To: | Mitsubishi Electric Engineering Co., Ltd ETC. (ptodocket@arelaw.com) |
Subject: | U.S. TRADEMARK APPLICATION NO. 79204619 - ECLEF - V680D2 - 80800/336 |
Sent: | 10/30/2017 8:42:54 AM |
Sent As: | ECOM111@USPTO.GOV |
Attachments: | Attachment - 1 Attachment - 2 Attachment - 3 Attachment - 4 Attachment - 5 Attachment - 6 Attachment - 7 Attachment - 8 Attachment - 9 Attachment - 10 Attachment - 11 |
UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)
OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION
U.S. APPLICATION SERIAL NO. 79204619
MARK: ECLEF - V680D2
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CORRESPONDENT ADDRESS: |
CLICK HERE TO RESPOND TO THIS LETTER: http://www.gov.uspto.report/trademarks/teas/response_forms.jsp
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APPLICANT: Mitsubishi Electric Engineering Co., Ltd ETC.
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CORRESPONDENT’S REFERENCE/DOCKET NO: CORRESPONDENT E-MAIL ADDRESS: |
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OFFICE ACTION
TO AVOID ABANDONMENT OF APPLICANT’S TRADEMARK APPLICATION, THE USPTO MUST RECEIVE APPLICANT’S COMPLETE RESPONSE TO THIS LETTER WITHIN 6 MONTHS OF THE ISSUE/MAILING DATE BELOW. A RESPONSE TRANSMITTED THROUGH THE TRADEMARK ELECTRONIC APPLICATION SYSTEM (TEAS) MUST BE RECEIVED BEFORE MIDNIGHT EASTERN TIME OF THE LAST DAY OF THE RESPONSE PERIOD.
ISSUE/MAILING DATE: 10/30/2017
INTERNATIONAL REGISTRATION NO. 1337963
This letter is in response to the communication received on October 13, 2017. Applicant’s attorney responded and argued against the refusal to register and indicated that the evidence referenced in the first office action was not attached. The Examining Attorney apologizes for omitting this evidence. It is now submitted with this subsequent office action. The requirement for an acceptable description of goods is satisfied. The requirement for application to indicate if the mark has any meaning in the trade or industry is satisfied.
The refusal to register is continued.
FAILURE TO FUNCTION AS A MARK – MODEL DESIGNATION – REFUSAL CONTINUED
Registration is refused because the applied-for mark, as used on the applicant’s online user’s manual, merely identifies a model designation; it does not also function as a trademark to identify and distinguish applicant’s goods from those of others and to indicate the source of applicant’s goods. Trademark Act Sections 1, 2, and 45, 15 U.S.C. §§1051-1052, 1127; see In re Dana Corp., 12 USPQ2d 1748 (TTAB 1989) (holding that the applied-for marks, comprised of various alphanumeric designations such as 5-469X and 5-438X, served merely as model designations for vehicle parts); TMEP §§904.07(b), 1202.16(a), (c)(ii), (c)(v)(A).
Specifically, the attached excerpt from applicant’s online user manual indicates that it is using the mark as a model number. Note the following from applicant’s online user manual.
RFID Interface Module
Model
ECLEF-V680D2
User’s Manual
INTRODUCTION
Thank you for purchasing the RFID interface module manufactured by Mitsubishi Electric Engineering Company, Ltd.
Prior to use, please read this manual carefully to develop full familiarity with the functions and performance of the programmable controller to ensure correct use.
Detailed manuals
Included manual
Manual Title Manual Number
ECLEF-V680D2 RFID Interface Module User's Manual (Hardware) 50CM-D180189
In addition, third parties refer to the matter presented for registration as a model number. Note the attached evidence.
MITSUBISHI ECLEF-V680D2
We're here to help. Our multi-lingual team search high and low to always find the solution you need to get your machine back up and running as quickly as possible. Receive a quote now by filling in the form below.
