Response to Office Action

DR. SCHOLL'S

Schering-Plough HealthCare Products, Inc.

Response to Office Action

PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/30/2011)

Response to Office Action


The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 77926629
LAW OFFICE ASSIGNED LAW OFFICE 113
MARK SECTION (current)
STANDARD CHARACTERS NO
USPTO-GENERATED IMAGE NO
LITERAL ELEMENT DR. SCHOLL'S RIGHT BOTTOM
COLOR(S) CLAIMED
(If applicable)
The color(s) blue and purple is/are claimed as a feature of the mark.
DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of a blue and purple insole. The entire bottom of the insole is blue, and overlapped with a 1/2 purple insole starting at insole's arch to heel of insole. Top of insole is composed of five descending arch lines with the number 12 in the middle of the first arch line, number 10 in the middle of the third arch line, and number 8 in the middle of the fifth arch line; and underneath a vertical oval design comprised of repetitive wavy u-shaped lines. Underneath and to the left of the vertical oval design a horizontal blue oval containing the name "Dr. Scholl's" in stylized lettering, and underneath the words "RIGHT" and "BOTTOM". The middle to lower portion of the blue insole is overlapped with a 1/2 purple curved-geometric shape insole. The top and middle portion of the 1/2 purple insole on the right-side is comprised of a vertical pattern of five rectangle-shapes of varying sizes. Under this and in the middle of the 1/2 purple insole, is a vertical blue oval design comprised of a series of horizontal wavy u-shaped lines.
MARK SECTION (proposed)
MARK FILE NAME \\TICRS\EXPORT11\IMAGEOUT 11\779\266\77926629\xml2\ ROA0002.JPG
STANDARD CHARACTERS NO
USPTO-GENERATED IMAGE NO
LITERAL ELEMENT DR. SCHOLL'S
COLOR MARK YES
COLOR(S) CLAIMED
(If applicable)
The color(s) blue and purple is/are claimed as a feature of the mark.
DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the wording Dr. Scholl's in blue within a blue oval, the color blue as applied to the bottom, foot-shaped portion of the insole, the color purple as applied to the top portion of the insole with a hollow oval cut-out showing the blue, bottom portion of the insole and ridges or grooves comprising a portion of the purple portion of the insole. The matter shown in broken lines is not part of the mark and serves only to show the position of placement of the mark.
PIXEL COUNT ACCEPTABLE YES
PIXEL COUNT 311 x 942
ARGUMENT(S)

In the Office Action emailed on February 25, 2010, the Examining Attorney refused registration of the subject mark on the basis of functionality and non-distinctiveness.  Applicant respectfully submits a revised drawing for the mark for the features for which it seeks registration.  The non-functional features for which protection is claimed are the colors blue and purpose applied to portions of the insole as noted in the mark description, the wording DR. SCHOLL'S in an oval and the ridges or grooves comprising a portion of the raised purpose area of the insole.  Although the raised purple portion of the insole provides support for the user, the ridges or grooves comprising a portion of the insole do not perform a function but are simply a design aspect of the product configuration. 

As the revised drawing limits the mark to only non-functional features of the insole design, Applicant requests that the Examining Attorney withdraw the functionality and non-distinctiveness objections and allow the application to move to publication at the earliest possible date. 

SIGNATURE SECTION
RESPONSE SIGNATURE /S. Roxanne Edwards/
SIGNATORY'S NAME S. Roxanne Edwards
SIGNATORY'S POSITION Attorney
DATE SIGNED 08/25/2010
AUTHORIZED SIGNATORY YES
FILING INFORMATION SECTION
SUBMIT DATE Wed Aug 25 12:40:34 EDT 2010
TEAS STAMP USPTO/ROA-XX.XX.XX.X-2010
0825124034102233-77926629
-47031244a5f314e47f45ba91
b2412e8df5c-N/A-N/A-20100
825121224346787



PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/30/2011)

Response to Office Action


To the Commissioner for Trademarks:

Application serial no. 77926629 has been amended as follows:

MARK
Applicant proposes to amend the mark as follows:
Current: DR. SCHOLL'S RIGHT BOTTOM (Stylized and/or with Design)
The color(s) blue and purple is/are claimed as a feature of the mark.
The mark consists of a blue and purple insole. The entire bottom of the insole is blue, and overlapped with a 1/2 purple insole starting at insole's arch to heel of insole. Top of insole is composed of five descending arch lines with the number 12 in the middle of the first arch line, number 10 in the middle of the third arch line, and number 8 in the middle of the fifth arch line; and underneath a vertical oval design comprised of repetitive wavy u-shaped lines. Underneath and to the left of the vertical oval design a horizontal blue oval containing the name "Dr. Scholl's" in stylized lettering, and underneath the words "RIGHT" and "BOTTOM". The middle to lower portion of the blue insole is overlapped with a 1/2 purple curved-geometric shape insole. The top and middle portion of the 1/2 purple insole on the right-side is comprised of a vertical pattern of five rectangle-shapes of varying sizes. Under this and in the middle of the 1/2 purple insole, is a vertical blue oval design comprised of a series of horizontal wavy u-shaped lines.

Proposed: DR. SCHOLL'S (Stylized and/or with Design, see mark)

The color(s) blue and purple is/are claimed as a feature of the mark.

The mark consists of the wording Dr. Scholl's in blue within a blue oval, the color blue as applied to the bottom, foot-shaped portion of the insole, the color purple as applied to the top portion of the insole with a hollow oval cut-out showing the blue, bottom portion of the insole and ridges or grooves comprising a portion of the purple portion of the insole. The matter shown in broken lines is not part of the mark and serves only to show the position of placement of the mark.

ARGUMENT(S)
In response to the substantive refusal(s), please note the following:

In the Office Action emailed on February 25, 2010, the Examining Attorney refused registration of the subject mark on the basis of functionality and non-distinctiveness.  Applicant respectfully submits a revised drawing for the mark for the features for which it seeks registration.  The non-functional features for which protection is claimed are the colors blue and purpose applied to portions of the insole as noted in the mark description, the wording DR. SCHOLL'S in an oval and the ridges or grooves comprising a portion of the raised purpose area of the insole.  Although the raised purple portion of the insole provides support for the user, the ridges or grooves comprising a portion of the insole do not perform a function but are simply a design aspect of the product configuration. 

As the revised drawing limits the mark to only non-functional features of the insole design, Applicant requests that the Examining Attorney withdraw the functionality and non-distinctiveness objections and allow the application to move to publication at the earliest possible date. 



SIGNATURE(S)
Response Signature
Signature: /S. Roxanne Edwards/     Date: 08/25/2010
Signatory's Name: S. Roxanne Edwards
Signatory's Position: Attorney

The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal territories and possessions; and he/she is currently the applicant's attorney or an associate thereof; and to the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian attorney/agent not currently associated with his/her company/firm previously represented the applicant in this matter: (1) the applicant has filed or is concurrently filing a signed revocation of or substitute power of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the applicant's appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing him/her as an associate attorney in this matter.

        
Serial Number: 77926629
Internet Transmission Date: Wed Aug 25 12:40:34 EDT 2010
TEAS Stamp: USPTO/ROA-XX.XX.XX.X-2010082512403410223
3-77926629-47031244a5f314e47f45ba91b2412
e8df5c-N/A-N/A-20100825121224346787


Response to Office Action [image/jpeg]


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