Response to Office Action

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1957 (Rev 10/2011)

OMB No. 0651-0050 (Exp 09/20/2020)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1957 (Rev 10/2011)

OMB No. 0651-0050 (Exp 09/20/2020)

Response to Office Action

To the Commissioner for Trademarks:

Application serial no. 88135164 IPLAYER(Standard Characters, see http://uspto.report/TM/88135164/mark.png) has been amended as follows:

EVIDENCE
Evidence in the nature of 1. IDENTIFICATION OF SEVERICES AMENDMENT 2. Response to "LIKELIHOOD OF CONFUSION REFUSAL REGARDING REGISTRATION" 3. Response to "SECTION 2(E)(1) REFUSAL - MERELY DESCRIPTIVE". has been attached.
Original PDF file:
evi_9908796-20190707193654682225_._OverallResponse_IPLAYER.pdf
Converted PDF file(s) ( 6 pages)
Evidence-1
Evidence-2
Evidence-3
Evidence-4
Evidence-5
Evidence-6

CLASSIFICATION AND LISTING OF GOODS/SERVICES
Applicant hereby deletes the following class of goods/services from the application.
Class 028 for Educational toy for the purpose of the demonstration of alternative energy sources; Educational toys for teaching math principles to children, namely, manipulative blocks for displaying patterns and groupings; Amusement game machines; Children's educational toys for developing motor skills, cognitive skills, cognitive strategy, knowledge using holographic augmented reality technologies.; Electric educational toy used to demonstrate alternative energy sources; Electronic educational game machines for children; Party games; Stand alone video gaming machines, namely, a video craps game machine; Video game machines for use with televisions

Applicant hereby deletes the following class of goods/services from the application.
Class 031 for Live game

Applicant proposes to amend the following class of goods/services in the application:
Current: Class 009 for Augmented reality software for interactive games, education, entertainment, and experiences; Interactive game programs; Interactive game software; Interactive photo kiosks for capturing, printing and uploading digital images for future use; Children's educational software; Computer game programmes; Computer game programs; Computer game software; Computer software to enhance the audio-visual capabilities of multimedia applications, namely, for the integration of text, audio, graphics, still images and moving pictures; Downloadable educational course materials in the field of holographic augmented reality; Downloadable multimedia file containing artwork relating to holographic augmented reality; Downloadable multimedia file containing artwork, text, audio, video, games, and Internet Web links relating to holographic augmented reality projects (games, experiences, interactive movies, and etc.); Downloadable multimedia file containing audio relating to holographic augmented reality; Downloadable multimedia file containing text relating to holographic augmented reality; Downloadable multimedia file containing video relating to holographic augmented reality; Electronic advertisement and messaging display unit with multi-networking (TCP/IP) capabilities and remote connectivity; Electronic game software; Electronic LCD advertisement display unit with multi-networking (TCP/IP) capabilities; Interactive multimedia computer game programs; Interactive multimedia computer program for holographic augmented reality; Interactive video game programs; Video game programs; Video game software
Original Filing Basis:
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 07/02/2015 and first used in commerce at least as early as 07/02/2015 , and is now in use in such commerce.

