WAYLIFT

Wayfair LLC

Application Filed: 2018-10-10
Trademark Application Details
Trademark Logo WAYLIFT

Mark For: WAYLIFT® trademark registration is intended to cover the categories of advertising and advertisement services; advertising and marketing services, namely, promoting the goods and services of others; advertising and marketing services, namely, the development, operation, administration and management of advertising and digital advertising campaigns; advertising and marketing services, namely, development, operation, administration and management of advertising campaigns to target consumers by demographics, behaviors and geography; Advertising and marketing services, namely, providing advertising services that targets ads based on data derived from target audiences. [all]

Status

2021-06-01 UTC
LIVE APPLICATION Under Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and that this application has been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number88150433
Registration Number6615700
Mark Literal ElementsWAYLIFT
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeSERVICE MARK
RegisterPRINCIPAL
Current LocationTMO LAW OFFICE 111 2021-05-19
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameRachelle A. Dubow, Esq.
Attorney Docket Number107525-0034
Law Office AssignedM20
Employee NameWATTS-FITZGERALD, CAIT

Timeline

2018-10-10Application Filed
2019-01-24Location: TMO LAW OFFICE 111 - EXAMINING ATTORNEY ASSIGNED
2019-01-24Status: Live/Pending
2019-02-11Transaction Date
2019-03-19Published
2019-03-19Published for Opposition
2020-05-13Date of First Use
2020-05-13Date of Use In Commerce
2021-05-19Location: TMO LAW OFFICE 111
2021-05-19Status: A Statement of Use has been forwarded to the examining attorney for examination.
2022-01-11Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Wayfair LLC
Address4 Copley Place Boston, MASSACHUSETTS UNITED STATES 02116
Legal Entity TypeLimited Liability Company
Legal Entity StateDELAWARE

Documents

DrawingIMAGE/JPEG2018-10-10
TEAS RF New ApplicationMULTI2018-10-10
XSearch Search SummaryXML2019-01-21
Offc Action OutgoingXML2019-01-22
Examiners AmendmentXML2019-01-24
Amendment and Mail Process CompleteMULTI2019-01-25
TRAM Snapshot of App at Pub for OppostnMULTI2019-01-25
Publication & Issue Review CompleteAPPLICATION/XML,IMAGE/JPEG2019-02-14
Notice of PublicationAPPLICATION/XML2019-02-27
Notification Of Notice of PublicationAPPLICATION/XML2019-02-27
OG Publication ConfirmationXML2019-03-19
Notice of AllowanceXML2019-05-14
Extension of Time to File SOUXML2019-11-13
ITU Extension ApprovalXML2019-11-15
ITU Unit ActionAPPLICATION/XML,IMAGE/JPEG2019-11-15
Extension of Time to File SOUAPPLICATION/XML2020-05-13
ITU Extension ApprovalAPPLICATION/XML2020-05-15
ITU Unit ActionAPPLICATION/XML,IMAGE/JPEG2020-05-15
Extension of Time to File SOUXML2020-11-12
ITU Extension ApprovalXML2020-11-14
ITU Unit ActionMULTI2020-11-14
Extension of Time to File SOUMULTI2021-05-11
SpecimenJPEG2021-05-11
Statement of UseMULTI2021-05-11
ITU Extension ApprovalXML2021-05-20
ITU Unit ActionMULTI2021-05-20

Attorney of Record

RACHELLE A. DUBOW, ESQ.
MORGAN, LEWIS & BOCKIUS LLP
ONE FEDERAL STREET
ATTN: TMSU
BOSTON, MA 02110

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Advertising and advertisement services; advertising and marketing services, namely, promoting the goods and services of others; advertising and marketing services, namely, the development, operation, administration and management of advertising and digital advertising campaigns; advertising and marketing services, namely, development, operation, administration and management of advertising campaigns to target consumers by demographics, behaviors and geography; Advertising and marketing services, namely, providing advertising services that targets ads based on data derived from target audiences. FIRST USE: 20200513. FIRST USE IN COMMERCE: 20200513

International Codes:35
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
PM0001WAY LIFT
GS0421Providing temporary use of online, non-downloadable software utilizing machine learning algorithms to determine how best to choose advertising and marketing content to display, when and where to display that content, and how best to maximize marketing and advertising expenditures to generate higher sales and success, allowing users to better target their advertisements

Trademark Filing History

DescriptionDateProceeding Number
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED2021-05-20
STATEMENT OF USE PROCESSING COMPLETE2021-05-1971034
EXTENSION 4 GRANTED2021-05-1971034
CASE ASSIGNED TO INTENT TO USE PARALEGAL2021-05-1971034
USE AMENDMENT FILED2021-05-1171034
TEAS STATEMENT OF USE RECEIVED2021-05-11
TEAS EXTENSION RECEIVED2021-05-11
EXTENSION 4 FILED2021-05-1171034
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED2020-11-14
TEAS EXTENSION RECEIVED2020-11-12
EXTENSION 3 GRANTED2020-11-1298765
EXTENSION 3 FILED2020-11-1298765
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED2020-05-15
TEAS EXTENSION RECEIVED2020-05-13
EXTENSION 2 GRANTED2020-05-1398765
EXTENSION 2 FILED2020-05-1398765
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED2019-11-15
TEAS EXTENSION RECEIVED2019-11-13
EXTENSION 1 GRANTED2019-11-1398765
EXTENSION 1 FILED2019-11-1398765
NOA E-MAILED - SOU REQUIRED FROM APPLICANT2019-05-14
PUBLISHED FOR OPPOSITION2019-03-19
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2019-03-19
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2019-02-27
LAW OFFICE PUBLICATION REVIEW COMPLETED2019-02-1370629
ASSIGNED TO LIE2019-02-1170629
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED2019-01-246328
EXAMINERS AMENDMENT E-MAILED2019-01-246328
EXAMINERS AMENDMENT -WRITTEN2019-01-2489010
EXAMINER'S AMENDMENT ENTERED2019-01-2488888
APPROVED FOR PUB - PRINCIPAL REGISTER2019-01-24
NOTIFICATION OF NON-FINAL ACTION E-MAILED2019-01-226325
NON-FINAL ACTION WRITTEN2019-01-2289010
NON-FINAL ACTION E-MAILED2019-01-226325
ASSIGNED TO EXAMINER2019-01-2189010
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2018-10-21
NEW APPLICATION ENTERED IN TRAM2018-10-13

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