Suspension Letter

SOLID GOLD

Central States Enterprises, Inc.

Suspension Letter

UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)

OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION

 

U.S. APPLICATION SERIAL NO.     76713244

 

MARK: SOLID GOLD

 

 

        

*76713244*

CORRESPONDENT ADDRESS:

      TODD T. TAYLOR

      TAYLOR IP, P.C.

      PO BOX 560

      AVILLA, IN 46710-0560

      

 

GENERAL TRADEMARK INFORMATION:

http://www.gov.uspto.report/trademarks/index.jsp

 

 

 

APPLICANT: Central States Enterprises, Inc.

 

 

 

CORRESPONDENT’S REFERENCE/DOCKET NO:  

      RCSE0006.US

CORRESPONDENT E-MAIL ADDRESS: 

      

 

 

 

SUSPENSION NOTICE: NO RESPONSE NEEDED

 

ISSUE/MAILING DATE:

 

 

The trademark examining attorney is suspending action on the application for the reason(s) stated below.  See 37 C.F.R. §2.67; TMEP §§716 et seq. 

 

The USPTO will periodically conduct a status check of the application to determine whether suspension remains appropriate, and the trademark examining attorney will issue as needed an inquiry letter to applicant regarding the status of the matter on which suspension is based.  TMEP §§716.04, 716.05.  Applicant will be notified when suspension is no longer appropriate.  See TMEP §716.04.

 

No response to this notice is necessary; however, if applicant wants to respond, applicant should use the “Response to Suspension Inquiry or Letter of Suspension” form online at http://teasroa.gov.uspto.report/rsi/rsi.

 

 

The effective filing date of the pending application(s) identified below precedes the filing date of applicant’s application.  If the mark in the referenced application(s) registers, applicant’s mark may be refused registration under Section 2(d) because of a likelihood of confusion with that registered mark(s).  See 15 U.S.C. §1052(d); 37 C.F.R. §2.83; TMEP §§1208 et seq.  Therefore, action on this application is suspended until the earlier-filed referenced application(s) is either registered or abandoned.  37 C.F.R. §2.83(c).  A copy of information relevant to this referenced application(s) was sent previously.

 

            - Application Serial No(s). 85715384

The examining attorney has reviewed applicant’s arguments against citation of the prior-filed application; however, the examining attorney is not persuaded to withdraw the citation.

 

Applicant argues that the marks are dissimilar because registrant’s mark includes the wording “TOUCH OF HEAVEN”.  Consumers are generally more inclined to focus on the first word, prefix, or syllable in any trademark or service mark.  See Palm Bay Imps., Inc. v. Veuve Clicquot Ponsardin Maison Fondee En 1772, 396 F. 3d 1369, 1372, 73 USPQ2d 1689, 1692 (Fed. Cir. 2005); Presto Prods., Inc. v. Nice-Pak Prods., Inc., 9 USPQ2d 1895, 1897 (TTAB 1988) (“it is often the first part of a mark which is most likely to be impressed upon the mind of a purchaser and remembered” when making purchasing decisions).  Thus, the dominant part of registrant’s mark is the wording “SOLID GOLD” because these are the first two words in the mark.

 

Applicant also argues that the marks are dissimilar because applicant’s mark contains a design element.  For a composite mark containing both words and a design, the word portion may be more likely to be impressed upon a purchaser’s memory and to be used when requesting the goods.  Joel Gott Wines, LLC v. Rehoboth Von Gott, Inc., 107 USPQ2d 1424, 1431 (TTAB 2013) (citing In re Dakin’s Miniatures, Inc., 59 USPQ2d 1593, 1596 (TTAB 1999)); TMEP §1207.01(c)(ii); see In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908, 1911 (Fed. Cir. 2012) (citing CBS Inc. v. Morrow, 708 F. 2d 1579, 1581-82, 218 USPQ 198, 200 (Fed. Cir 1983)).  Thus, although such marks must be compared in their entireties, the word portion is often considered the dominant feature and is accorded greater weight in determining whether marks are confusingly similar, even where the word portion has been disclaimed.  In re Viterra Inc., 671 F.3d at 1366, 101 USPQ2d at 1911 (Fed. Cir. 2012) (citing Giant Food, Inc. v. Nation’s Foodservice, Inc., 710 F.2d 1565, 1570-71, 218 USPQ2d 390, 395 (Fed. Cir. 1983)).  Thus, the dominant part of applicant’s mark is the wording “SOLID GOLD” because the wording is dominant over the design in applicant’s mark.

 

Accordingly, the marks are confusingly similar because the dominant part of applicant’s mark, “SOLID GOLD”, is identical to the dominant part of registrant’s mark, “SOLID GOLD”.

 

Applicant also argues that the parties’ goods are not related.  The examining attorney is not persuaded by this argument.  The attached Internet evidence consists of four websites.  This evidence establishes that the same entity commonly provides the relevant goods and markets the goods and/or services under the same mark and/or that the relevant goods are sold or provided through the same trade channels and used by the same classes of consumers in the same fields of use.  Therefore, applicant’s and registrant’s goods0  are considered related for likelihood of confusion purposes.  See, e.g., In re Davey Prods. Pty Ltd., 92 USPQ2d 1198, 1202-04 (TTAB 2009); In re Toshiba Med. Sys. Corp., 91 USPQ2d 1266, 1268-69, 1271-72 (TTAB 2009).

 

Evidence obtained from the Internet may be used to support a determination under Trademark Act Section 2(d) that goods and/or services are related.  See, e.g., In re G.B.I. Tile & Stone, Inc., 92 USPQ2d 1366, 1371 (TTAB 2009); In re Paper Doll Promotions, Inc., 84 USPQ2d 1660, 1668 (TTAB 2007).  Accordingly, as is evidenced by the aforementioned Internet websites, the parties’ goods are closely related.

 

Lastly, applicant appears to have made an argument that the prior-filed application should not be cited because applicant’s mark has acquired distinctiveness (“the applied-for mark has been in continuous use for at least 25 years and has in that time built up a considerable amount of good will in both its product and its mark”).  This argument has no bearing on whether applicant’s mark is likely to cause confusion with the mark in the prior-filed application.  Thus, the examining attorney is not persuaded by this argument.

 

Accordingly, the examining attorney is not withdrawing the citation of the mark in the prior-filed application against applicant’s mark.

 

REFUSAL CONTINUED AND MAINTAINED:  The following refusal is continued and maintained:

 

  • Refusal under Section 2(d) – Likelihood of Confusion

 

 

/Juhi Kaveeshvar Patel/

Ms. Juhi Kaveeshvar Patel

Trademark Examining Attorney

Law Office 108

(571) 272-6015

 

PERIODICALLY CHECK THE STATUS OF THE APPLICATION:  To ensure that applicant does not miss crucial deadlines or official notices, check the status of the application every three to four months using the Trademark Status and Document Retrieval (TSDR) system at http://tsdr.gov.uspto.report/.  Please keep a copy of the TSDR status screen.  If the status shows no change for more than six months, contact the Trademark Assistance Center by e-mail at TrademarkAssistanceCenter@uspto.gov or call 1-800-786-9199.  For more information on checking status, see http://www.gov.uspto.report/trademarks/process/status/.

 

TO UPDATE CORRESPONDENCE/E-MAIL ADDRESS:  Use the Trademark Electronic Application System (TEAS) form at http://www.gov.uspto.report/trademarks/teas/correspondence.jsp.

 

 

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