Proposed:
Tracked Text Description: Augmented reality software for interactive games, education, entertainment, and experiences; Augmented reality software for education, photographing, science and engineering, designing, marketing and advertising, and personalized experiences.; Interactive game programs; Interactive game software; Interactive photo kiosks for capturing, printing and uploading digital images for future use; Children's educational software; Computer game programmes; Computer game programs; Computer game software; Computer software to enhance the audio-visual capabilities of multimedia applications, namely, for the integration of text, audio, graphics, still images and moving pictures; Downloadable educational course materials in the field of holographic augmented reality; Downloadable multimedia file containing artwork relating to holographic augmented reality; Downloadable multimedia file containing artwork, text, audio, video, games, and Internet Web links relating to holographic augmented reality projects (games, experiences, interactive movies, and etc.); Downloadable multimedia file containing audio relating to holographic augmented reality; Downloadable multimedia file containing text relating to holographic augmented reality; Downloadable multimedia file containing video relating to holographic augmented reality; Electronic advertisement and messaging display unit with multi-networking (TCP/IP) capabilities and remote connectivity; Electronic game software; Electronic LCD advertisement display unit with multi-networking (TCP/IP) capabilities; Interactive multimedia computer game programs; Interactive multimedia computer program for holographic augmented reality; Interactive video game programs; Video game programs; Video game softwareClass 009 for Augmented reality software for education, photographing, science and engineering, designing, marketing and advertising, and personalized experiences.
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 01/02/2016 and first used in commerce at least as early as 01/02/2016 , and is now in use in such commerce.
Applicant hereby submits one(or more) specimen(s) for Class 009 . The specimen(s) submitted consists of The attachment is an example pitch document used for Integem Inc. to get investment and new customers. It shows that the mark iPlayer is used. .
"The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce at least as early as the filing date of the application"[for an application based on Section 1(a), Use in Commerce] OR "The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce prior either to the filing of the Amendment to Allege Use or expiration of the filing deadline for filing a Statement of Use" [for an application based on Section 1(b) Intent-to-Use]. OR "The attached specimen is a true copy of the specimen that was originally submitted with the application, amendment to allege use, or statement of use" [for an illegible specimen].
Original PDF file:
SPU0-9908796-20190707193654682225_._response09.pdf
Converted PDF file(s) ( 5 pages)
Specimen File1
Specimen File2
Specimen File3
Specimen File4
Specimen File5

Applicant proposes to amend the following class of goods/services in the application:
Current: Class 016 for Educational publications, namely, holographic augmented reality, interactive movies, photos in the fields of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making, holographic AR experience creation.; Children's interactive educational books
Original Filing Basis:
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 01/02/2016 and first used in commerce at least as early as 01/02/2016 , and is now in use in such commerce.

Proposed:
Tracked Text Description: Educational publications, namely, holographic augmented reality, interactive movies, photos in the fields of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making, holographic AR experience creation.; Education publications about augmented reality related technology and applications; Children's interactive educational books; Education publication using augmented reality related technology and applications.Class 016 for Education publications about augmented reality related technology and applications; Education publication using augmented reality related technology and applications.
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 11/02/2017 and first used in commerce at least as early as 11/02/2017 , and is now in use in such commerce.
Applicant hereby submits one(or more) specimen(s) for Class 016 . The specimen(s) submitted consists of An photograph of an example training material print with iPlayer mark. .
"The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce at least as early as the filing date of the application"[for an application based on Section 1(a), Use in Commerce] OR "The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce prior either to the filing of the Amendment to Allege Use or expiration of the filing deadline for filing a Statement of Use" [for an application based on Section 1(b) Intent-to-Use]. OR "The attached specimen is a true copy of the specimen that was originally submitted with the application, amendment to allege use, or statement of use" [for an illegible specimen].
Original PDF file:
SPU1-9908796-20190707193654682225_._response16.pdf
Converted PDF file(s) ( 1 page)
Specimen File1

