Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of an outline of the term "FACEBOOK" in stylized lettering.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
744 x 250
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Facebook, Inc.
*STREET
1601 Willow Road
*CITY
Menlo Park
*STATE
(Required for U.S. applicants)
California
*COUNTRY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
94025
LEGAL ENTITY INFORMATION
TYPE
corporation
STATE/COUNTRY OF INCORPORATION
Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
009
*IDENTIFICATION
Software for social networking and interacting with online communities; Computer software development tools; Application programming interface
(API) for use in building software applications; Application programming interface (API) for software which facilitates online services for social networking and for data retrieval, upload, download,
access and management; Software for creating, managing, and interacting with an online community; Software for organizing events, searching for events, calendaring and managing events; Software for
creating, editing, uploading, downloading, accessing, viewing, posting, displaying, tagging, blogging, streaming, linking, annotating, indicating sentiment about, commenting on, embedding,
transmitting, and sharing or otherwise providing electronic media or information via computer the internet and communication networks; Software for modifying and enabling transmission of images,
audio, audio visual and video content and data; Software for sending and receiving electronic messages, alerts, notifications and reminders; Search engine software; Software for use in creating,
managing, measuring, and disseminating advertising of others; Software for mapping services; Software for planning activities with other users and making recommendations; Software for social and
destination mapping; Location-aware software for searching, determining and sharing locations; Software, namely, an application providing social networking functionalities; Software for creating,
managing and accessing groups within virtual communities; Software for location-based searching and alerts; Software for searching and identifying employment opportunities; Software for identifying
and allowing users to contact government representatives; Software providing a virtual marketplace; Software providing location-based weather information; Software providing, linking to, or streaming
news or current events information; Software in the nature of a mobile application for creating, sharing, disseminating and posting advertising; Software for geo-location based advertising and
product and service promotion; Software for viewing and interacting with a feed of images, audio-visual and video content, and associated text and data; Software for creating and managing social
media profiles and user accounts; Software for uploading, downloading, streaming, archiving, transmitting, and sharing images, audio-visual and video content and associated text and data; Software
that enables individuals, groups, companies, and brands to create and maintain an online presence for marketing purposes; Software for advertisers to communicate and interact with online communities;
Software for streaming multimedia entertainment content; Software for use in taking and editing photographs and recording and editing videos; Software for sending and receiving electronic messages,
graphics, images, audio and audio visual content via the internet and communication networks; Software in the nature of a mobile application; Software for online charitable fundraising services and
financial donation services
screen shot showing use of the mark in connection with the goods in Class 09
INTERNATIONAL CLASS
035
*IDENTIFICATION
Marketing, advertising and promotion services; Promoting the goods and services of others via computer and communication networks;
Facilitating the exchange and sale of services and products of third parties via computer and communication networks; Providing online marketplaces for sellers of goods and/or services; Providing
online facilities for connecting sellers with buyers; Advertising and information distribution services, in particular, providing classified advertising space via the global computer network; Online
advertising and promoting the goods and services of others via the internet; Advertising via electronic media; Dissemination of advertising for others via a global computer network; Promoting the
goods and services of others by means of distributing video advertising on the internet
screen shot showing use of the mark in connection with the services in Class 36
INTERNATIONAL CLASS
038
*IDENTIFICATION
Photo sharing and video sharing services, namely, electronic transmission of digital photo files, videos and audio visual content among
internet users; Providing access to computer, electronic and online databases; Telecommunications services, namely, electronic transmission of electronic media, data, messages, graphics, images,
audio, video and information; Providing online forums for communication on topics of general interest; Providing online communications links which transfer mobile device and internet users to other
local and global online locations; Facilitating access to third party websites or to other electronic third party content via a universal login; Providing online chat rooms, instant messaging
services, and electronic bulletin boards; Audio, text and video broadcasting services over the internet or other communications networks; Providing access to computer databases in the fields of
social networking social introduction; Providing electronic bulletin boards for transmission of messages among users in the field of general interest; Providing an online community forum for users to
share and stream information, audio, video, real-time news, entertainment content, or information, to form virtual communities, and to engage in social networking
screen shot showing use of the mark in connection with the services in Class 38
