United States Patent and Trademark Office (USPTO)
Office Action (Official Letter) About Applicant’s Trademark Application
U.S. Application Serial No. 88413916
Mark: L LYFE A SYNCHRONY SOLUTION
|
|
Correspondence Address: 10 SOUTH WACKER DRIVE, 40TH FLOOR
|
|
Applicant: GPShopper LLC
|
|
Reference/Docket No. 506350.02554
Correspondence Email Address: |
|
The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be abandoned. Respond using the Trademark Electronic Application System (TEAS). A link to the appropriate TEAS response form appears at the end of this Office action.
Issue date: July 23, 2019
The referenced application has been reviewed by the assigned trademark examining attorney. Applicant must respond timely and completely to the issues below. 15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.
SECTION 2(d) REFUSAL – LIKELIHOOD OF CONFUSION
Although not all du Pont factors may be relevant, there are generally two key considerations in any likelihood of confusion analysis: (1) the similarities between the compared marks and (2) the relatedness of the compared goods and services. See In re i.am.symbolic, llc, 866 F.3d at 1322, 123 USPQ2d at 1747 (quoting Herbko Int’l, Inc. v. Kappa Books, Inc., 308 F.3d 1156, 1164-65, 64 USPQ2d 1375, 1380 (Fed. Cir. 2002)); Federated Foods, Inc. v. Fort Howard Paper Co.,544 F.2d 1098, 1103, 192 USPQ 24, 29 (C.C.P.A. 1976) (“The fundamental inquiry mandated by [Section] 2(d) goes to the cumulative effect of differences in the essential characteristics of the goods [or services] and differences in the marks.”); TMEP §1207.01.
Similarity of the Marks
Applicant’s mark is LYFE A SYNCHRONY SOLUTION. Registrant’s marks are SYNCHRONY FINANCIAL, SYNCHRONY, and S SYNCHRONY BANK. These marks are similar.
Marks are compared in their entireties for similarities in appearance, sound, connotation, and commercial impression. Stone Lion Capital Partners, LP v. Lion Capital LLP, 746 F.3d 1317, 1321, 110 USPQ2d 1157, 1160 (Fed. Cir. 2014) (quoting Palm Bay Imps., Inc. v. Veuve Clicquot Ponsardin Maison Fondee En 1772, 396 F.3d 1369, 1371, 73 USPQ2d 1689, 1691 (Fed. Cir. 2005)); TMEP §1207.01(b)-(b)(v). “Similarity in any one of these elements may be sufficient to find the marks confusingly similar.” In re Inn at St. John’s, LLC, 126 USPQ2d 1742, 1746 (TTAB 2018) (citing In re Davia, 110 USPQ2d 1810, 1812 (TTAB 2014)); TMEP §1207.01(b).
With respect to Registration No. 5296650, the applied-for mark contains the registered mark in its entirety with identical spelling and pronunciation. Incorporating the entirety of one mark within another does not obviate the similarity between the compared marks, as in the present case, nor does it overcome a likelihood of confusion under Section 2(d). See Wella Corp. v. Cal. Concept Corp., 558 F.2d 1019, 1022, 194 USPQ 419, 422 (C.C.P.A. 1977) (finding CALIFORNIA CONCEPT and surfer design and CONCEPT confusingly similar); Coca-Cola Bottling Co. v. Jos. E. Seagram & Sons, Inc., 526 F.2d 556, 557, 188 USPQ 105, 106 (C.C.P.A. 1975) (finding BENGAL LANCER and design and BENGAL confusingly similar); In re Integrated Embedded, 120 USPQ2d 1504, 1513 (TTAB 2016) (finding BARR GROUP and BARR confusingly similar); In re Mr. Recipe, LLC, 118 USPQ2d 1084, 1090 (TTAB 2016) (finding JAWS DEVOUR YOUR HUNGER and JAWS confusingly similar); TMEP §1207.01(b)(iii). \
With respect to all three registrations, the marks are similar in sound, appearance, and meaning because they contain similar terms. Marks may be confusingly similar in appearance where similar terms or phrases or similar parts of terms or phrases appear in the compared marks and create a similar overall commercial impression. See Crocker Nat’l Bank v. Canadian Imperial Bank of Commerce, 228 USPQ 689, 690-91 (TTAB 1986), aff’d sub nom. Canadian Imperial Bank of Commerce v. Wells Fargo Bank, Nat’l Ass’n, 811 F.2d 1490, 1495, 1 USPQ2d 1813, 1817 (Fed. Cir. 1987) (finding COMMCASH and COMMUNICASH confusingly similar); In re Corning Glass Works, 229 USPQ 65, 66 (TTAB 1985) (finding CONFIRM and CONFIRMCELLS confusingly similar); In re Pellerin Milnor Corp., 221 USPQ 558, 560 (TTAB 1983) (finding MILTRON and MILLTRONICS confusingly similar); TMEP §1207.01(b)(ii)-(iii).
