TEAS RF New Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 88220862

Filing Date: 12/07/2018

To the Commissioner for Trademarks:

MARK: SMARTSTORE (Standard Characters, see mark)
The literal element of the mark consists of SMARTSTORE.
The mark consists of standard characters, without claim to any particular font style, size, or color.

The applicant, The Nielsen Company (US), LLC, a limited liability company legally organized under the laws of Delaware, having an address of
      85 Broad Street
      New York, New York 10004
      United States

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 009:  Computer software for use in consumer and marketing research, behavior and analysis; computer software for collecting, measuring, analyzing, evaluating and optimizing consumer behavior and purchasing and market trends
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

       International Class 035:  Business advisory services, consultancy and information; market research services; market research consultation; consumer research; consumer marketing research and consulting related thereto; marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; consumer measurement and analysis services
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

       International Class 042:  Design and development of and providing on-line non-downloadable software and tools for use in consumer and marketing research, behavior and analysis; design and development of and providing on-line non-downloadable software and tools for collecting, measuring, analyzing, evaluating and optimizing consumer behavior and purchasing and market trends
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.


The applicant's current Attorney Information:
      Lisa W. Rosaya and Pamela T. Church, Lindsey E. Utrata, Joshua S. Wolkoff, Alysha C. Preston and all other attorneys with the firm of BAKER & MCKENZIE LLP      452 Fifth Avenue
      New York, New York 10018
      United States
      212-626-4557(phone)
      212 310 1659(fax)
      nyctrademarks@bakermckenzie.com (authorized)

The applicant's current Correspondence Information:

Lisa W. Rosaya

BAKER & MCKENZIE LLP

452 Fifth Avenue

New York, New York 10018

212-626-4557(phone)

212 310 1659(fax)

nyctrademarks@bakermckenzie.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional processing fee of $125 per international class of goods/services.

A fee payment in the amount of $825 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Lindsey E. Utrata/   Date: 12/07/2018
Signatory's Name: Lindsey E. Utrata
Signatory's Position: Authorized Attorney, Attorney of Record, New York State Bar Member
Payment Sale Number: 88220862
Payment Accounting Date: 12/07/2018

Serial Number: 88220862
Internet Transmission Date: Fri Dec 07 11:36:25 EST 2018
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XXX-20181207113625
632746-88220862-61083bf983e2c7611d1b076b
0d2a5dde24684d44d6205ebad6c4361b3cc81ad4
6d-DA-12046-20181207112315325708