Applicant proposes to amend the following class of goods/services in the application:
Current: Class 035 for Advertisement and publicity services by using holographic augmented reality technologies.; Advertisement for others on the Internet; Advertisement via mobile phone networks; Advertising analysis; Advertising and advertisement services; Advertising and marketing; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising and marketing services, namely, promoting the goods and services of others; Advertising and publicity services; Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through print, audio, video, digital and on-line medium; Advertising on the Internet for others; Advertising services; Advertising services in the field of holographic augmented reality; Advertising services, namely, production of special effects including model-making services, computer-generated imagery and computer-generated graphics for the production of commercials; Advertising services, namely, promoting and marketing the goods and services of others in the field of holographic augmented reality via print and electronic media; Advertising services, namely, promoting properties for sale by owner via the Internet; Advertising services, namely, promoting the brands, goods and services of others; Advertising, including on-line advertising on a computer network; Advertising, marketing and promotion services; Advertising, marketing and promotion services in the field of holographic augmented reality; Advertising, marketing and promotion services, namely, promoting the goods and services of others by providing customized exhibits; Advertising, marketing and promotional services related to all industries for the purpose of facilitating networking and socializing opportunities for business purposes; Advertising, promotion, and marketing services in the nature of holographic augmented reality for brands, goods, and products.; Ad serving, namely, placing advertisements on websites for others using specialized computer software; Analysis of advertising response; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Cooperative advertising and marketing; Design of advertising materials; Design of advertising materials for others; Development, operation and administration of digital signage systems and digital advertising systems for others, namely, providing advertising space by electronic means and global computer information networks; Digital advertising services; Direct marketing advertising for others; Displaying advertisements for others; Dissemination of advertising for others via an on-line communications network on the internet; Dissemination of advertising for others via the Internet; Dissemination of advertising material; Dissemination of advertising matter; Dissemination services of advertisement matter; Distribution of advertising material; Distribution of advertising materials in the nature of holographic augmented reality experiences, images, videos, text messages, printouts, etc.; Distribution of products for advertising purposes; Leasing of advertising space on holographic augmented reality experiences.; Marketing services, namely, promoting or advertising the goods and services of others; Marketing, promotional and advertising services provided by mobile telephone connections; On-line advertising and marketing services; On-line advertising on a computer network; Online advertising and marketing services in the field of holographic augmented reality; Online advertising and marketing services in the field of holographic augmented reality via wireless networks for display on mobile devices; Preparation of custom advertisements for others; Preparing advertisements for others; Preparing advertisements for others, namely, preparing video advertising and promotional videos for commercial use via the internet and television, digital cable and video-on-demand or download; Preparing audiovisual displays in the field of holographic augmented reality; Production of advertising films; Production of advertising materials; Promoting and marketing the goods and services of others by distributing advertising material, coupons and discount offers via text messages; Promoting the goods and services of others by means of distributing advertising on the Internet; Promoting the goods and services of others by preparing and placing advertisements in an electronic magazine accessed through a global computer network; Promoting, advertising and marketing of the brands, products, services and online websites of individuals, businesses and nonprofit organizations; Promoting, marketing and advertising the brands and goods of others related to all industries, through all public and private communication means, namely, promoting the brands and goods of others made in the United States; Providing advertising and advertisement services; Providing advertising services; Providing advertising services using 3D and animation designs; Providing a website featuring on-line classified advertisements in the field of holographic augmented reality; Retail store services, available through computer communications and interactive television, featuring products, goods, brands, advertisements, and marketing messages using the holographic augmented reality
Original Filing Basis:
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 07/02/2015 and first used in commerce at least as early as 07/02/2015 , and is now in use in such commerce.