Since the marks are similar in sound, appearance, and meaning, they convey similar overall commercial impressions. Thus, the marks are similar for likelihood of confusion purposes.
Similarity or Relatedness of the Goods and Services
Applicant’s goods and services are “Downloadable computer application software for enabling processing of electronic funds transfers and payments made via credit card, debit card, electronic check and electronic, mobile, and online payments; downloadable computer application software for processing payment transactions; downloadable computer application software that provides customized financing options based on user information, preferences, and purchases; downloadable computer application software that disseminates advertising and promotional matter for goods and services of others based on user information, preferences, and purchases; downloadable computer application software that allows users to participate in discussions related to promotional offers and customized financing options; magnetically encoded private label credit cards and general purpose credit cards; downloadable computer software, namely, a plug-in for mobile applications that provides access to credit services; Electronic credit card transaction processing services; point of sale and point of transaction services, namely, payment transaction and account authorization services; facilitating credit services through electronic means and mobile devices, namely, processing payments and authorizations, and account management services; promotional financing for purchases including through installment loans; financial services, namely, credit and loan services; financial loan consultation; providing financial information in the fields of finance and loans; mobile banking services; financial services, namely, processing of credit card payments and issuing credit cards, including private label credit cards and credit cards that serve as both private label credit cards and general purpose credit cards; electronic credit card transaction processing services; Point of Sale and Point of Transaction services, namely, credit application processing in the nature of evaluating credit worthiness of companies and private individuals and issuing credit cards, payment transaction processing services and credit card authorization services; facilitating credit services through electronic means and mobile devices, namely, processing of credit card applications in the nature of evaluating credit worthiness of companies and private individuals, credit card authorization services, credit card payment services and financial account management services; promotional financing services for purchases including through the use of private label, multipurpose and general purpose credit cards; providing services for processing credit card transactions for merchants, namely, processing of credit card applications in the nature of evaluating credit worthiness of companies and private individuals, credit card authorization services, credit card payment services and financial account management services; Providing temporary use of online, non-downloadable software for enabling processing of electronic funds transfers and payments made via credit card, debit card, electronic check, and electronic, mobile, and online payments; providing temporary use of online, non-downloadable software for processing payment transactions; providing temporary use of online, non-downloadable software that provides customized recommendations and financing options based on user information, preferences, and purchases; providing temporary use of online, non-downloadable software that disseminates advertising and promotional matter for goods and services of others based on user information, preferences, and purchases; computer services, namely, hosting mobile platforms and an interactive website for users to participate in discussions related to promotional offers and customized financing options.”
Registrant’s services are “Magnetically encoded private label credit cards and general purpose credit cards; Financial services, namely, credit card services, including private label credit cards and dual credit cards that serve as both private label credit cards and general purpose credit cards; Electronic credit card transaction services; Point of sale and point of transaction services, namely, credit application processing, payment transaction and account authorization services; Facilitating credit services through electronic means and mobile devices, namely, processing of credit card applications, authorizations, payments and account management services; Credit card and multi-tender loyalty programs, namely, programs that allow businesses to offer payments and/or rewards to customers; Promotional financing for purchases including through the use of private label, dual and general purpose credit cards and installment loans; Line of credit loans; Banking services, including retail and consumer deposit account services, certificates of deposit, money market accounts, direct and mobile banking services, savings accounts and brokered deposits, IRAs, small business deposit accounts, checking, overdraft protection, debit, credit and ATM cards and offers of preferred pricing to certain defined groups; Providing financial information and financial data analysis services regarding credit card and merchant customer performance; Financing for elective healthcare procedures or services, such as dental, veterinary, cosmetic, vision and audiology procedures or services; Providing services for processing credit card transactions for merchants.”
