Offc Action Outgoing

PRECYCLE

Evive Station, LLC

U.S. TRADEMARK APPLICATION NO. 85563259 - PRECYCLE - RVS0004TUS

To: Evive Station, LLC (tm-dc@cantorcolburn.com)
Subject: U.S. TRADEMARK APPLICATION NO. 85563259 - PRECYCLE - RVS0004TUS
Sent: 5/14/2012 4:25:56 PM
Sent As: ECOM104@USPTO.GOV
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UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)

OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION

 

    APPLICATION SERIAL NO.       85563259

 

    MARK: PRECYCLE          

 

 

        

*85563259*

    CORRESPONDENT ADDRESS:

          P. JAY HINES  

          CANTOR COLBURN LLP       

          1800 DIAGONAL RD STE 510

          ALEXANDRIA, VA 22314-2860         

           

 

CLICK HERE TO RESPOND TO THIS LETTER:

http://www.gov.uspto.report/trademarks/teas/response_forms.jsp

 

 

 

    APPLICANT:           Evive Station, LLC   

 

 

 

    CORRESPONDENT’S REFERENCE/DOCKET NO:  

          RVS0004TUS        

    CORRESPONDENT E-MAIL ADDRESS

           tm-dc@cantorcolburn.com

 

 

 

OFFICE ACTION

 

STRICT DEADLINE TO RESPOND TO THIS LETTER

TO AVOID ABANDONMENT OF APPLICANT’S TRADEMARK APPLICATION, THE USPTO MUST RECEIVE APPLICANT’S COMPLETE RESPONSE TO THIS LETTER WITHIN 6 MONTHS OF THE ISSUE/MAILING DATE BELOW.

 

ISSUE/MAILING DATE: 5/14/2012

 

The referenced application has been reviewed by the assigned trademark examining attorney.  Applicant must respond timely and completely to the issue(s) below.  15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.

 

SEARCH OF OFFICE’S DATABASE OF MARKS

 

The trademark examining attorney has searched the Office’s database of registered and pending marks and has found no conflicting marks that would bar registration under Trademark Act Section 2(d).  TMEP §704.02; see 15 U.S.C. §1052(d).

 

SECTION 2(e)(1) REFUSAL - MERELY DESCRIPTIVE

Registration is refused because the applied-for mark merely describes a feature and characteristic of applicant’s goods.  Trademark Act Section 2(e)(1), 15 U.S.C. §1052(e)(1); see TMEP §§1209.01(b), 1209.03 et seq.

 

A mark is merely descriptive if it describes an ingredient, quality, characteristic, function, feature, purpose or use of the specified goods and/or services.  TMEP §1209.01(b); see In re Steelbuilding.com, 415 F.3d 1293, 1297, 75 USPQ2d 1420, 1421 (Fed. Cir. 2005); In re Gyulay, 820 F.2d 1216, 1217-18, 3 USPQ2d 1009, 1010 (Fed. Cir. 1987). 

 

In the present case, applicant intends to use the mark PRECYCLE in connection with "Advertisement-based, multi-function interactive vending machines for individually dispensing daily vitamins, a wide variety of highly filtered hot and cold beverages and providing on-demand reusable personally profiled bottles and bottle cleaning, comprising computers and touch display screens that allow users waiting for services to see videos, static image messaging, advertisements and offers with social media integration."

 

The term PRECYCLE, however, is defined as "buying particular products based on how recyclable or environmentally-friendly they are." See the enclosed definition from www.macmillandictionary.com. In addition, the word PRECYCLE is frequently used in connection with bottles, such as those which are the subject of applicant's vending machines. In this regard, see the enclosed representative sample of printouts from the Internet, including excerpts from www.urbandictionary.com and www.takomaparkmd.gov. Accordingly, as applicant's goods are in the nature of vending machines that provide reusable or recyclable bottles, and services associated with such bottles, the mark must be deemed to describe a feature and characteristic of the goods at issue.

 

In the alternative, to the extent applicant's goods are not in the nature of vending machines that provide reusable or recyclable bottles, and services associated with such bottles, registration is refused because the applied-for mark is deceptively misdescriptive of applicant’s goods.  Trademark Act Section 2(e)(1), 15 U.S.C. §1052(e)(1); see TMEP §1209.04.

 

A mark is deceptively misdescriptive if it describes an ingredient, quality, characteristic, function or feature of the relevant goods and/or services, and the description conveyed by the mark is both false and plausible.  In re Woodward & Lothrop Inc., 4 USPQ2d 1412 (TTAB 1987) (holding CAMEO deceptively misdescriptive of jewelry); In re Ox-Yoke Originals, Inc., 222 USPQ 352 (TTAB 1983) (holding G.I. deceptively misdescriptive of gun cleaning patches, rods, brushes, solvents and oils); TMEP §1209.04.

 

Applicant must respond to the requirement set forth below.

