Response to Office Action

CLUB EROTIX

DIRECTV, Inc.

Response to Office Action

PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/30/2011)

Response to Office Action


The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 77554770
LAW OFFICE ASSIGNED LAW OFFICE 108
MARK SECTION (no change)
ARGUMENT(S)

Disclaimer Requirement

The Examining Attorney has required the Applicant to disclaim the word "CLUB" apart from the mark as shown, on the basis that it merely describes a feature of applicant's services.  The Examining Attorney states that the term "CLUB" is defined as "an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments".  The Examining Attorney further states that "Applicant's services presumably feature and/or are offered through an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments".  For the reasons articulated below, Applicant respectfully requests that the Examining Attorney withdraw the disclaimer requirement and allow the application to proceed to publication without it.

The term "CLUB" in Applicant's mark does not immediately convey an idea of, or describe the nature and characteristics of the services being offered under the mark.  The services in the application are recited as broadcasting services provided via a television transmission, and transmission services, namely, the transmission of audio and video entertainment media and pay-per-view television transmission services, and it is difficult to accept that the word "CLUB" is descriptive of such services.  Applicant's services have no direct connection with the word "CLUB" as defined by the Examing Attorney.  As a component of the mark, the word "CLUB" is only meant to convey something desirable about the services.  Therefore, the word "CLUB" is not descriptive of Applicant's services but is at most suggestive of the services being offered.

Further, Applicant is not providing an organization, or offering membership to an organization that offers its subscribers benefits, discounts, bonuses, or interest in return for regular purchases or payments. Applicant's services are not being offered through an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments. Applicant is merely providing television service by which subscribers may gain access to a particular broadcast on a pay-per-view basis. Subscribers to Applicant's service are not associated with one another, nor are they required to make regular or recurring purchases or payments to receive said broadcasts. Rather, subscribers may make one-time payments to view a particular broadcast for a predetermined amount of time, or on a pay-per-view basis. Subscribers do not receive benefits, discounts, bonuses or interest in return for such payments.

Given the foregoing, the word "CLUB" does not directly impart information about the services offered under the mark.  The term is therefore not merely descriptive but rather suggestive and entitled to registration as a component of Applicant's mark.  Accordingly, Applicant's mark should proceed to publication for opposition without entering a disclaimer.

 

GOODS AND/OR SERVICES SECTION (current)
INTERNATIONAL CLASS 038
DESCRIPTION
Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services of audio and video entertainment media; pay-per-view transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissions
FILING BASIS Section 1(b)
GOODS AND/OR SERVICES SECTION (proposed)
INTERNATIONAL CLASS 038
TRACKED TEXT DESCRIPTION
Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services of audio and video entertainment media; Transmission services, namely, transmission of audio and video entertainment media; pay-per-view transmission services; pay-per-view television transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissions
FINAL DESCRIPTION
Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services, namely, transmission of audio and video entertainment media; pay-per-view television transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissions
FILING BASIS Section 1(b)
SIGNATURE SECTION
DECLARATION SIGNATURE The filing Attorney has elected not to submit the signed declaration, believing no supporting declaration is required under the Trademark Rules of Practice.
RESPONSE SIGNATURE /TSuzuki/
SIGNATORY'S NAME Takehiko Suzuki
SIGNATORY'S POSITION Attorney of record, California bar member
DATE SIGNED 06/04/2009
AUTHORIZED SIGNATORY YES
FILING INFORMATION SECTION
SUBMIT DATE Thu Jun 04 18:03:37 EDT 2009
TEAS STAMP USPTO/ROA-XXX.XX.XX.X-200
90604180337695139-7755477
0-430e8d393327f921ecf2203
5edab2a544c-N/A-N/A-20090
604175614412033



PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/30/2011)

Response to Office Action


To the Commissioner for Trademarks:

Application serial no. 77554770 has been amended as follows:

ARGUMENT(S)
In response to the substantive refusal(s), please note the following:

Disclaimer Requirement

The Examining Attorney has required the Applicant to disclaim the word "CLUB" apart from the mark as shown, on the basis that it merely describes a feature of applicant's services.  The Examining Attorney states that the term "CLUB" is defined as "an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments".  The Examining Attorney further states that "Applicant's services presumably feature and/or are offered through an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments".  For the reasons articulated below, Applicant respectfully requests that the Examining Attorney withdraw the disclaimer requirement and allow the application to proceed to publication without it.

