Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1957 (Rev 10/2011) |
OMB No. 0651-0050 (Exp 09/20/2020) |
Input Field |
Entered |
---|---|
SERIAL NUMBER | 88175454 |
LAW OFFICE ASSIGNED | LAW OFFICE 124 |
MARK SECTION | |
MARK FILE NAME | http://uspto.report/TM/88175454/mark.png |
LITERAL ELEMENT | ALO |
STANDARD CHARACTERS | NO |
USPTO-GENERATED IMAGE | NO |
COLOR(S) CLAIMED (If applicable) |
The color(s) green and white is/are claimed as a feature of the mark. |
DESCRIPTION OF THE MARK (and Color Location, if applicable) |
The mark consists of the packaging design of a bottle. The design is comprised of a logo consisting of the stylized writing of "ALO" in white within a green rounded square shape appearing on the front label of the bottle, and the image of three aloe vera leaves in green appearing on the front and side labels of the bottle. The matter shown in broken lines indicates placement of the design elements in the mark and thus is not claimed as a feature of the mark. |
ARGUMENT(S) | |
Applicant submits that confusion is not likely with the marks shown in the cited applications, and accordingly requests that the potential refusals for confusion be withdrawn and the application be allowed to proceed to publication. The cited Serial No. 88148610 was issued an Office Action on January 22, 2019, and no response was filed by the July 22, 2019 deadline, as shown in the attached TSDR printout. The application is now abandoned, and no longer poses a potential bar to registration. Further, confusion is not likely with Serial No. 87131150, ALOE ENERGY PLUS. Applicant's mark consists of a trade dress in the form the packaging design of a bottle for Applicant's beverage goods. The trade dress consists of the wording "ALO" within the logo of a green square and the design of aloe vera leaves. The mark of the cited application is merely "ALOE ENERGY PLUS" in standard characters. Upon evaluation of the marks in their entities as to sight, sound, and meaning, there is simply no commonality. Applicant's mark does not incorporate any of the words included in the cited mark. At most, Applicant's mark features commonality in the "ALOE" element of the cited mark considering Applicant's mark features aloe leaves and a misspelling of "ALOE." However, commonality merely in the generic word "ALOE" for the parties'; goods cannot support a finding of confusion. There are eighty (80) live applications and registrations in class 32 where the mark includes the word "ALOE." The word is heavily diluted for aloe drinks in class 32. A registration in class 32 including "ALOE" cannot prevent registration of another mark in class 32 where the only commonality is "ALOE" because the commonality is not likely to be perceived consumers as source-identifying. See, e.g., TMEP section 1207.01(b) (iii); Citigroup Inc. v. Capital City Bank Group, Inc., 637 F.3d 1344, 1356, 98 USPQ2d 1253, 1261 (Fed. Cir. 2011) (no confusion likely where the matter common to the marks is not likely to be perceived by purchasers as distinguishing source because it is merely descriptive or diluted). "ALOE" is certainly not likely to be perceived as distinguishing source because it is the generic word for the subject goods. Accordingly, confusion is not likely. Applicant further submits that the mark image shows all elements of the mark as claimed, including specification of the matter not claimed as shown in broken lines. As such, a new drawing or description should not be required. | |