Proposed:
Tracked Text Description: Advertisement and publicity services by using holographic augmented reality technologies.; Marketing, advertising, and/or performing publicity services by using augmented reality related technologies; Advertisement for others on the Internet; Ad serving for others using augmented reality related technologies; Advertisement via mobile phone networks; Advertising analysis; Advertising and advertisement services; Advertising and marketing; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising and marketing services, namely, promoting the goods and services of others; Advertising and publicity services; Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through print, audio, video, digital and on-line medium; Advertising on the Internet for others; Advertising services; Advertising services in the field of holographic augmented reality; Advertising services, namely, production of special effects including model-making services, computer-generated imagery and computer-generated graphics for the production of commercials; Advertising services, namely, promoting and marketing the goods and services of others in the field of holographic augmented reality via print and electronic media; Advertising services, namely, promoting properties for sale by owner via the Internet; Advertising services, namely, promoting the brands, goods and services of others; Advertising, including on-line advertising on a computer network; Advertising, marketing and promotion services; Advertising, marketing and promotion services in the field of holographic augmented reality; Advertising, marketing and promotion services, namely, promoting the goods and services of others by providing customized exhibits; Advertising, marketing and promotional services related to all industries for the purpose of facilitating networking and socializing opportunities for business purposes; Advertising, promotion, and marketing services in the nature of holographic augmented reality for brands, goods, and products.; Ad serving, namely, placing advertisements on websites for others using specialized computer software; Analysis of advertising response; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Cooperative advertising and marketing; Design of advertising materials; Design of advertising materials for others; Development, operation and administration of digital signage systems and digital advertising systems for others, namely, providing advertising space by electronic means and global computer information networks; Digital advertising services; Direct marketing advertising for others; Displaying advertisements for others; Dissemination of advertising for others via an on-line communications network on the internet; Dissemination of advertising for others via the Internet; Dissemination of advertising material; Dissemination of advertising matter; Dissemination services of advertisement matter; Distribution of advertising material; Distribution of advertising materials in the nature of holographic augmented reality experiences, images, videos, text messages, printouts, etc.; Distribution of products for advertising purposes; Leasing of advertising space on holographic augmented reality experiences.; Marketing services, namely, promoting or advertising the goods and services of others; Marketing, promotional and advertising services provided by mobile telephone connections; On-line advertising and marketing services; On-line advertising on a computer network; Online advertising and marketing services in the field of holographic augmented reality; Online advertising and marketing services in the field of holographic augmented reality via wireless networks for display on mobile devices; Preparation of custom advertisements for others; Preparing advertisements for others; Preparing advertisements for others, namely, preparing video advertising and promotional videos for commercial use via the internet and television, digital cable and video-on-demand or download; Preparing audiovisual displays in the field of holographic augmented reality; Production of advertising films; Production of advertising materials; Promoting and marketing the goods and services of others by distributing advertising material, coupons and discount offers via text messages; Promoting the goods and services of others by means of distributing advertising on the Internet; Promoting the goods and services of others by preparing and placing advertisements in an electronic magazine accessed through a global computer network; Promoting, advertising and marketing of the brands, products, services and online websites of individuals, businesses and nonprofit organizations; Promoting, marketing and advertising the brands and goods of others related to all industries, through all public and private communication means, namely, promoting the brands and goods of others made in the United States; Providing advertising and advertisement services; Providing advertising services; Providing advertising services using 3D and animation designs; Providing a website featuring on-line classified advertisements in the field of holographic augmented reality; Retail store services, available through computer communications and interactive television, featuring products, goods, brands, advertisements, and marketing messages using the holographic augmented realityClass 035 for Marketing, advertising, and/or performing publicity services by using augmented reality related technologies; Ad serving for others using augmented reality related technologies;
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 01/02/2016 and first used in commerce at least as early as 01/02/2016 , and is now in use in such commerce.
Applicant hereby submits one(or more) specimen(s) for Class 035 . The specimen(s) submitted consists of Example of our proposal to our potential customers for our Marketing and advertisement service. You see the mark iPlayer is used in the proposal. Note, some part of the proposal is removed to protect our confidential trade info. This shows that iPlayer is used in our marketing and advertisement services. .
"The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce at least as early as the filing date of the application"[for an application based on Section 1(a), Use in Commerce] OR "The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce prior either to the filing of the Amendment to Allege Use or expiration of the filing deadline for filing a Statement of Use" [for an application based on Section 1(b) Intent-to-Use]. OR "The attached specimen is a true copy of the specimen that was originally submitted with the application, amendment to allege use, or statement of use" [for an illegible specimen].
Original PDF file:
SPU4-9908796-20190707193654682225_._response35.pdf
Converted PDF file(s) ( 4 pages)
Specimen File1
Specimen File2
Specimen File3
Specimen File4