The application and registrations contain the identical wording “magnetically encoded private label credit cards and general purpose credit cards” so these goods are related. Additionally, the application uses broad wording to describe banking and payment services, which presumably encompasses all services of the type described, including registrant’s narrower banking and payment services. See, e.g., In re Solid State Design Inc., 125 USPQ2d 1409, 1412-15 (TTAB 2018); Sw. Mgmt., Inc. v. Ocinomled, Ltd., 115 USPQ2d 1007, 1025 (TTAB 2015). Thus, applicant’s and registrant’s goods and services are legally identical. See, e.g., In re i.am.symbolic, llc, 127 USPQ2d 1627, 1629 (TTAB 2018) (citing Tuxedo Monopoly, Inc. v.Gen. Mills Fun Grp., Inc., 648 F.2d 1335, 1336, 209 USPQ 986, 988 (C.C.P.A. 1981); Inter IKEA Sys. B.V. v. Akea, LLC, 110 USPQ2d 1734, 1745 (TTAB 2014); Baseball Am. Inc. v. Powerplay Sports Ltd., 71 USPQ2d 1844, 1847 n.9 (TTAB 2004)).
Additionally, the goods and services of the parties have no restrictions as to nature, type, channels of trade, or classes of purchasers and are “presumed to travel in the same channels of trade to the same class of purchasers.” In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908 (Fed. Cir. 2012) (quoting Hewlett-Packard Co. v. Packard Press, Inc., 281 F.3d 1261, 1268, 62 USPQ2d 1001, 1005 (Fed. Cir. 2002)).
Conclusion
Given that the applied-for mark is confusingly similar to the registrant’s marks in sound and appearance and that applicant’s goods and services are related to registrant’s goods and services, applicant is rightly refused registration under Section 2(d) for a likelihood of confusion.
It is important to note that any doubt regarding a likelihood of confusion determination is resolved in favor of the registrant. TMEP §1207.01(d)(i); see Hewlett-Packard Co. v. Packard Press, Inc., 281 F.3d 1261, 1265, 62 USPQ2d 1001, 1003 (Fed. Cir. 2002); In re Hyper Shoppes (Ohio), Inc., 837 F.2d 463, 464-65, 6 USPQ2d 1025, 1025 (Fed. Cir. 1988). This is because the overriding concern is not only to prevent buyer confusion as to the source of the goods and services, but to protect the registrant from adverse commercial impact due to use of a similar mark by a newcomer. See In re Shell Oil Co., 992 F.2d 1204, 1208, 26 USPQ2d 1687, 1690 (Fed. Cir. 1993).
In response to this Office action, applicant may present arguments in support of registration by addressing the issue of the potential conflict between applicant’s mark and the marks in the referenced applications. Applicant’s election not to submit arguments at this time in no way limits applicant’s right to address this issue later if a refusal under Section 2(d) issues.
If applicant responds to the refusals, applicant must also respond to the requirements set forth below.
CLEAR DRAWING REQUIRED
Therefore, applicant must submit a new drawing showing a clear depiction of the mark. All lines must be clean, sharp and solid, and not fine or crowded. 37 C.F.R. §§2.53(c), 2.54(e); TMEP §§807.05(c), 807.06(a). Additionally, the USPTO will not accept a new drawing in which there are amendments or changes that would materially alter the applied-for mark. 37 C.F.R. §2.72; see TMEP §§807.13 et seq., 807.14 et seq.
For more information about drawings and instructions on how to submit a drawing, see the Drawing webpage.
CLARIFICATION OF IDENTIFICATION OF GOODS AND SERVICES – PARTIAL REQUIREMENT
THIS PARTIAL REQUIREMENT APPLIES ONLY TO THE SERVICES SPECIFIED THEREIN
If modifying one of the duplicate entries, applicant may amend it to clarify or limit the goods and services, but not to broaden or expand the goods and services beyond those in the original application or as acceptably amended. See 37 C.F.R. §2.71(a); TMEP §1402.06. Also, generally, any deleted goods and services may not later be reinserted. TMEP §1402.07(e).
The wording “point of sale and point of transaction services, namely, payment transaction and account authorization services” in the identification of services is indefinite and must be clarified to indicate specific payment transaction services. See 37 C.F.R. §2.32(a)(6); TMEP §1402.01. The wording “facilitating credit services through electronic means and mobile devices, namely, processing payments and authorizations, and account management services” is indefinite and must be clarified to indicate specific services. The wording “mobile banking services” is indefinite and must be clarified to indicate specific services. The wording “Point of Sale and Point of Transaction services, namely, credit application processing in the nature of evaluating credit worthiness of companies and private individuals and issuing credit cards, payment transaction processing services and credit card authorization services” is indefinite and must be clarified to indicate specific services. The wording “facilitating credit services through electronic means and mobile devices, namely, processing of credit card applications in the nature of evaluating credit worthiness of companies and private individuals, credit card authorization services, credit card payment services and financial account management services” is indefinite and must be clarified to indicate specific services. The wording “providing services for processing credit card transactions for merchants, namely, processing of credit card applications in the nature of evaluating credit worthiness of companies and private individuals, credit card authorization services, credit card payment services and financial account management services” is indefinite and must be clarified to indicate specific services. The wording “computer services, namely, hosting mobile platforms and an interactive website for users to participate in discussions related to promotional offers and customized financing options” is indefinite and must be clarified to indicate specific services.