INTERNATIONAL CLASS
041
*IDENTIFICATION
Providing access to interactive electronic and online databases of user-defined content, third-party content, photos, video, audio, visual,
and audio-visual material in the field of general interest; Photo sharing and video sharing services; Providing online resources for software developers; Entertainment services, namely, providing
online games; Providing online video games; Providing online computer games and interactive games; Providing online game software; Entertainment services, namely, providing interactive games
screen shot showing use of the mark in connection with the services in Class 41
INTERNATIONAL CLASS
042
*IDENTIFICATION
Computer services, namely, creating virtual communities for registered users to organize groups, meetings, and events, participate in
discussions and engage in social, business and community networking; Computer services, in particular, hosting electronic facilities for others for organizing and conducting meetings, events and
interactive discussions via the internet and communication networks; Computer services in the nature of customized electronic personal and group profiles or webpages featuring user-defined or
specified information, including, audio, video, images, text, content, and data; Providing online facilities featuring technology that enables online users to create personal profiles featuring
social and business networking information, to transfer and share such information among multiple online facilities, to engage in social networking, and to manage their social networking accounts;
Providing software for social networking, creating a virtual community, and transmission of audio, video, images, text, content, and data; Application service provider (ASP) services, namely, hosting
software applications of others; Application service provider (ASP) featuring software to enable or facilitate the creating, editing, uploading, downloading, accessing, viewing, posting, displaying,
tagging, blogging, streaming, linking, annotating, indicating sentiment about, commenting on, embedding, transmitting, and sharing or otherwise providing electronic media or information via the
internet and communications networks; Providing an online network service that enables users to transfer personal identity data to and share personal identity data with and among multiple online
facilities; Providing application programming interface (API) software for use in electronic messaging and transmission of audio, video, images, text, content and data; Platform as a service (PAAS)
featuring computer software platforms for electronic messaging and transmission of audio, video, photographic images, text, graphics and data; Providing software for electronic messaging; Providing
software for mapping services; Application service provider (ASP) featuring software for mapping services; Providing software for sharing and displaying a user's location, planning activities with
other users and making recommendations; Application service provider (ASP) featuring software to enable or facilitate the sharing and displaying a user's location, planning activities with other
users and making recommendations; Providing software for social and destination mapping; Application service provider (ASP) featuring software to enable or facilitate social and destination mapping;
Providing location-aware software for searching, determining and sharing the location of goods, services and events of interest; Application service provider (ASP) featuring location-aware software
for searching, determining and sharing the location of goods, services and events of interest; Providing temporary use of non-downloadable software applications for creating, managing and accessing
user-created and administered private groups within virtual communities; Providing software for searching and identifying local and location-based points of interest, events, landmarks, employment
opportunities, entertainment, cultural events, shopping and offers; Providing software for searching and identifying employment opportunities; Providing software for identifying and allowing users to
contact government representatives; Providing software for providing a virtual marketplace; Providing software for providing location-based weather information; Providing software for providing,
linking to, or streaming news or current events information; Providing online facilities that give users the ability to engage in social networking and manage their social networking content;
Providing software for creating and managing social media profiles and user accounts; Providing software for viewing and interacting with a feed of electronic media, namely, images, audio-visual and
video content, live streaming video, commentary, advertisements, news, and internet links; Application service provider (ASP) featuring software for social networking, managing social networking
content, creating a virtual community, and transmission of images, audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and
information; Platform as a service (PAAS) featuring software platforms for social networking, managing social networking content, creating a virtual community, and transmission of images,
audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and information; Providing software for uploading, downloading, archiving,
enabling transmission of, and sharing images, audio-visual and video content and associated text and data; Providing software for streaming multimedia entertainment content; Providing software for
creating and maintaining an online presence for individuals, groups, companies, and brands; Providing software for advertisers to communicate and interact with online communities; Providing online
facilities featuring temporary use of non-downloadable software for sending and receiving electronic messages, instant messages, electronic message alerts and reminders, photographs, images,
