Application

PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2014)

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PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2014)

Trademark/Service Mark Application, Principal Register

Serial Number: 86077503

Filing Date: 09/27/2013

To the Commissioner for Trademarks:

MARK: YOOBI (Standard Characters, see mark)
The literal element of the mark consists of YOOBI.
The mark consists of standard characters, without claim to any particular font, style, size, or color.

The applicant, Smuddge, LLC, a limited liability company legally organized under the laws of Delaware, having an address of
      9108 West 25th Street
      Los Angeles, California 90034
      United States


requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 002:  Paints
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 009:  USB flash drives; ear buds; protective covers and cases for cell phones, laptops and portable media players; rulers; calculators
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 014:  Jewelry
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 016:  Books; stationery; notepads; binders; book covers; composition books; erasers; folders; notebooks; pencils; pens; writing instruments; pencil cases; pencil sharpeners; push pins; rulers; drafting, drawing and ungraduated rulers; scissors; self-stick notes; adhesive bands for stationery or household purposes; crayons; notebook dividers; markers; paper; highlighters; glue; glue sticks; index cards; arts and craft paint kits; paperclips; staplers; staple removers; adhesive tape; desktop or personal organizers; organizers for stationery use
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 018:  Bags; handbags; all-purpose carrying bags; backpacks; school bags; sleeping bags; luggage; briefcases; wallets
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 020:  Furniture; organizers; boxes and containers
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 021:  Lunchboxes; baskets; containers; jars; bottles
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 025:  Clothing; shoes; headwear; fashion accessories
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 035:  Retail store services; retail store services featuring school supplies, clothing and jewelry
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 036:  Charitable services; charitable fundraising services for educational purposes
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).

       International Class 041:  Entertainment and education services; charitable services, namely, providing educational materials in the nature of school supplies; educational and entertainment services, namely, media production services for motion pictures, television and Internet
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).


The applicant's current Attorney Information:
      Anne H. Peck and John W. Crittenden, Janet L. Cullum, Anne H. Peck, Peter J. Willsey, Vincent J. Badolato, Morgan A. Champion, Susan Piascik Christoff, Angela Dunning, Heather Dunn Navarro, Aaron M. Fennimore, Ariana G. Hiscott, Brendan J. Hughes, Katie Krajeck, Lori Mayall, Jeffrey T. Norberg, John P. Oleksiuk, Kathlyn Querubin, Kathryn Duvall, Lisa Koenig and Karen K. Won of Cooley LLP
      1299 Pennsylvania Avenue, NW, Suite 700
      Washington, District of Columbia 20004-2400
      United States
The attorney docket/reference number is 320645-20000.

The applicant's current Correspondence Information:

Anne H. Peck

Cooley LLP

1299 Pennsylvania Avenue, NW, Suite 700

Washington, District of Columbia 20004-2400

650-843-5000(phone)

650-857-0663(fax)

trademarks@cooley.com;mgutknecht@cooley.com (authorized)

A fee payment in the amount of $3575 has been submitted with the application, representing payment for 11 class(es).

Declaration

The undersigned, being hereby warned that willful false statements and the like so made are punishable by fine or imprisonment, or both, under 18 U.S.C. Section 1001, and that such willful false statements, and the like, may jeopardize the validity of the application or any resulting registration, declares that he/she is properly authorized to execute this application on behalf of the applicant; he/she believes the applicant to be the owner of the trademark/service mark sought to be registered, or, if the application is being filed under 15 U.S.C. Section 1051(b), he/she believes applicant to be entitled to use such mark in commerce; to the best of his/her knowledge and belief no other person, firm, corporation, or association has the right to use the mark in commerce, either in the identical form thereof or in such near resemblance thereto as to be likely, when used on or in connection with the goods/services of such other person, to cause confusion, or to cause mistake, or to deceive; and that all statements made of his/her own knowledge are true; and that all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Justin Seth Fels Wolff/   Date: 09/27/2013
Signatory's Name: Justin Wolff
Signatory's Position: Chief Imagination Officer
RAM Sale Number: 86077503
RAM Accounting Date: 09/30/2013

Serial Number: 86077503
Internet Transmission Date: Fri Sep 27 21:14:58 EDT 2013
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XX-201309272114588
17368-86077503-500bac7e141a3ef98b40e877a
49351dc7b793e3bc7c0d5e750f0bc631cc44c99a
d-DA-8739-20130927203534503539