The term "CLUB" in Applicant's mark does not immediately convey an idea of, or describe the nature and characteristics of the services being offered under the mark.  The services in the application are recited as broadcasting services provided via a television transmission, and transmission services, namely, the transmission of audio and video entertainment media and pay-per-view television transmission services, and it is difficult to accept that the word "CLUB" is descriptive of such services.  Applicant's services have no direct connection with the word "CLUB" as defined by the Examing Attorney.  As a component of the mark, the word "CLUB" is only meant to convey something desirable about the services.  Therefore, the word "CLUB" is not descriptive of Applicant's services but is at most suggestive of the services being offered.

Further, Applicant is not providing an organization, or offering membership to an organization that offers its subscribers benefits, discounts, bonuses, or interest in return for regular purchases or payments. Applicant's services are not being offered through an organization that offers its subscribers certain benefits, as discounts, bonuses, or interest, in return for regular purchases or payments. Applicant is merely providing television service by which subscribers may gain access to a particular broadcast on a pay-per-view basis. Subscribers to Applicant's service are not associated with one another, nor are they required to make regular or recurring purchases or payments to receive said broadcasts. Rather, subscribers may make one-time payments to view a particular broadcast for a predetermined amount of time, or on a pay-per-view basis. Subscribers do not receive benefits, discounts, bonuses or interest in return for such payments.

Given the foregoing, the word "CLUB" does not directly impart information about the services offered under the mark.  The term is therefore not merely descriptive but rather suggestive and entitled to registration as a component of Applicant's mark.  Accordingly, Applicant's mark should proceed to publication for opposition without entering a disclaimer.

 



CLASSIFICATION AND LISTING OF GOODS/SERVICES
Applicant proposes to amend the following class of goods/services in the application:
Current: Class 038 for Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services of audio and video entertainment media; pay-per-view transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissions
Original Filing Basis:
Filing Basis: Section 1(b), Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services as of the filing date of the application. (15 U.S.C. Section 1051(b)).

Proposed:
Tracked Text Description: Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services of audio and video entertainment media; Transmission services, namely, transmission of audio and video entertainment media; pay-per-view transmission services; pay-per-view television transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissionsClass 038 for Broadcasting services and provision of telecommunication access to video and audio content provided via a television transmission featuring promotional materials for programming content; Transmission services, namely, transmission of audio and video entertainment media; pay-per-view television transmission services; transmission of a variety of audio and video entertainment media over electronic media and interactive multimedia networks; television transmission services via cable, satellite and a wireless network; Telecommunication services, namely, local and long distance transmission of data, sound and images by means of telephone, telegraphic, cable, and satellite transmissions
Filing Basis: Section 1(b), Intent to Use: The applicant has a bona fide intention to use or use through the applicant's related company or licensee the mark in commerce on or in connection with the identified goods and/or services as of the filing date of the application. (15 U.S.C. Section 1051(b)).

SIGNATURE(S)
Declaration Signature
I hereby elect to bypass the submission of a signed declaration, because I believe a declaration is not required by the rules of practice. I understand that the examining attorney could still, upon later review, require a signed declaration.
Response Signature
Signature: /TSuzuki/     Date: 06/04/2009
Signatory's Name: Takehiko Suzuki
Signatory's Position: Attorney of record, California bar member

The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal territories and possessions; and he/she is currently the applicant's attorney or an associate thereof; and to the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian attorney/agent not currently associated with his/her company/firm previously represented the applicant in this matter: (1) the applicant has filed or is concurrently filing a signed revocation of or substitute power of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the applicant's appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing him/her as an associate attorney in this matter.

        
Serial Number: 77554770
Internet Transmission Date: Thu Jun 04 18:03:37 EDT 2009
TEAS Stamp: USPTO/ROA-XXX.XX.XX.X-200906041803376951
39-77554770-430e8d393327f921ecf22035edab
2a544c-N/A-N/A-20090604175614412033



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