Priority Action

VANILLA

e2interactive, Inc.

TRADEMARK APPLICATION NO. 78622782 - VANILLA - 64243.125

To:	e2interactive, Inc. d/b/a e2Interactive ETC. (HWRITM@hunton.com)
Subject:	TRADEMARK APPLICATION NO. 78622782 - VANILLA - 64243.125
Sent:	12/9/05 4:26:46 PM
Sent As:	ECOM111@USPTO.GOV
Attachments:

UNITED STATES PATENT AND TRADEMARK OFFICE

SERIAL NO: 78/622782

APPLICANT: e2interactive, Inc. d/b/a e2Interactive ETC.

*78622782*

CORRESPONDENT ADDRESS:

EDWARD T. WHITE

HUNTON & WILLIAMS LLP

951 E BYRD ST # 2

RICHMOND, VA 23219-4040

RETURN ADDRESS:

Commissioner for Trademarks

P.O. Box 1451

Alexandria, VA 22313-1451

MARK: VANILLA

CORRESPONDENT’S REFERENCE/DOCKET NO: 64243.125

CORRESPONDENT EMAIL ADDRESS:

HWRITM@hunton.com

Please provide in all correspondence:

1. Filing date, serial number, mark and

applicant's name.

2. Date of this Office Action.

3. Examining Attorney's name and

Law Office number.

4. Your telephone number and e-mail address.

PRIORITY ACTION

RESPONSE TIME LIMIT: To avoid abandonment, the Office must receive a proper response to this Office action within six-months of the mailing or e-mailing date. If applicant responds to the issues below within two months of the above mailing or e-mailing date, this case will be given priority handling. TMEP §708.01.

OFFICE RECORDS SEARCH: The Office records have been searched and no similar registered or pending mark has been found that would bar registration under Trademark Act Section 2(d), 15 U.S.C. §1052(d). TMEP §704.02.

QUESTIONS: Please contact the assigned trademark examining attorney with any questions.

Serial Number 78/622782

The following were discussed in communication with Stephen Demm on 12/1/05. Applicant must respond to each refusal and/or requirement raised below.

Search Results

The Office records have been searched and no similar registered or pending mark has been found that would bar registration under Trademark Act Section 2(d), 15 U.S.C. §1052(d). TMEP §704.02.

Description of Mark

Applicant must submit a concise description of the mark. 37 C.F.R. §2.37; TMEP §§808 et seq. The following is suggested:

The mark consists of a stylized letter “V” depicted as the bottom of an ice cream cone with a [Please insert description of the top portion of the cone and what it intends to represent.]

Conclusion

If applicant has questions about its application or needs assistance in responding to this Office Action, please telephone the assigned trademark examining attorney directly at the number below.

/Michael G. Lewis/

Examining Attorney

Law Office 111

United States Patent and Trademark Office

(571) 272-5495

HOW TO RESPOND TO THIS OFFICE ACTION:

ONLINE RESPONSE: You may respond formally using the Office’s Trademark Electronic Application System (TEAS) Response to Office Action form (visit http://www.gov.uspto.report/teas/index.html and follow the instructions, but if the Office Action has been issued via email, you must wait 72 hours after receipt of the Office Action to respond via TEAS).
REGULAR MAIL RESPONSE: To respond by regular mail, your response should be sent to the mailing return address above and include the serial number, law office number and examining attorney’s name in your response.

STATUS OF APPLICATION: To check the status of your application, visit the Office’s Trademark Applications and Registrations Retrieval (TARR) system at http://tarr.uspto.gov.

VIEW APPLICATION DOCUMENTS ONLINE: Documents in the electronic file for pending applications can be viewed and downloaded online at http://portal.gov.uspto.report/external/portal/tow.

GENERAL TRADEMARK INFORMATION: For general information about trademarks, please visit the Office’s website at http://www.gov.uspto.report/main/trademarks.htm