ECLEF-V680D2
MITSUBISHI
SPECIFICATION
EUA Stock No 554832
Brand/Manufacturer Mitsubishi
Manufacturer Part Number ECLEF-V680D2
Alternate Part Number ECLEFV680D2
CC-Link IE Field Network compatible ECLEF-V680D2 RFID Interface Unit
As the RFID interface module for the CC-LinkIE Field intelligent device station, ECLED-V680D2 is available.
Features
•As the RFID interface module for the CC-Link IE Field intelligent device station, ECLEF-V680D2 is available.
Ther[sic] distance from the CC-Link IE Field master station to the RFID interface module can be extended up to 12,000m.
•Ther[sic] 2-channel module, ECLEF-V680D2, is connectable to two antennas with separate amplifier or one antenna with a built-in amplifier.
Although applicant argues that the Examining Attorney has no specimens of use on which to base this refusal, TMEP Section 1202.16(c)(i)(A) provides that the Examining Attorney can use any relevant evidence to support the refusal. Moreover, TMEP Section 1202.16(c)(v)(A) states that Section 66(a) applications may be refused registration for failure to function as a mark where the record clearly and unequivocally indicates that the entire mark identifies a model designation. See In re Right-On Co., 87 USPQ2d 1152, 1156-57 (TTAB 2008) (affirming an ornamentation refusal in a §66(a) application despite the lack of a specimen since the mark was decorative or ornamental on its face as depicted on the drawing page and described in the application).
Applicant’s website and third party websites clearly show that the mark is being used as a model designation and the refusal to register is maintained.
If applicant believes applicant’s mark has acquired distinctiveness in the United States, that is, it has become a distinctive source indicator for the applied-for goods and/or services, applicant may amend the application to assert a claim of acquired distinctiveness under Trademark Act Section 2(f). See 15 U.S.C. §1052(f). The USPTO decides each case on its own merits. See TMEP §1212.06.
Evidence of acquired distinctiveness may include affidavits or declarations of long-term use in commerce; specific dollar sales under the mark; advertising expenditures; samples of typical advertising; and letters, affidavits, or declarations in which consumers and/or dealers assert recognition of the mark as an indicator of source. See 37 C.F.R. §2.41(a)(3); In re Ideal Indus., Inc., 508 F.2d 1336, 1339-40, 184 USPQ 487, 489-90 (C.C.P.A. 1975); In re Capital Formation Counselors, Inc., 219 USPQ 916, 919 (TTAB 1983); TMEP §§1212.06 et seq.
The following factors are generally considered when determining whether a proposed mark has acquired distinctiveness: length and exclusivity of use of the mark in the United States by applicant; the type, expense, and amount of advertising of the mark in the United States; applicant’s sales success in the United States; unsolicited media coverage; and consumer studies (linking the name to the source). See In re Koninklijke Philips Elecs. N.V., 112 USPQ2d 1177, 1180 (TTAB 2014) (citing In re Steelbuilding.com, 415 F.3d 1293, 1300, 75 USPQ2d 1420, 1424 (Fed. Cir. 2005)). A showing of acquired distinctiveness need not consider all of these factors, and no single factor is determinative. In re Steelbuilding.com, 415 F.3d at 1300, 75 USPQ2d at 1424; see TMEP §§1212.06 et seq. However, for marks comprised of model designations, long-term use in commerce alone is not sufficient to show acquired distinctiveness where there is no showing that the designation has been perceived as a trademark. See In re Petersen Mfg. Co., 229 USPQ 466, 468 (TTAB 1986).
To establish acquired distinctiveness, an applicant may rely only on use in commerce that may be regulated by the U.S. Congress. See 15 U.S.C. §§1052(f), 1127. Use solely in a foreign country or between two foreign countries is not evidence of acquired distinctiveness in the United States. TMEP §§1010, 1212.08; see In re Rogers, 53 USPQ2d 1741, 1746-47 (TTAB 1999).
