Application

PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2014)

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PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2014)

Trademark/Service Mark Application, Principal Register

Serial Number: 86055973

Filing Date: 09/04/2013

To the Commissioner for Trademarks:

MARK: THE VEHICLE TO TAKE YOU ON LIFE'S GREATEST ADVENTURES (Standard Characters, see mark)
The literal element of the mark consists of THE VEHICLE TO TAKE YOU ON LIFE'S GREATEST ADVENTURES.
The mark consists of standard characters, without claim to any particular font, style, size, or color.

The applicant, LifeVantage Corporation, a corporation of Colorado, having an address of
      9815 S. Monroe Street, Suite 100
      Sandy, Utah 84070
      United States


requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 035:  conducting incentive award programs for distributors to promote sales of products and reward sales levels
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).


The applicant's current Attorney Information:
      Gayle L. Strong and and other attorneys of customer no 37705 of Greenberg Traurig, LLP
      1200 17th Street, Suite 2400
      Denver, Colorado 80202
      United States
The attorney docket/reference number is 110663-010700.

The applicant's current Correspondence Information:

Gayle L. Strong

Greenberg Traurig, LLP

1200 17th Street, Suite 2400

Denver, Colorado 80202

303-572-6500(phone)

303-572-6540(fax)

denipmail@gtlaw.com;strongg@gtlaw.com; westp@gtlaw.com (not authorized)

A fee payment in the amount of $325 has been submitted with the application, representing payment for 1 class(es).

Declaration

The undersigned, being hereby warned that willful false statements and the like so made are punishable by fine or imprisonment, or both, under 18 U.S.C. Section 1001, and that such willful false statements, and the like, may jeopardize the validity of the application or any resulting registration, declares that he/she is properly authorized to execute this application on behalf of the applicant; he/she believes the applicant to be the owner of the trademark/service mark sought to be registered, or, if the application is being filed under 15 U.S.C. Section 1051(b), he/she believes applicant to be entitled to use such mark in commerce; to the best of his/her knowledge and belief no other person, firm, corporation, or association has the right to use the mark in commerce, either in the identical form thereof or in such near resemblance thereto as to be likely, when used on or in connection with the goods/services of such other person, to cause confusion, or to cause mistake, or to deceive; and that all statements made of his/her own knowledge are true; and that all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Gayle L. Strong/   Date: 09/04/2013
Signatory's Name: Gayle L. Strong
Signatory's Position: Attorney of record, USPTO bar member
RAM Sale Number: 86055973
RAM Accounting Date: 09/05/2013

Serial Number: 86055973
Internet Transmission Date: Wed Sep 04 18:42:12 EDT 2013
TEAS Stamp: USPTO/BAS-XX.XX.XXX.XX-20130904184212466
594-86055973-50049855974d4826cea9411339a
54f592a62cb9a97d3f9eb7be7a3fae8d4b6c7e5-
DA-6240-20130904164626759741