TEAS RF New Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2018)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2018)

Trademark/Service Mark Application, Principal Register

Serial Number: 87723171

Filing Date: 12/15/2017

To the Commissioner for Trademarks:

MARK: Hatch (stylized and/or with design, see mark)

The literal element of the mark consists of Hatch.
The applicant is not claiming color as a feature of the mark. The mark consists of Hatch.
The applicant, Belly, Inc., a corporation of Delaware, having an address of
      Suite 775
      600 W Chicago Avenue
      Chicago, Illinois 60654
      United States
      866-620-3534(phone)
      XXXX (not authorized)

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 035:  Business administration of consumer loyalty programs, namely, providing a brand loyalty and incentive rewards program for businesses that are accessible through a software platform as a service; Business administration of consumer loyalty program, namely driving repeat frequency of program member visits, diversification and increase of member spend at brands' retail locations that are accessible through provision of an omni-channel loyalty platform; Business administration of consumer loyalty program, namely providing insights into customer preferences, buying choices, customer reach and shopper spend.

In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/05/2017, and first used in commerce at least as early as 09/05/2017, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screenshot of webpage where customers can access the service.

Original PDF file:
SPE0-7012339212-20171215172553347365_._Hatchlogosp1.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-7012339212-20171215172553347365_._Hatchlogosp2.pdf
Converted PDF file(s) (1 page)
Specimen File1

       International Class 042:  Computer services, namely, providing temporary use of on-line non-downloadable software featuring a brand loyalty service and an incentive rewards program and providing a temporary use of non-downloadable cloud-based software platform as a service for engaging, obtaining and retaining customers; Computer services, namely, providing temporary use of non-downloadable cloud-based software platform for improving customer outcomes, increasing revenue opportunities and gaining competitive advantage by connecting businesses and their customers to and through social media networks; Application Service Provider (ASP) featuring a software platform as a service for brand recognition and loyalty rewards, location-based discounts and incentives, and integration to social media sites for merchant interaction with their customers; Providing a website featuring temporary use of non-downloadable software and a cloud-based software platform used for customer acquisition and brand recognition.

In International Class 042, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/05/2017, and first used in commerce at least as early as 09/05/2017, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screenshot of the webpage where the services are hosted.

Original PDF file:
SPE0-1-7012339212-20171215172553347365_._Hatchlogosp1.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-1-7012339212-20171215172553347365_._Hatchlogosp2.pdf
Converted PDF file(s) (1 page)
Specimen File1



For informational purposes only, applicant's website address is: www.bellycard.com

The applicant's current Attorney Information:
      Jennifer L. Carroll of Carroll Counsel PLLC      6313 Farmdale Lane
      Austin, Texas 78749
      United States
      512-200-2692(phone)
      jcarroll@agilelean.law (authorized)

The applicant's current Correspondence Information:

Jennifer L. Carroll

Carroll Counsel PLLC

6313 Farmdale Lane

Austin, Texas 78749

512-200-2692(phone)

jcarroll@agilelean.law;afurey@agilelean.law (authorized) E-mail Authorization: I authorize the USPTO to send e-mail correspondence concerning the application to the applicant, the applicant's attorney, or the applicant's domestic representative at the e-mail address provided in this application. I understand that a valid e-mail address must be maintained and that the applicant or the applicant's attorney must file the relevant subsequent application-related submissions via the Trademark Electronic Application System (TEAS). Failure to do so will result in the loss of TEAS Reduced Fee status and a requirement to submit an additional processing fee of $125 per international class of goods/services.

A fee payment in the amount of $550 has been submitted with the application, representing payment for 2 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Jennifer L. Carroll/   Date: 12/15/2017
Signatory's Name: Jennifer L. Carroll
Signatory's Position: Attorney of Record, Texas bar member
Payment Sale Number: 87723171
Payment Accounting Date: 12/18/2017

Serial Number: 87723171
Internet Transmission Date: Fri Dec 15 17:48:08 EST 2017
TEAS Stamp: USPTO/BAS-XX.XXX.XX.XXX-2017121517480814
4108-87723171-510ea9413e87caa91753482d09
e2678e2934211c5a345be74d41bee168f1106fb7
-CC-4803-20171215172553347365