Application

PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2011)

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PTO Form 1478 (Rev 9/2006)

OMB No. 0651-0009 (Exp 12/31/2011)

Trademark/Service Mark Application, Principal Register

Serial Number: 85404663

Filing Date: 08/23/2011

To the Commissioner for Trademarks:

MARK: PERMASHADE (Standard Characters, see mark)
The literal element of the mark consists of PERMASHADE.
The mark consists of standard characters, without claim to any particular font, style, size, or color.

The applicant, Ultradent Products, Inc., a corporation of Utah, having an address of
      505 West 10200 South
      South Jordan, Utah 84095
      United States
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

       International Class 005:  dental cement
Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services. (15 U.S.C. Section 1051(b)).


For informational purposes only, applicant's website address is: www.ultradent.com

The applicant's current Attorney Information:
Jonathan W. Richards and Michael M. Ballard, Seth W. Black, Thomas M. Bonacci, Jared J. Braithwaite, David B. Dellenbach, Michael B. Dodd, Mark W. Ford, Mike J. Frodsham, John M. Guynn, Andrew S. Hansen, Dustin Howell, Jens C. Jenkins, Shane K. Jensen, Adrian J. Lee, Brent P. Lorimer, Gregory R. Lunt, Peter F. Malen, Chad E. Nydegger, Rick D. Nydegger, J. LaVar Oldham, Robyn L. Phillips, Carl T. Reed, Charles L. Roberts, Fraser D. Roy, Marcus Simon, Dana L. Tangren, Paul N. Taylor, David R. Todd, Matthew D. Todd, Brian Tucker, C.J. Veverka, Thomas R. Vuksinick, Scott A. Woodbury of Workman Nydegger

      1000 Eagle Gate Tower
      60 East South Temple
      Salt Lake City, Utah 84111
      United States
The attorney docket/reference number is 7678.1216.

The applicant's current Correspondence Information:

Jonathan W. Richards

Workman Nydegger

1000 Eagle Gate Tower       60 East South Temple

Salt Lake City, Utah 84111

801-533-9800(phone)

801-328-1707(fax)

docketing@wnlaw.com (authorized)

A fee payment in the amount of $325 has been submitted with the application, representing payment for 1 class(es).

Declaration

The undersigned, being hereby warned that willful false statements and the like so made are punishable by fine or imprisonment, or both, under 18 U.S.C. Section 1001, and that such willful false statements, and the like, may jeopardize the validity of the application or any resulting registration, declares that he/she is properly authorized to execute this application on behalf of the applicant; he/she believes the applicant to be the owner of the trademark/service mark sought to be registered, or, if the application is being filed under 15 U.S.C. Section 1051(b), he/she believes applicant to be entitled to use such mark in commerce; to the best of his/her knowledge and belief no other person, firm, corporation, or association has the right to use the mark in commerce, either in the identical form thereof or in such near resemblance thereto as to be likely, when used on or in connection with the goods/services of such other person, to cause confusion, or to cause mistake, or to deceive; and that all statements made of his/her own knowledge are true; and that all statements made on information and belief are believed to be true.


Signature: /jonathanwrichards_29843/   Date Signed: 08/23/2011
Signatory's Name: Jonathan W. Richards
Signatory's Position: Attorney of record, Utah bar member



RAM Sale Number: 9552
RAM Accounting Date: 08/23/2011

Serial Number: 85404663
Internet Transmission Date: Tue Aug 23 12:53:53 EDT 2011
TEAS Stamp: USPTO/BAS-XXX.XXX.XX.XXX-201108231253532
27868-85404663-4803750d684572727edafca10
e19822e7-CC-9552-20110823122848953414