Response to Office Action

RECOMMENDED BY COCHLEAR

Cochlear Limited

Response to Office Action

PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/2009)

Response to Office Action


The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 76608814
LAW OFFICE ASSIGNED LAW OFFICE 104
MARK SECTION (no change)
ARGUMENT(S)

    Responsive to the August 15, 2007 Office Action, Applicant hereby requests reconsideration of the refusal under Sections 4 and 14(5)(B) of the Trademark Act on the basis that the subject mark will be used as both a certification mark and trademark.  The certification mark of the present application is not identical to the marks of Applicant’s previous applications and registrations, and the certification mark will be perceived as such by consumers.  Accordingly, it is respectfully requested that the Examining Attorney withdraw the refusal.

    The Office Action refuses registration on the basis that the proposed certification mark is “essentially the same as those featured in the enclosed registrations owned by applicant as trademarks for the same or similar goods as well as the enclosed pending applications…” (i.e., Application Nos. 76/583,999, 76/583,960 and 76/656,230 and Registration Nos. 3,145,952 and 3,240,207).  However, despite this contention, the subject mark is different from the marks of Applicant’s trademark applications and registrations, and will be perceived as a certification mark.  Applicant’s mark consists of a circular design surrounding the wording RECOMMENDED BY COCHLEAR and thus the mark of the subject application is different from the marks referenced by the Examining Attorney in the Office Action.  None of the marks in the referenced applications or registrations include the circular design that is present in the certification mark.  The circular design creates a significant impression and cannot be disregarded.  Such circle designs are frequently used in certification marks to suggest a “seal of approval.”  See e.g., In re 88Open Consortium Ltd., 28 U.S.P.Q.2d 1314 (T.T.A.B. 1993) (stating circular design feature is not present in other marks and gives impression of seal, “further accentuating its certification function”).  This is an obvious difference with Applicant’s trademarks and indicates the subject certification mark will be perceived as a certification mark.  It is thus clear that the certification mark is not identical to Applicant’s other marks.

    Additionally, the wording in the mark “RECOMMENDED BY” also indicates that the mark is a certification mark, and none of Applicant’s trademarks referenced in the Office Action include this wording.  As explained by the Board, wording such as “‘approved by,’ ‘tested by,’ etc.” denote certification marks.  Id. at 1315.  “Recommended by” is another example of wording that denotes a certification mark.  It would be illogical for a company to use such wording for a product it manufactures or sells directly and thus the wording “RECOMMENDED BY” reinforces that the mark is a certification mark and this difference with Applicant’s other trademarks is also significant.  It is apparent that the mark as a whole is not identical to Applicant’s other trademarks and that the subject mark as a whole will be perceived as a certification mark.  Accordingly, it is respectfully requested that the Examining Attorney withdraw the refusal of registration.

    The Examining Attorney is advised that Applicant submitted the Amendment to Allege Use on the form provided by the PTO, and Applicant will not use the certification mark, others will.

    In view of the foregoing, it is respectfully requested that the application be approved for publication. 

SIGNATURE SECTION
RESPONSE SIGNATURE /jf/
SIGNATORY'S NAME Jennifer Fraser
SIGNATORY'S POSITION Attorney for Applicant
DATE SIGNED 02/15/2008
AUTHORIZED SIGNATORY YES
FILING INFORMATION SECTION
SUBMIT DATE Fri Feb 15 15:53:26 EST 2008
TEAS STAMP USPTO/ROA-XXX.XXX.XX.X-20
080215155326010629-766088
14-4103941c7455498a21b141
890b4d7fd1969-N/A-N/A-200
80215154942697158



PTO Form 1957 (Rev 9/2005)
OMB No. 0651-0050 (Exp. 04/2009)

Response to Office Action


To the Commissioner for Trademarks:

Application serial no. 76608814 has been amended as follows:

ARGUMENT(S)
In response to the substantive refusal(s), please note the following:

    Responsive to the August 15, 2007 Office Action, Applicant hereby requests reconsideration of the refusal under Sections 4 and 14(5)(B) of the Trademark Act on the basis that the subject mark will be used as both a certification mark and trademark.  The certification mark of the present application is not identical to the marks of Applicant’s previous applications and registrations, and the certification mark will be perceived as such by consumers.  Accordingly, it is respectfully requested that the Examining Attorney withdraw the refusal.

    The Office Action refuses registration on the basis that the proposed certification mark is “essentially the same as those featured in the enclosed registrations owned by applicant as trademarks for the same or similar goods as well as the enclosed pending applications…” (i.e., Application Nos. 76/583,999, 76/583,960 and 76/656,230 and Registration Nos. 3,145,952 and 3,240,207).  However, despite this contention, the subject mark is different from the marks of Applicant’s trademark applications and registrations, and will be perceived as a certification mark.  Applicant’s mark consists of a circular design surrounding the wording RECOMMENDED BY COCHLEAR and thus the mark of the subject application is different from the marks referenced by the Examining Attorney in the Office Action.  None of the marks in the referenced applications or registrations include the circular design that is present in the certification mark.  The circular design creates a significant impression and cannot be disregarded.  Such circle designs are frequently used in certification marks to suggest a “seal of approval.”  See e.g., In re 88Open Consortium Ltd., 28 U.S.P.Q.2d 1314 (T.T.A.B. 1993) (stating circular design feature is not present in other marks and gives impression of seal, “further accentuating its certification function”).  This is an obvious difference with Applicant’s trademarks and indicates the subject certification mark will be perceived as a certification mark.  It is thus clear that the certification mark is not identical to Applicant’s other marks.

    Additionally, the wording in the mark “RECOMMENDED BY” also indicates that the mark is a certification mark, and none of Applicant’s trademarks referenced in the Office Action include this wording.  As explained by the Board, wording such as “‘approved by,’ ‘tested by,’ etc.” denote certification marks.  Id. at 1315.  “Recommended by” is another example of wording that denotes a certification mark.  It would be illogical for a company to use such wording for a product it manufactures or sells directly and thus the wording “RECOMMENDED BY” reinforces that the mark is a certification mark and this difference with Applicant’s other trademarks is also significant.  It is apparent that the mark as a whole is not identical to Applicant’s other trademarks and that the subject mark as a whole will be perceived as a certification mark.  Accordingly, it is respectfully requested that the Examining Attorney withdraw the refusal of registration.

    The Examining Attorney is advised that Applicant submitted the Amendment to Allege Use on the form provided by the PTO, and Applicant will not use the certification mark, others will.

    In view of the foregoing, it is respectfully requested that the application be approved for publication. 



SIGNATURE(S)
Response Signature
Signature: /jf/     Date: 02/15/2008
Signatory's Name: Jennifer Fraser
Signatory's Position: Attorney for Applicant

The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal territories and possessions; and he/she is currently the applicant's attorney or an associate thereof; and to the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian attorney/agent not currently associated with his/her company/firm previously represented the applicant in this matter: (1) the applicant has filed or is concurrently filing a signed revocation of or substitute power of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the applicant's appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing him/her as an associate attorney in this matter.

        
Serial Number: 76608814
Internet Transmission Date: Fri Feb 15 15:53:26 EST 2008
TEAS Stamp: USPTO/ROA-XXX.XXX.XX.X-20080215155326010
629-76608814-4103941c7455498a21b141890b4
d7fd1969-N/A-N/A-20080215154942697158



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