 

IDENTIFICATION OF GOODS

 

The identification of goods is indefinite and must be clarified because it does not sufficiently identify the nature of the goods at issue and is misclassified.  See TMEP §1402.01.  Applicant may adopt the following identification, if accurate:  Advertisement-based, multi-function interactive vending machines for individually dispensing daily vitamins, a wide variety of hot and cold beverages, and providing on-demand reusable bottles with personal user activity profiles, and bottle cleaning, comprising computers and touch display screens that allow users waiting for services to see videos, static image messaging, advertisements and offers social media connectivity, in International Class 7.

 

An applicant may amend an identification of goods only to clarify or limit the goods; adding to or broadening the scope of the goods is not permitted.  37 C.F.R. §2.71(a); see TMEP §§1402.06 et seq., 1402.07 et seq

 

RESPONSE TO OFFICE ACTION

 

If applicant has questions regarding this Office action, please telephone or e-mail the assigned trademark examining attorney.  All relevant e-mail communications will be placed in the official application record; however, an e-mail communication will not be accepted as a response to this Office action and will not extend the deadline for filing a proper response.  See 37 C.F.R. §2.191; TMEP §§304.01-.02, 709.04-.05.  Further, although the trademark examining attorney may provide additional explanation pertaining to the refusal(s) and/or requirement(s) in this Office action, the trademark examining attorney may not provide legal advice or statements about applicant’s rights.  See TMEP §§705.02, 709.06.

 

 

 

/Barney L. Charlon/

Trademark Examining Attorney

Law Office 104

(571) 272-9141

(571) 273-9104 (fax)

barney.charlon@uspto.gov

 

 

 

TO RESPOND TO THIS LETTER:  Go to http://www.gov.uspto.report/trademarks/teas/response_forms.jsp.  Please wait 48-72 hours from the issue/mailing date before using TEAS, to allow for necessary system updates of the application.  For technical assistance with online forms, e-mail TEAS@uspto.gov.  For questions about the Office action itself, please contact the assigned trademark examining attorney.  E-mail communications will not be accepted as responses to Office actions; therefore, do not respond to this Office action by e-mail.

 

All informal e-mail communications relevant to this application will be placed in the official application record.

 

WHO MUST SIGN THE RESPONSE:  It must be personally signed by an individual applicant or someone with legal authority to bind an applicant (i.e., a corporate officer, a general partner, all joint applicants).  If an applicant is represented by an attorney, the attorney must sign the response. 

 

PERIODICALLY CHECK THE STATUS OF THE APPLICATION:  To ensure that applicant does not miss crucial deadlines or official notices, check the status of the application every three to four months using Trademark Applications and Registrations Retrieval (TARR) at http://tarr.gov.uspto.report/.  Please keep a copy of the complete TARR screen.  If TARR shows no change for more than six months, call 1-800-786-9199.  For more information on checking status, see http://www.gov.uspto.report/trademarks/process/status/.

 

TO UPDATE CORRESPONDENCE/E-MAIL ADDRESS:  Use the TEAS form at http://www.gov.uspto.report/teas/eTEASpageE.htm.

 

 

 

 

 

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U.S. TRADEMARK APPLICATION NO. 85563259 - PRECYCLE - RVS0004TUS

To: Evive Station, LLC (tm-dc@cantorcolburn.com)
Subject: U.S. TRADEMARK APPLICATION NO. 85563259 - PRECYCLE - RVS0004TUS
Sent: 5/14/2012 4:25:57 PM
Sent As: ECOM104@USPTO.GOV
Attachments:

IMPORTANT NOTICE REGARDING YOUR

U.S. TRADEMARK APPLICATION

 

USPTO OFFICE ACTION HAS ISSUED ON 5/14/2012 FOR

SERIAL NO. 85563259

 

Please follow the instructions below to continue the prosecution of your application:

 

 

TO READ OFFICE ACTION: Click on this link or go to http://portal.gov.uspto.report/external/portal/tow and enter the application serial number to access the Office action.

 

PLEASE NOTE: The Office action may not be immediately available but will be viewable within 24 hours of this e-mail notification.

 

RESPONSE IS REQUIRED: You should carefully review the Office action to determine (1) how to respond; and (2) the applicable response time period. Your response deadline will be calculated from 5/14/2012 (or sooner if specified in the office action).

 

Do NOT hit “Reply” to this e-mail notification, or otherwise attempt to e-mail your response, as the USPTO does NOT accept e-mailed responses.  Instead, the USPTO recommends that you respond online using the Trademark Electronic Application System Response Form.

 

HELP: For technical assistance in accessing the Office action, please e-mail

TDR@uspto.gov.  Please contact the assigned examining attorney with questions about the Office action. 

 

        WARNING

 

Failure to file the required response by the applicable deadline will result in the ABANDONMENT of your application.

 

 

 


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