Applicant should include the following information on all correspondence with the Office: (1) the name and law office number of the trademark examining attorney, (2) the serial number and filing date of the application, (3) the date of issuance of this Office action, (4) applicant’s name, address, telephone number and e-mail address (if applicable), and (5) the mark. 37 C.F.R. §2.194(b)(1); TMEP §302.03(a).
WHO IS PERMITTED TO RESPOND TO THIS PROVISIONAL FULL REFUSAL: Any response to this provisional refusal must be personally signed by an individual applicant, all joint applicants, or someone with legal authority to bind a juristic applicant (e.g., a corporate officer or general partner). 37 C.F.R. §§2.62(b), 2.193(e)(2)(ii); TMEP §712.01. If applicant hires a qualified U.S. attorney to respond on his or her behalf, then the attorney must sign the response. 37 C.F.R. §§2.193(e)(2)(i), 11.18(a); TMEP §§611.03(b), 712.01. Qualified U.S. attorneys include those in good standing with a bar of the highest court of any U.S. state, the District of Columbia, Puerto Rico, and other U.S. commonwealths or U.S. territories. See 37 C.F.R. §§2.17(a), 2.62(b), 11.1, 11.14(a); TMEP §§602, 712.01. Additionally, for all responses, the proper signatory must personally sign the document or personally enter his or her electronic signature on the electronic filing. See 37 C.F.R. §2.193(a); TMEP §§611.01(b), 611.02. The name of the signatory must also be printed or typed immediately below or adjacent to the signature, or identified elsewhere in the filing. 37 C.F.R. §2.193(d); TMEP §611.01(b).
In general, foreign attorneys are not permitted to represent applicants before the USPTO (e.g., file written communications, authorize an amendment to an application, or submit legal arguments in response to a requirement or refusal). See 37 C.F.R. §11.14(c), (e); TMEP §§602.03-.03(b), 608.01.
DESIGNATION OF DOMESTIC REPRESENTATIVE: The USPTO encourages applicants who do not reside in the United States to designate a domestic representative upon whom any notice or process may be served. TMEP §610; see 15 U.S.C. §§1051(e), 1141h(d); 37 C.F.R. §2.24(a)(1)-(2). Such designations may be filed online at http://www.gov.uspto.report/trademarks/teas/correspondence.jsp.
/Margery A. Tierney/
Trademark Examining Attorney
Law Office 111
571-272-9234
margery.tierney@uspto.gov
TO RESPOND TO THIS LETTER: Go to http://www.gov.uspto.report/trademarks/teas/response_forms.jsp. Please wait 48-72 hours from the issue/mailing date before using the Trademark Electronic Application System (TEAS), to allow for necessary system updates of the application. For technical assistance with online forms, e-mail TEAS@uspto.gov. For questions about the Office action itself, please contact the assigned trademark examining attorney. E-mail communications will not be accepted as responses to Office actions; therefore, do not respond to this Office action by e-mail.
All informal e-mail communications relevant to this application will be placed in the official application record.
WHO MUST SIGN THE RESPONSE: It must be personally signed by an individual applicant or someone with legal authority to bind an applicant (i.e., a corporate officer, a general partner, all joint applicants). If an applicant is represented by an attorney, the attorney must sign the response.
PERIODICALLY CHECK THE STATUS OF THE APPLICATION: To ensure that applicant does not miss crucial deadlines or official notices, check the status of the application every three to four months using the Trademark Status and Document Retrieval (TSDR) system at http://tsdr.gov.uspto.report/. Please keep a copy of the TSDR status screen. If the status shows no change for more than six months, contact the Trademark Assistance Center by e-mail at TrademarkAssistanceCenter@uspto.gov or call 1-800-786-9199. For more information on checking status, see http://www.gov.uspto.report/trademarks/process/status/.
TO UPDATE CORRESPONDENCE/E-MAIL ADDRESS: Use the TEAS form at http://www.gov.uspto.report/trademarks/teas/correspondence.jsp.