Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
CMFG Life Insurance Company
*STREET
5910 Mineral Point Road
*CITY
Madison
*STATE
(Required for U.S. applicants)
Wisconsin
*COUNTRY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
53705
LEGAL ENTITY INFORMATION
TYPE
corporation
STATE/COUNTRY OF INCORPORATION
Iowa
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
036
*IDENTIFICATION
Financial services, namely, savings programs; provision and financial administration of debit card and credit card savings programs; provision
and financial administration of saving programs that capture change from purchases for investment and savings; provision and financial administration of savings programs and promotion plans for
emergency fund needs; savings account services, namely, savings account accumulation services for emergency funds, automatic accumulation services for savings accounts, and savings and automatic fund
accumulation services; savings account rewards program, namely, automating the savings process with automatic transfers
FILING BASIS
SECTION 1(b)
ATTORNEY INFORMATION
NAME
Christopher J. Hussin
ATTORNEY DOCKET NUMBER
53747-159
FIRM NAME
BOARDMAN & CLARK LLP
STREET
1 S. Pinckney St., Ste. 410
CITY
Madison
STATE
Wisconsin
COUNTRY
United States
ZIP/POSTAL CODE
53703
PHONE
608-257-9521
FAX
608-283-1709
EMAIL ADDRESS
docket_chussin@boardmanclark.com
AUTHORIZED TO COMMUNICATE VIA EMAIL
Yes
OTHER APPOINTED ATTORNEY
Jason M. Hunt, Erica J. Liabo-VanDerPol, Joseph W. Byrne, Theodore J. Long
CORRESPONDENCE INFORMATION
NAME
Christopher J. Hussin
FIRM NAME
BOARDMAN & CLARK LLP
STREET
1 S. Pinckney St., Ste. 410
CITY
Madison
STATE
Wisconsin
COUNTRY
United States
ZIP/POSTAL CODE
53703
PHONE
608-257-9521
FAX
608-283-1709
*EMAIL ADDRESS
docket_chussin@boardmanclark.com
*AUTHORIZED TO COMMUNICATE VIA EMAIL
Yes
FEE INFORMATION
APPLICATION FILING OPTION
TEAS RF
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEE DUE
275
*TOTAL FEE PAID
275
SIGNATURE INFORMATION
SIGNATURE
/Jana Eckerle/
SIGNATORY'S NAME
Jana Eckerle
SIGNATORY'S POSITION
Associate General Counsel
SIGNATORY'S PHONE NUMBER
608-665-7268
DATE SIGNED
06/27/2018
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:88017477
Filing Date:06/27/2018
To the Commissioner for Trademarks:
MARK: COOKIE JAR (Standard Characters, see mark)
The literal element of the mark consists of COOKIE JAR.
The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, CMFG Life Insurance Company, a corporation of Iowa, having an address of
5910 Mineral Point Road
Madison, Wisconsin 53705
United States
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 036: Financial services, namely, savings programs; provision and financial administration of debit card and credit card savings
programs; provision and financial administration of saving programs that capture change from purchases for investment and savings; provision and financial administration of savings programs and
promotion plans for emergency fund needs; savings account services, namely, savings account accumulation services for emergency funds, automatic accumulation services for savings accounts, and
savings and automatic fund accumulation services; savings account rewards program, namely, automating the savings process with automatic transfers
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
The applicant's current Attorney Information:
Christopher J. Hussin and Jason M. Hunt, Erica J. Liabo-VanDerPol, Joseph W. Byrne, Theodore J. Long of BOARDMAN & CLARK
LLP 1 S. Pinckney St., Ste. 410
Madison, Wisconsin 53703
United States
608-257-9521(phone)
608-283-1709(fax)
docket_chussin@boardmanclark.com (authorized)
The attorney docket/reference number is 53747-159.
The applicant's current Correspondence Information:
Christopher J. Hussin
BOARDMAN & CLARK LLP
1 S. Pinckney St., Ste. 410
Madison, Wisconsin 53703
608-257-9521(phone)
608-283-1709(fax)
docket_chussin@boardmanclark.com (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at
the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent
application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional
processing fee of $125 per international class of goods/services.
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Jana Eckerle/ Date: 06/27/2018
Signatory's Name: Jana Eckerle
Signatory's Position: Associate General Counsel
Payment Sale Number: 88017477
Payment Accounting Date: 06/28/2018
Serial Number: 88017477
Internet Transmission Date: Wed Jun 27 15:30:43 EDT 2018
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XX-201806271530431
65219-88017477-610b8d3a6dd3c582da1fee559
6974bf08430e6291cb5732a4fbdf7c360d2a7596
1-CC-2101-20180627122736770769