graphics, data, audio, videos and audio-visual content via the internet and communication networks; Providing software applications for social networking, creating a virtual community, and
transmission of virtual content and data; File sharing services, namely, providing online facilities for others featuring technology enabling users to upload and download electronic files; Computer
services, namely, hosting electronic facilities for others for interactive discussions via communication networks; Providing online non-downloadable software; Computer services, namely, creating an
online community for registered users to engage in social networking; Providing software for online charitable fundraising services and financial donation services
screen shot showing use of the mark in connection with the services in Class 42
INTERNATIONAL CLASS
045
*IDENTIFICATION
Social introduction and networking services; Providing access to computer databases and online searchable databases in the fields of social
networking and social introduction; Online social networking services; Providing information in the form of databases featuring information in the fields of social networking and social introduction;
User verification services
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:88262591
Filing Date:01/15/2019
To the Commissioner for Trademarks:
MARK: FACEBOOK (stylized and/or with design, see mark)
The literal element of the mark consists of FACEBOOK.
The mark consists of an outline of the term "FACEBOOK" in stylized lettering.
The applicant, Facebook, Inc., a corporation of Delaware, having an address of
1601 Willow Road
Menlo Park, California 94025
United States
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 009: Software for social networking and interacting with online communities; Computer software development tools; Application
programming interface (API) for use in building software applications; Application programming interface (API) for software which facilitates online services for social networking and for data
retrieval, upload, download, access and management; Software for creating, managing, and interacting with an online community; Software for organizing events, searching for events, calendaring and
managing events; Software for creating, editing, uploading, downloading, accessing, viewing, posting, displaying, tagging, blogging, streaming, linking, annotating, indicating sentiment about,
commenting on, embedding, transmitting, and sharing or otherwise providing electronic media or information via computer the internet and communication networks; Software for modifying and enabling
transmission of images, audio, audio visual and video content and data; Software for sending and receiving electronic messages, alerts, notifications and reminders; Search engine software; Software
for use in creating, managing, measuring, and disseminating advertising of others; Software for mapping services; Software for planning activities with other users and making recommendations;
Software for social and destination mapping; Location-aware software for searching, determining and sharing locations; Software, namely, an application providing social networking functionalities;
Software for creating, managing and accessing groups within virtual communities; Software for location-based searching and alerts; Software for searching and identifying employment opportunities;
Software for identifying and allowing users to contact government representatives; Software providing a virtual marketplace; Software providing location-based weather information; Software providing,
linking to, or streaming news or current events information; Software in the nature of a mobile application for creating, sharing, disseminating and posting advertising; Software for geo-location
based advertising and product and service promotion; Software for viewing and interacting with a feed of images, audio-visual and video content, and associated text and data; Software for creating
and managing social media profiles and user accounts; Software for uploading, downloading, streaming, archiving, transmitting, and sharing images, audio-visual and video content and associated text
and data; Software that enables individuals, groups, companies, and brands to create and maintain an online presence for marketing purposes; Software for advertisers to communicate and interact with
online communities; Software for streaming multimedia entertainment content; Software for use in taking and editing photographs and recording and editing videos; Software for sending and receiving
electronic messages, graphics, images, audio and audio visual content via the internet and communication networks; Software in the nature of a mobile application; Software for online charitable
fundraising services and financial donation services
In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 08/00/2006, and first used in
commerce at least as early as 08/00/2006, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the goods in Class 09.
International Class 035: Marketing, advertising and promotion services; Promoting the goods and services of others via computer and communication networks;
Facilitating the exchange and sale of services and products of third parties via computer and communication networks; Providing online marketplaces for sellers of goods and/or services; Providing
online facilities for connecting sellers with buyers; Advertising and information distribution services, in particular, providing classified advertising space via the global computer network; Online
advertising and promoting the goods and services of others via the internet; Advertising via electronic media; Dissemination of advertising for others via a global computer network; Promoting the
goods and services of others by means of distributing video advertising on the internet
In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 02/04/2004, and first used in
commerce at least as early as 02/04/2004, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 35.
