Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the shaded term "SUPER" above the unshaded, outlined term "START," both of which terms are immediately above a shaded line that
is intersected by a much shorter line near the right bottom portion of the term "START," both of which lines decrease in thickness as their distance from that intersection increases.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
771 x 316
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
O'Reilly Automotive Stores, Inc.
*STREET
233 South Patterson Ave.
*CITY
Springfield
*STATE
(Required for U.S. applicants)
Missouri
*COUNTRY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
digital image of a webpage that constitutes a display associated with the goods in that it contains a picture of the goods and
textual description of the goods, shows the mark in association with the goods, and provides a means for ordering the goods via a phone number immediately below the words "Call Store to Order," which
words and phone number are in close proximity to the product information.
digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description
of the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link
INTERNATIONAL CLASS
008
*IDENTIFICATION
hand-operated automotive repair battery tools, namely, battery carriers, terminal post cleaning tools, and battery brushes
digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description
of the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link
INTERNATIONAL CLASS
009
*IDENTIFICATION
batteries for land vehicles and batteries for marine use; batteries for household use, namely alkaline dry batteries; lugs, posts, bolts,
clamps, terminals, and cables, all for batteries; battery starter cables; battery chargers for use with automotive batteries; automotive battery terminal service kits, consisting of a battery cleaner
spray, battery terminal protection spray, battery terminal protector pads, and a battery terminal brush
digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description
of the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link
ADDITIONAL STATEMENTS SECTION
ACTIVE PRIOR REGISTRATION(S)
The applicant claims ownership of active prior U.S. Registration Number(s) 2263100 and 3556281.
ATTORNEY INFORMATION
NAME
Harry B. Ray
FIRM NAME
Ray Law Firm, PLLC
STREET
6150 Shallowford Road, Suite 105
CITY
Chattanooga
STATE
Tennessee
COUNTRY
United States
ZIP/POSTAL CODE
37421
PHONE
423-693-0160
FAX
423-693-0155
EMAIL ADDRESS
hbr@hbrlaw.com
AUTHORIZED TO COMMUNICATE VIA EMAIL
Yes
OTHER APPOINTED ATTORNEY
W. Scott Ray
CORRESPONDENCE INFORMATION
NAME
Harry B. Ray
FIRM NAME
Ray Law Firm, PLLC
STREET
6150 Shallowford Road, Suite 105
CITY
Chattanooga
STATE
Tennessee
COUNTRY
United States
ZIP/POSTAL CODE
37421
PHONE
423-693-0160
FAX
423-693-0155
*EMAIL ADDRESS
hbr@hbrlaw.com; wsr@hbrlaw.com
*AUTHORIZED TO COMMUNICATE VIA EMAIL
Yes
FEE INFORMATION
APPLICATION FILING OPTION
TEAS RF
NUMBER OF CLASSES
4
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEE DUE
1100
*TOTAL FEE PAID
1100
SIGNATURE INFORMATION
SIGNATURE
/Jeffrey L. Groves/
SIGNATORY'S NAME
Jeffrey L. Groves
SIGNATORY'S POSITION
Senior Vice President and General Counsel
DATE SIGNED
02/15/2019
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:88303327
Filing Date:02/15/2019
To the Commissioner for Trademarks:
MARK: (Stylized and/or Design, see mark)
The applicant is not claiming color as a feature of the mark. The mark consists of the shaded term "SUPER" above the unshaded, outlined term "START," both of which terms are immediately above a
shaded line that is intersected by a much shorter line near the right bottom portion of the term "START," both of which lines decrease in thickness as their distance from that intersection
increases.
The applicant, O'Reilly Automotive Stores, Inc., a corporation of Missouri, having an address of
233 South Patterson Ave.
Springfield, Missouri 65802
United States
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 001: battery acid
In International Class 001, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/31/2001, and first used in
commerce at least as early as 12/31/2001, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) digital image of a webpage that constitutes a display associated with the goods in that it contains a picture of the goods and textual
description of the goods, shows the mark in association with the goods, and provides a means for ordering the goods via a phone number immediately below the words "Call Store to Order," which words
and phone number are in close proximity to the product information.. Specimen File1
International Class 003: battery terminal cleaners and protectants
In International Class 003, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/31/2001, and first used in
commerce at least as early as 12/31/2001, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description of
the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link. Specimen File1
International Class 008: hand-operated automotive repair battery tools, namely, battery carriers, terminal post cleaning tools, and battery brushes
In International Class 008, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/31/2001, and first used in
commerce at least as early as 12/31/2001, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description of
the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link. Specimen File1
International Class 009: batteries for land vehicles and batteries for marine use; batteries for household use, namely alkaline dry batteries; lugs, posts,
bolts, clamps, terminals, and cables, all for batteries; battery starter cables; battery chargers for use with automotive batteries; automotive battery terminal service kits, consisting of a battery
cleaner spray, battery terminal protection spray, battery terminal protector pads, and a battery terminal brush
In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/31/2001, and first used in
commerce at least as early as 12/31/2001, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) digital image of a webpage that constitutes a display associated with the goods in that it contains a picture and textual description of
the identified goods, shows the mark in association with the goods, and provides a means for ordering the goods via an "Add to Cart" link. Specimen File1
Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 2263100 and 3556281.
The applicant's current Attorney Information:
Harry B. Ray and W. Scott Ray of Ray Law Firm, PLLC 6150 Shallowford Road, Suite 105
Chattanooga, Tennessee 37421
United States
423-693-0160(phone)
423-693-0155(fax)
hbr@hbrlaw.com (authorized)
The applicant's current Correspondence Information:
Harry B. Ray
Ray Law Firm, PLLC
6150 Shallowford Road, Suite 105
Chattanooga, Tennessee 37421
423-693-0160(phone)
423-693-0155(fax)
hbr@hbrlaw.com;wsr@hbrlaw.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at
the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent
application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional
processing fee of $125 per international class of goods/services.
A fee payment in the amount of $1100 has been submitted with the application, representing payment for 4 class(es).
Declaration
Declaration Signature
Signature: /Jeffrey L. Groves/ Date: 02/15/2019
Signatory's Name: Jeffrey L. Groves
Signatory's Position: Senior Vice President and General Counsel
Payment Sale Number: 88303327
Payment Accounting Date: 02/19/2019
Serial Number: 88303327
Internet Transmission Date: Fri Feb 15 13:56:31 EST 2019
TEAS Stamp: USPTO/BAS-XX.XXX.XX.XX-20190215135631621
303-88303327-620bb7daaaf466825eaa7ec342e
4ee38b65782c653be0e3be1947867ea4359a3671
-CC-173-20190204175105167142