Applicant may adopt the following identification of goods and services, if accurate:
Class 9: No Changes Required.
Class 36: “Electronic credit card transaction processing services; point of sale and point of transaction services, namely, credit card payment transaction
processing and account authorization services; facilitating credit services through electronic means and mobile devices, namely, processing credit card payments and authorizations, and
financial administration of credit card accounts; promotional financing for purchases including through installment loans; financial services, namely, credit and loan services; financial loan
consultation; providing financial information in the fields of finance and loans; mobile banking services, namely, online banking services accessible by means of downloadable mobile
applications; financial services, namely, processing of credit card payments and issuing credit cards, including private label credit cards and credit cards that serve as both private label
credit cards and general purpose credit cards; electronic credit card transaction processing services; Point of Sale and Point of Transaction services, namely, credit application
processing in the nature of evaluating credit worthiness of companies and private individuals and issuing credit cards, credit card payment transaction processing services and credit card
authorization services; facilitating credit services through electronic means and mobile devices, namely, processing of credit card applications in the nature of evaluating credit worthiness of
companies and private individuals, credit card authorization services, credit card payment processing services and financial account management services; promotional financing services for
purchases including through the use of private label, multipurpose and general purpose credit cards; providing services for processing credit card transactions for merchants, namely, processing of
credit card applications in the nature of evaluating credit worthiness of companies and private individuals, credit card authorization services, credit card payment processing services and
financial account management services.”
Class 42: “Providing temporary use of online, non-downloadable software for enabling processing of electronic funds transfers and payments made via credit card, debit card, electronic check, and electronic, mobile, and online payments; providing temporary use of online, non-downloadable software for processing payment transactions; providing temporary use of online, non-downloadable software that provides customized recommendations and financing options based on user information, preferences, and purchases; providing temporary use of online, non-downloadable software that disseminates advertising and promotional matter for goods and services of others based on user information, preferences, and purchases; computer services, namely, hosting mobile software platforms and an interactive website for others that allows users to participate in discussions related to promotional offers and customized financing options.”
For assistance with identifying and classifying goods and services in trademark applications, please see the USPTO’s online searchable U.S. Acceptable Identification of Goods and Services Manual. See TMEP §1402.04.
In this case, applicant must disclaim the wording “SOLUTION” because it is not inherently distinctive. This unregistrable term is merely descriptive of a feature of applicant’s goods and services. See 15 U.S.C. §1052(e)(1); DuoProSS Meditech Corp. v. Inviro Med. Devices, Ltd., 695 F.3d 1247, 1251, 103 USPQ2d 1753, 1755 (Fed. Cir. 2012); TMEP §§1213, 1213.03(a).
The attached evidence from lexico.com defines “solution” as “Products or services designed to meet a particular need.” Further, the attached evidence from techtarget.com and technologyadvice.com shows that this word is commonly used to describe software products and services. Thus, the wording “solution” merely describes a feature of applicant’s goods and services, namely, that applicant produces and provides software solutions.
Applicant may respond to this issue by submitting a disclaimer in the following format:
No claim is made to the exclusive right to use “SOLUTION” apart from the mark as shown.
For an overview of disclaimers and instructions on how to satisfy this issue using the Trademark Electronic Application System (TEAS), see the Disclaimer webpage.
AMENDED MARK DESCRIPTION REQUIRED
The following description is suggested, if accurate:
The mark consists of the term “LYFE” with a comment balloon off the “E” that contains a block style “L” over the terms “A SYNCHRONY SOLUTION” that start after the tail of the “Y” in “LYFE”.
RESPONSE GUIDELINES
ASSISTANCE
TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE: Applicants who filed their application online using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3) agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application. See 37 C.F.R. §§2.22(b), 2.23(b); TMEP §§819, 820. TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125 per class of goods and/or services. 37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04. However, in certain situations, TEAS Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring this additional fee.
How to respond. Click to file a response to this nonfinal Office action
/Clare Cahill/
Examining Attorney
Law Office 120
(571) 272-5218
clare.cahill@uspto.gov
RESPONSE GUIDANCE