Applicant proposes to amend the following class of goods/services in the application:
Current: Class 041 for Augmented reality video production; Education in the fields of holographic augmented reality rendered through correspondence courses; Education services in the nature of early childhood instruction; Education services, namely, mentoring in the field of holographic augmented reality; Education services, namely, one-on-one mentoring in the fields of holographic augmented reality; Education services, namely, providing hands-on opportunities for children in the field of intuitive engineering through live, broadcast, and on-line classes, seminars, workshops, training and curriculum development for children, parents and educators; Education services, namely, providing kindergarten through 12th grade (K-12) classroom instruction; Education services, namely, providing mentoring, tutoring, classes, seminars and workshops in the field of holographic augmented reality; Education services, namely, providing on-line workshops, classes, seminars, mentoring, etc. in the field of holographic augmented reality; Education services, namely, providing pre-kindergarten through 12th grade (pre-K-12) classroom instruction; Education services, namely, providing tutorial sessions in the field of holographic augmented reality; Education services, namely, providing tutoring in the field of holographic augmented reality; Education services, namely, providing tutoring in the fields of holographic augmented reality; Education services, namely, providing workshops, classes, seminars, mentoring, etc. in the fields of holographic augmented reality; Educational and entertainment services for children, namely, providing interactive play areas, instructional classes in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making, holographic AR experience creation. and social gatherings for children; Educational and entertainment services, namely, providing on-line interactive children's stories; Educational programs, namely, pre-schools; Educational services in the nature of vocational pre K-12 schools; Educational services, namely, conducting informal programs in the fields of holographic augmented reality, using on-line activities and interactive exhibits, and printable materials distributed therewith; Educational services, namely, professional coaching of teachers in the field of holographic augmented reality provided on a real-time basis during classroom instruction; Educational services, namely, providing courses of instruction at the K-12 level; Educational services, namely, providing courses of instruction at the K-12 using holographic augmented reality level and distribution of course material in connection therewith; Educational services, namely, providing internships and apprenticeships in the field of holographic augmented reality; Educational services, namely, providing online courses of instruction at the K-12 level and distribution of course material in connection therewith; Educational services, namely, providing online instruction in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making using holographic AR technology; Educational services, namely, providing training of programming, holographic augmented reality, UI/UX, design thinking, problem solving, digital art, animation, science and technology for certification in the field of holographic augmented reality; Gaming services in the nature of holographic augmented reality field; Interactive on-line training services in the field of using holographic augmented reality technology; Multimedia entertainment services in the nature of development, production and post-production services in the fields of video and films; Multimedia entertainment services in the nature of recording, production and post-production services in the fields of music, video, and films; Multimedia entertainment software production services; Computer education training; Computer education training services; Continuing education services, namely, providing live and on-line continuing professional education seminars in the field of workshops, classes, seminars, mentoring, etc.; Digital video, audio, and multimedia publishing services; Entertainment and education services in the nature of a series of short shows featuring interactive holographic augmented reality experiences distributed to mobile handsets, which may include video, text, photos, illustrations or hypertext; Entertainment and educational services, namely, the presentation of seminars, workshops and panel discussions, and ongoing television and radio shows all in the field of holographic augmented reality; Entertainment in the nature of basketball games; Entertainment in the nature of soccer games; Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; Entertainment services in the nature of development, creation, production, distribution, and post-production of holographic augmented reality projects; Entertainment services in the nature of production of holographic augmented reality experiences; Entertainment services, namely, multimedia production services; Entertainment services, namely, a multimedia program series featuring comedy, action and adventure distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, an ongoing multimedia program featuring holographic augmented reality distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, providing temporary use of non-downloadable interactive games; Entertainment services, namely, providing temporary use of non-downloadable computer games; Entertainment services, namely, providing temporary use of non-downloadable electronic games; Entertainment services, namely, providing temporary use of non-downloadable video games; Film production, other than advertising films; Interactive educational and entertainment services, namely, providing a web-based virtual educational theme-park featuring holographic augmented reality; Leadership development training in the field of holographic augmented reality; Physical education services; Production and distribution of videos in the field of holographic augmented reality; Providing education courses in the field of holographic augmented reality offered through online, non-downloadable videos and instructor assistance; Providing education in the field of holographic augmented reality rendered through correspondence courses; Providing education in the field of holographic augmented reality rendered through video conference; Providing education in the field of holographic augmented reality rendered through live theater performances; Providing educational demonstrations; Providing educational demonstrations in the field of using interactive holographic augmented reality experiences to learn, test, and improve.; Providing educational information and test questions in the academic field of mathematics; Providing educational mentoring services and programs in the field of holographic augmented reality; Providing after school educational programs for children in grades K-12; Providing after school educational programs for children in grades K-12 and play facilities for children; Providing after school educational programs in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making using holographic AR technology and play facilities for children; Providing classroom instruction at the K-12 level using holographic augmented reality principles; Providing courses of instruction at the K-12 level for holographic augmented reality; Providing online augmented reality games; Vocational education in the field of holographic augmented reality
Original Filing Basis:
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 07/02/2015 and first used in commerce at least as early as 07/02/2015 , and is now in use in such commerce.