EVIDENCE SECTION | |
EVIDENCE FILE NAME(S) | |
ORIGINAL PDF FILE | evi_2312222738-20190806180050373950_._88148610.pdf |
CONVERTED PDF FILE(S) (2 pages) |
\\TICRS\EXPORT17\IMAGEOUT17\881\754\88175454\xml5\ROA0002.JPG |
\\TICRS\EXPORT17\IMAGEOUT17\881\754\88175454\xml5\ROA0003.JPG | |
DESCRIPTION OF EVIDENCE FILE | Status of Cited Application |
ADDITIONAL STATEMENTS SECTION | |
DISCLAIMER | No claim is made to the exclusive right to use "aloe" apart from the mark as shown. |
ATTORNEY SECTION (current) | |
NAME | Otto O. Lee |
ATTORNEY BAR MEMBERSHIP NUMBER | NOT SPECIFIED |
YEAR OF ADMISSION | NOT SPECIFIED |
U.S. STATE/ COMMONWEALTH/ TERRITORY | NOT SPECIFIED |
FIRM NAME | INTELLECTUAL PROPERTY LAW GROUP LLP |
STREET | 1871 THE ALAMEDA, SUITE 250 |
CITY | SAN JOSE |
STATE | California |
POSTAL CODE | 95126 |
COUNTRY | US |
PHONE | 408-286-8933 |
FAX | 408-286-8932 |
tm_docket@iplg.com | |
AUTHORIZED TO COMMUNICATE VIA EMAIL | Yes |
DOCKET/REFERENCE NUMBER | 4974 |
ATTORNEY SECTION (proposed) | |
NAME | Otto O. Lee |
ATTORNEY BAR MEMBERSHIP NUMBER | XXX |
YEAR OF ADMISSION | XXXX |
U.S. STATE/ COMMONWEALTH/ TERRITORY | XX |
FIRM NAME | INTELLECTUAL PROPERTY LAW GROUP LLP |
STREET | 1871 THE ALAMEDA, SUITE 250 |
CITY | SAN JOSE |
STATE | California |
POSTAL CODE | 95126 |
COUNTRY | United States |
PHONE | 408-286-8933 |
FAX | 408-286-8932 |
tm_docket@iplg.com | |
AUTHORIZED TO COMMUNICATE VIA EMAIL | Yes |
DOCKET/REFERENCE NUMBER | 4974 |
OTHER APPOINTED ATTORNEY | Juneko Jackson, Kevin Viau, Leila Sockolov, Jenny Hong-Gonzalez |
CORRESPONDENCE SECTION (current) | |
NAME | OTTO O. LEE |
FIRM NAME | INTELLECTUAL PROPERTY LAW GROUP LLP |
STREET | 1871 THE ALAMEDA, SUITE 250 |
CITY | SAN JOSE |
STATE | California |
POSTAL CODE | 95126 |
COUNTRY | US |
PHONE | 408-286-8933 |
FAX | 408-286-8932 |
tm_docket@iplg.com | |
AUTHORIZED TO COMMUNICATE VIA EMAIL | Yes |
DOCKET/REFERENCE NUMBER | 4974 |
CORRESPONDENCE SECTION (proposed) | |
NAME | Otto O. Lee |
FIRM NAME | INTELLECTUAL PROPERTY LAW GROUP LLP |
STREET | 1871 THE ALAMEDA, SUITE 250 |
CITY | SAN JOSE |
STATE | California |
POSTAL CODE | 95126 |
COUNTRY | United States |
PHONE | 408-286-8933 |
FAX | 408-286-8932 |
tm_docket@iplg.com | |
AUTHORIZED TO COMMUNICATE VIA EMAIL | Yes |
DOCKET/REFERENCE NUMBER | 4974 |
SIGNATURE SECTION | |
RESPONSE SIGNATURE | /Otto O. Lee/ |
SIGNATORY'S NAME | Otto O. Lee |
SIGNATORY'S POSITION | Attorney of Record, California Bar Member |
DATE SIGNED | 08/06/2019 |
AUTHORIZED SIGNATORY | YES |
FILING INFORMATION SECTION | |
SUBMIT DATE | Tue Aug 06 18:10:06 EDT 2019 |
TEAS STAMP | USPTO/ROA-XX.XXX.XXX.XX-2 0190806181006175603-88175 454-610edd7ed96b2bcf0fcaa 379da93b6e1fc9b51b4d4183a 28e57315772b1e3930ef-N/A- N/A-20190806180050373950 |
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1957 (Rev 10/2011) |
OMB No. 0651-0050 (Exp 09/20/2020) |