International Class 036: Online charitable fundraising services and financial donation services
In International Class 036, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 04/07/2017, and first used in
commerce at least as early as 04/07/2017, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 36.
International Class 038: Photo sharing and video sharing services, namely, electronic transmission of digital photo files, videos and audio visual content
among internet users; Providing access to computer, electronic and online databases; Telecommunications services, namely, electronic transmission of electronic media, data, messages, graphics,
images, audio, video and information; Providing online forums for communication on topics of general interest; Providing online communications links which transfer mobile device and internet users to
other local and global online locations; Facilitating access to third party websites or to other electronic third party content via a universal login; Providing online chat rooms, instant messaging
services, and electronic bulletin boards; Audio, text and video broadcasting services over the internet or other communications networks; Providing access to computer databases in the fields of
social networking social introduction; Providing electronic bulletin boards for transmission of messages among users in the field of general interest; Providing an online community forum for users to
share and stream information, audio, video, real-time news, entertainment content, or information, to form virtual communities, and to engage in social networking
In International Class 038, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 08/00/2005, and first used in
commerce at least as early as 08/00/2005, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 38.
International Class 041: Providing access to interactive electronic and online databases of user-defined content, third-party content, photos, video, audio,
visual, and audio-visual material in the field of general interest; Photo sharing and video sharing services; Providing online resources for software developers; Entertainment services, namely,
providing online games; Providing online video games; Providing online computer games and interactive games; Providing online game software; Entertainment services, namely, providing interactive
games
In International Class 041, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 08/00/2005, and first used in
commerce at least as early as 08/00/2005, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 41.
International Class 042: Computer services, namely, creating virtual communities for registered users to organize groups, meetings, and events, participate
in discussions and engage in social, business and community networking; Computer services, in particular, hosting electronic facilities for others for organizing and conducting meetings, events and
interactive discussions via the internet and communication networks; Computer services in the nature of customized electronic personal and group profiles or webpages featuring user-defined or
specified information, including, audio, video, images, text, content, and data; Providing online facilities featuring technology that enables online users to create personal profiles featuring
social and business networking information, to transfer and share such information among multiple online facilities, to engage in social networking, and to manage their social networking accounts;
Providing software for social networking, creating a virtual community, and transmission of audio, video, images, text, content, and data; Application service provider (ASP) services, namely, hosting
software applications of others; Application service provider (ASP) featuring software to enable or facilitate the creating, editing, uploading, downloading, accessing, viewing, posting, displaying,
tagging, blogging, streaming, linking, annotating, indicating sentiment about, commenting on, embedding, transmitting, and sharing or otherwise providing electronic media or information via the
internet and communications networks; Providing an online network service that enables users to transfer personal identity data to and share personal identity data with and among multiple online
facilities; Providing application programming interface (API) software for use in electronic messaging and transmission of audio, video, images, text, content and data; Platform as a service (PAAS)
featuring computer software platforms for electronic messaging and transmission of audio, video, photographic images, text, graphics and data; Providing software for electronic messaging; Providing
software for mapping services; Application service provider (ASP) featuring software for mapping services; Providing software for sharing and displaying a user's location, planning activities with
other users and making recommendations; Application service provider (ASP) featuring software to enable or facilitate the sharing and displaying a user's location, planning activities with other
users and making recommendations; Providing software for social and destination mapping; Application service provider (ASP) featuring software to enable or facilitate social and destination mapping;
Providing location-aware software for searching, determining and sharing the location of goods, services and events of interest; Application service provider (ASP) featuring location-aware software