Proposed:
Tracked Text Description: Augmented reality video production; Education services in the field of augmented reality technology; Education in the fields of holographic augmented reality rendered through correspondence courses; Education services using augmented reality related technologies.; Education services in the nature of early childhood instruction; Education services, namely, mentoring in the field of holographic augmented reality; Education services, namely, one-on-one mentoring in the fields of holographic augmented reality; Education services, namely, providing hands-on opportunities for children in the field of intuitive engineering through live, broadcast, and on-line classes, seminars, workshops, training and curriculum development for children, parents and educators; Education services, namely, providing kindergarten through 12th grade (K-12) classroom instruction; Education services, namely, providing mentoring, tutoring, classes, seminars and workshops in the field of holographic augmented reality; Education services, namely, providing on-line workshops, classes, seminars, mentoring, etc. in the field of holographic augmented reality; Education services, namely, providing pre-kindergarten through 12th grade (pre-K-12) classroom instruction; Education services, namely, providing tutorial sessions in the field of holographic augmented reality; Education services, namely, providing tutoring in the field of holographic augmented reality; Education services, namely, providing tutoring in the fields of holographic augmented reality; Education services, namely, providing workshops, classes, seminars, mentoring, etc. in the fields of holographic augmented reality; Educational and entertainment services for children, namely, providing interactive play areas, instructional classes in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making, holographic AR experience creation. and social gatherings for children; Educational and entertainment services, namely, providing on-line interactive children's stories; Educational programs, namely, pre-schools; Educational services in the nature of vocational pre K-12 schools; Educational services, namely, conducting informal programs in the fields of holographic augmented reality, using on-line activities and interactive exhibits, and printable materials distributed therewith; Educational services, namely, professional coaching of teachers in the field of holographic augmented reality provided on a real-time basis during classroom instruction; Educational services, namely, providing courses of instruction at the K-12 level; Educational services, namely, providing courses of instruction at the K-12 using holographic augmented reality level and distribution of course material in connection therewith; Educational services, namely, providing internships and apprenticeships in the field of holographic augmented reality; Educational services, namely, providing online courses of instruction at the K-12 level and distribution of course material in connection therewith; Educational services, namely, providing online instruction in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making using holographic AR technology; Educational services, namely, providing training of programming, holographic augmented reality, UI/UX, design thinking, problem solving, digital art, animation, science and technology for certification in the field of holographic augmented reality; Gaming services in the nature of holographic augmented reality field; Interactive on-line training services in the field of using holographic augmented reality technology; Multimedia entertainment services in the nature of development, production and post-production services in the fields of video and films; Multimedia entertainment services in the nature of recording, production and post-production services in the fields of music, video, and films; Multimedia entertainment software production services; Computer education training; Computer education training services; Continuing education services, namely, providing live and on-line continuing professional education seminars in the field of workshops, classes, seminars, mentoring, etc.; Digital video, audio, and multimedia publishing services; Entertainment and education services in the nature of a series of short shows featuring interactive holographic augmented reality experiences distributed to mobile handsets, which may include video, text, photos, illustrations or hypertext; Entertainment and educational services, namely, the presentation of seminars, workshops and panel discussions, and ongoing television and radio shows all in the field of holographic augmented reality; Entertainment in the nature of basketball games; Entertainment in the nature of soccer games; Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; Entertainment services in the nature of development, creation, production, distribution, and post-production of holographic augmented reality projects; Entertainment services in the nature of production of holographic augmented reality experiences; Entertainment services, namely, multimedia production services; Entertainment services, namely, a multimedia program series featuring comedy, action and adventure distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, an ongoing multimedia program featuring holographic augmented reality distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, providing temporary use of non-downloadable interactive games; Entertainment services, namely, providing temporary use of non-downloadable computer games; Entertainment services, namely, providing temporary use of non-downloadable electronic games; Entertainment services, namely, providing temporary use of non-downloadable video games; Film production, other than advertising films; Interactive educational and entertainment services, namely, providing a web-based virtual educational theme-park featuring holographic augmented reality; Leadership development training in the field of holographic augmented reality; Physical education services; Production and distribution of videos in the field of holographic augmented reality; Providing education courses in the field of holographic augmented reality offered through online, non-downloadable videos and instructor assistance; Providing education in the field of holographic augmented reality rendered through correspondence courses; Providing education in the field of holographic augmented reality rendered through video conference; Providing education in the field of holographic augmented reality rendered through live theater performances; Providing educational demonstrations; Providing educational demonstrations in the field of using interactive holographic augmented reality experiences to learn, test, and improve.; Providing educational information and test questions in the academic field of mathematics; Providing educational mentoring services and programs in the field of holographic augmented reality; Providing after school educational programs for children in grades K-12; Providing after school educational programs for children in grades K-12 and play facilities for children; Providing after school educational programs in the field of science, technology, engineering, math, art, design thinking, user interface/user experience, problem solving, movie making using holographic AR technology and play facilities for children; Providing classroom instruction at the K-12 level using holographic augmented reality principles; Providing courses of instruction at the K-12 level for holographic augmented reality; Providing online augmented reality games; Vocational education in the field of holographic augmented realityClass 041 for Education services in the field of augmented reality technology; Education services using augmented reality related technologies.
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 01/02/2016 and first used in commerce at least as early as 01/02/2016 , and is now in use in such commerce.
Applicant hereby submits one(or more) specimen(s) for Class 041 . The specimen(s) submitted consists of The attachment is an example pitch document used for Integem Inc. to get investment and new customers. It shows that the mark iPlayer is used. .
"The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce at least as early as the filing date of the application"[for an application based on Section 1(a), Use in Commerce] OR "The substitute (or new, or originally submitted, if appropriate) specimen(s) was/were in use in commerce prior either to the filing of the Amendment to Allege Use or expiration of the filing deadline for filing a Statement of Use" [for an application based on Section 1(b) Intent-to-Use]. OR "The attached specimen is a true copy of the specimen that was originally submitted with the application, amendment to allege use, or statement of use" [for an illegible specimen].
Original PDF file:
SPU5-9908796-20190707193654682225_._response09.pdf
Converted PDF file(s) ( 5 pages)
Specimen File1
Specimen File2
Specimen File3
Specimen File4
Specimen File5

