepads, pens, and decorative office desk items

In International Class 016, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/01/2018, and first used in commerce at least as early as 09/01/2018, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) mark as shown on product packaging.

Original PDF file:
SPE0-5214432200-20190522143338540738_._Baudville_T389US_Specimen1.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-5214432200-20190522143338540738_._Baudville_T389US_Specimen2.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-5214432200-20190522143338540738_._Baudville_T389US_Specimen3.pdf
Converted PDF file(s) (1 page)
Specimen File1



The applicant's current Attorney Information:
      Timothy K. Kroninger and Matthew W. Bower, Timothy E. Eagle, Charles F. Gray, Erin Morgan Klug, and Thomas L. Lockhart of Varnum, Riddering, Schmidt & Howlett LLP      160 W. Fort St. 5th Floor
      Detroit, Michigan 48226
      United States
      313-481-7300(phone)
      313-481-7340(fax)
      trademarks@varnumlaw.com (authorized)
The attorney docket/reference number is BaudvT389.

The applicant's current Correspondence Information:

Timothy K. Kroninger

Varnum, Riddering, Schmidt & Howlett LLP

160 W. Fort St. 5th Floor

Detroit, Michigan 48226

313-481-7300(phone)

313-481-7340(fax)

trademarks@varnumlaw.com;tkkroninger@varnumlaw.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional processing fee of $125 per international class of goods/services.

A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Timothy K. Kroninger/   Date: 05/23/2019
Signatory's Name: Timothy K. Kroninger
Signatory's Position: Attorney of record, Michigan bar member
Payment Sale Number: 88442952
Payment Accounting Date: 05/23/2019

Serial Number: 88442952
Internet Transmission Date: Thu May 23 09:09:51 EDT 2019
TEAS Stamp: USPTO/BAS-XX.XXX.XX.XXX-2019052309095142
3028-88442952-6202b87c3dd28bf8fbb7acb9e3
9a39db4799a13701bc832904611ec4dd68615b-D
A-10323-20190523090321043593