for searching, determining and sharing the location of goods, services and events of interest; Providing temporary use of non-downloadable software applications for creating, managing and accessing
user-created and administered private groups within virtual communities; Providing software for searching and identifying local and location-based points of interest, events, landmarks, employment
opportunities, entertainment, cultural events, shopping and offers; Providing software for searching and identifying employment opportunities; Providing software for identifying and allowing users to
contact government representatives; Providing software for providing a virtual marketplace; Providing software for providing location-based weather information; Providing software for providing,
linking to, or streaming news or current events information; Providing online facilities that give users the ability to engage in social networking and manage their social networking content;
Providing software for creating and managing social media profiles and user accounts; Providing software for viewing and interacting with a feed of electronic media, namely, images, audio-visual and
video content, live streaming video, commentary, advertisements, news, and internet links; Application service provider (ASP) featuring software for social networking, managing social networking
content, creating a virtual community, and transmission of images, audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and
information; Platform as a service (PAAS) featuring software platforms for social networking, managing social networking content, creating a virtual community, and transmission of images,
audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and information; Providing software for uploading, downloading, archiving,
enabling transmission of, and sharing images, audio-visual and video content and associated text and data; Providing software for streaming multimedia entertainment content; Providing software for
creating and maintaining an online presence for individuals, groups, companies, and brands; Providing software for advertisers to communicate and interact with online communities; Providing online
facilities featuring temporary use of non-downloadable software for sending and receiving electronic messages, instant messages, electronic message alerts and reminders, photographs, images,
graphics, data, audio, videos and audio-visual content via the internet and communication networks; Providing software applications for social networking, creating a virtual community, and
transmission of virtual content and data; File sharing services, namely, providing online facilities for others featuring technology enabling users to upload and download electronic files; Computer
services, namely, hosting electronic facilities for others for interactive discussions via communication networks; Providing online non-downloadable software; Computer services, namely, creating an
online community for registered users to engage in social networking; Providing software for online charitable fundraising services and financial donation services
In International Class 042, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 08/00/2005, and first used in
commerce at least as early as 08/00/2005, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 42.
International Class 045: Social introduction and networking services; Providing access to computer databases and online searchable databases in the fields
of social networking and social introduction; Online social networking services; Providing information in the form of databases featuring information in the fields of social networking and social
introduction; User verification services
In International Class 045, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 08/00/2005, and first used in
commerce at least as early as 08/00/2005, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any
item in the class of listed goods/services, consisting of a(n) screen shot showing use of the mark in connection with the services in Class 45.
The applicant's current Attorney Information:
Allisen Pawlenty-Altman and Ana-Claudia Roderick of Kilpatrick Townsend & Stockton LLP 607 14th Street NW, Suite 900
Washington, District of Columbia 20005-2018
United States
202-508-5800(phone)
202-508-5858(fax)
tmadmin@kilpatricktownsend.com (authorized)
The attorney docket/reference number is 1121153.
The applicant's current Correspondence Information:
Allisen Pawlenty-Altman
Kilpatrick Townsend & Stockton LLP
Mailstop: IP Docketing - 22
1100 Peachtree Street NE, Suite 2800
Atlanta, Georgia 30309-4528
202-508-5800(phone)
202-508-5858(fax)
tmadmin@kilpatricktownsend.com;fbprosecution@kilpatricktownsend.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at
the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent
application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional
processing fee of $125 per international class of goods/services.
A fee payment in the amount of $1925 has been submitted with the application, representing payment for 7 class(es).
Declaration
Declaration Signature
Signature: /scott minden/ Date: 01/15/2019
Signatory's Name: Scott Minden
Signatory's Position: Associate General Counsel
Payment Sale Number: 88262591
Payment Accounting Date: 01/16/2019
Serial Number: 88262591
Internet Transmission Date: Tue Jan 15 16:27:20 EST 2019
TEAS Stamp: USPTO/BAS-XX.XXX.XX.X-201901151627207284
15-88262591-620aad778e5411b3d74e5ca8e517
e736c4c6fe285f86f92b2c1c839829f49b0c2-CC
-3906-20190104163610579749