Applicant proposes to amend the following class of goods/services in the application:
Current: Class 042 for Computer programming of computer games; Computer programming of video games; Computer programming services for creating augmented reality videos and games; Design and development of visualization technologies for advertisement of real-estate, commercial product and business of others; Developing and managing application software for delivery of multi-media content provided by museums and other tour venues for use on multiple types of wireless mobile devices; Platform as a service (PAAS) featuring computer software platforms for holographic augmented reality; Programming of multimedia applications; Providing graphic and multimedia design services for the purpose of promoting the goods and services of others; Scientific and technological services, namely, research and design in the field of integrated system architecture that allows for the rapid development of highly interactive and customizable learning applications; Software as a service (SAAS) services featuring software for holographic augmented reality experiences; Software as a service (SAAS) services, namely, hosting software for use by others for use holographic augmented reality
Original Filing Basis:
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 07/02/2015 and first used in commerce at least as early as 07/02/2015 , and is now in use in such commerce.

Proposed:
Tracked Text Description: Computer programming of computer games; Software as a services (SAAS) services featuring software for augmented reality experiences; Computer programming of video games; Platform as a service (PAAS) featuring platform for augmented reality.; Computer programming services for creating augmented reality videos and games; Design and development of visualization technologies for advertisement of real-estate, commercial product and business of others; Developing and managing application software for delivery of multi-media content provided by museums and other tour venues for use on multiple types of wireless mobile devices; Platform as a service (PAAS) featuring computer software platforms for holographic augmented reality; Programming of multimedia applications; Providing graphic and multimedia design services for the purpose of promoting the goods and services of others; Scientific and technological services, namely, research and design in the field of integrated system architecture that allows for the rapid development of highly interactive and customizable learning applications; Software as a service (SAAS) services featuring software for holographic augmented reality experiences; Software as a service (SAAS) services, namely, hosting software for use by others for use holographic augmented realityClass 042 for Software as a services (SAAS) services featuring software for augmented reality experiences; Platform as a service (PAAS) featuring platform for augmented reality.
Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant's related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 01/02/2016 and first used in commerce at least as early as 01/02/2016 , and is now in use in such commerce.
SIGNATURE(S)
Declaration Signature

