Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The color(s) orange and gray is/are claimed as a feature of the mark.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the word NEO with the letter O shaded in orange.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
326 x 253
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
British American Tobacco (Brands) Limited
*STREET
Globe House, 4 Temple Place
*CITY
London
*COUNTRY
United Kingdom
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
WC2R2PG
LEGAL ENTITY INFORMATION
TYPE
limited company (ltd.)
STATE/COUNTRY WHERE LEGALLY ORGANIZED
United Kingdom
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
034
*IDENTIFICATION
Tobacco, raw and manufactured; tobacco substitutes, not for medical purposes; all of the foregoing for the purpose of being heated but not
burnt; electronic devices and their parts for the purpose of heating tobacco, comprising a handheld rechargeable device that user can insert rolled tobacco to smoke, in International Class 34
FILING BASIS
SECTION 1(b)
FILING BASIS
SECTION 44(d)
FOREIGN APPLICATION NUMBER
32033
FOREIGN APPLICATION
COUNTRY
Andorra
FOREIGN FILING DATE
09/12/2017
INTENT TO
PERFECT 44(d)
At this time, the applicant does NOT intend to rely on §44(e) as a basis for registration, but wishes only to assert a valid claim of priority. The
application should not be suspended to await the submission of the foreign registration.
ATTORNEY INFORMATION
NAME
Nina Shreve and Lisa Mottes
ATTORNEY DOCKET NUMBER
04012.008120
FIRM NAME
FITZPATRICK, CELLA, HARPER & SCINTO
STREET
1290 Avenue of the Americas
CITY
New York
STATE
New York
COUNTRY
United States
ZIP/POSTAL CODE
10104
PHONE
212-218-2100
FAX
212-218-2200
CORRESPONDENCE INFORMATION
NAME
Nina Shreve and Lisa Mottes
FIRM NAME
FITZPATRICK, CELLA, HARPER & SCINTO
STREET
1290 Avenue of the Americas
CITY
New York
STATE
New York
COUNTRY
United States
ZIP/POSTAL CODE
10104
PHONE
212-218-2100
FAX
212-218-2200
FEE INFORMATION
APPLICATION FILING OPTION
Regular TEAS
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
400
*TOTAL FEE DUE
400
*TOTAL FEE PAID
400
SIGNATURE INFORMATION
SIGNATURE
/Victoria Wisener/
SIGNATORY'S NAME
Victoria Wisener
SIGNATORY'S POSITION
Trade Mark Counsel
SIGNATORY'S PHONE NUMBER
00 44 2078451944
DATE SIGNED
03/05/2018
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The literal element of the mark consists of NEO.
The color(s) orange and gray is/are claimed as a feature of the mark. The mark consists of the word NEO with the letter O shaded in orange.
The applicant, British American Tobacco (Brands) Limited, a limited company (ltd.) legally organized under the laws of United Kingdom, having an address of
Globe House, 4 Temple Place
London WC2R2PG
United Kingdom
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 034: Tobacco, raw and manufactured; tobacco substitutes, not for medical purposes; all of the foregoing for the purpose of being heated
but not burnt; electronic devices and their parts for the purpose of heating tobacco, comprising a handheld rechargeable device that user can insert rolled tobacco to smoke, in International Class
34
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of
priority based on Andorra application number 32033, filed 09/12/2017.
INTENT TO PERFECT 44(d) : At this time, the applicant does NOT intend to rely on §44(e) as a basis for registration, but wishes only to assert a valid claim of priority. The application should not be
suspended to await the submission of the foreign registration.
The applicant's current Attorney Information:
Nina Shreve and Lisa Mottes of FITZPATRICK, CELLA, HARPER & SCINTO 1290 Avenue of the Americas
New York, New York 10104
United States
212-218-2100(phone)
212-218-2200(fax)
The attorney docket/reference number is 04012.008120.
The applicant's current Correspondence Information:
Nina Shreve and Lisa Mottes
FITZPATRICK, CELLA, HARPER & SCINTO
1290 Avenue of the Americas
New York, New York 10104
212-218-2100(phone)
212-218-2200(fax)
A fee payment in the amount of $400 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Victoria Wisener/ Date: 03/05/2018
Signatory's Name: Victoria Wisener
Signatory's Position: Trade Mark Counsel
Payment Sale Number: 87819756
Payment Accounting Date: 03/05/2018
Serial Number: 87819756
Internet Transmission Date: Mon Mar 05 09:17:46 EST 2018
TEAS Stamp: USPTO/BAS-XX.XX.XXX.XX-20180305091746488
332-87819756-5101b3ce5da6db5f9eea24cad1a
dee4aae822ea510ae9a4d8b763612f38caeb766-
CC-7922-20180227111203546917