DECLARATION: The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that, if the applicant submitted the application or allegation of use (AOU) unsigned, all statements in the application or AOU and this submission based on the signatory's own knowledge are true, and all statements in the application or AOU and this submission made on information and belief are believed to be true.

STATEMENTS FOR UNSIGNED SECTION 1(a) APPLICATION/AOU: If the applicant filed an unsigned application under 15 U.S.C. §1051(a) or AOU under 15 U.S.C. §1051(c), the signatory additionally believes that: the applicant is the owner of the mark sought to be registered; the mark is in use in commerce and was in use in commerce as of the filing date of the application or AOU on or in connection with the goods/services/collective membership organization in the application or AOU; the original specimen(s), if applicable, shows the mark in use in commerce as of the filing date of the application or AOU on or in connection with the goods/services/collective membership organization in the application or AOU; for a collective trademark, collective service mark, collective membership mark application, or certification mark application, the applicant is exercising legitimate control over the use of the mark in commerce and was exercising legitimate control over the use of the mark in commerce as of the filing date of the application or AOU; for a certification mark application, the applicant is not engaged in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant. To the best of the signatory's knowledge and belief, no other persons, except, if applicable, authorized users, members, and/or concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services/collective membership organization of such other persons, to cause confusion or mistake, or to deceive.

STATEMENTS FOR UNSIGNED SECTION 1(b)/SECTION 44 APPLICATION AND FOR SECTION 66(a) COLLECTIVE/CERTIFICATION MARK APPLICATION: If the applicant filed an unsigned application under 15 U.S.C. §§ 1051(b), 1126(d), and/or 1126(e), or filed a collective/certification mark application under 15 U.S.C. §1141f(a), the signatory additionally believes that: for a trademark or service mark application, the applicant is entitled to use the mark in commerce on or in connection with the goods/services specified in the application; the applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date; for a collective trademark, collective service mark, collective membership mark, or certification mark application, the applicant has a bona fide intention, and is entitled, to exercise legitimate control over the use of the mark in commerce and had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce as of the application filing date; the signatory is properly authorized to execute the declaration on behalf of the applicant; for a certification mark application, the applicant will not engage in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant. To the best of the signatory's knowledge and belief, no other persons, except, if applicable, authorized users, members, and/or concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services/collective membership organization of such other persons, to cause confusion or mistake, or to deceive.

Signature: /Eliza Du/      Date: 07/07/2019
Signatory's Name: Eliza Y. Du
Signatory's Position: CEO
Signatory's Phone Number: 4084590657


Response Signature
Signature: /Eliza Du/     Date: 07/07/2019
Signatory's Name: Eliza Y. Du
Signatory's Position: 4084590657

Signatory's Phone Number: 4084590657

The signatory has confirmed that he/she is not represented by either an authorized attorney or Canadian attorney/agent, and that he/she is either: (1) the owner/holder ; or (2) a person(s) with legal authority to bind the owner/holder; and if an authorized U.S. attorney or Canadian attorney/agent previously represented him/her in this matter, either he/she has filed a signed revocation of power of attorney with the USPTO or the USPTO has granted the request of his/her prior representative to withdraw.

        
Serial Number: 88135164
Internet Transmission Date: Sun Jul 07 20:28:03 EDT 2019
TEAS Stamp: USPTO/ROA-XX.X.XX.XX-2019070720280304885
1-88135164-6208951682dff91176abbd8daacc4
b34d473e3c187c26c15949d5e497a6cf8193f-N/
A-N/A-20190707193654682225