THE DEAN ADVANTAGE

Dfa Dairy Brands Ip, Llc

Application Filed: 2000-08-07
Trademark Application Details
Trademark Logo THE DEAN ADVANTAGE

Mark For: THE DEAN ADVANTAGE® trademark registration is intended to cover the categories of category management services, namely providing customer market trends, customer demographics, customer information, information concerning consumer goods, shelf space management for consumer goods, and providing consumer product information via the Internet. [all]

Status

2022-10-06 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number76104556
Registration Number2777150
Mark Literal ElementsTHE DEAN ADVANTAGE
Mark Drawing Type1 - TYPESET WORD(S) /LETTER(S) /NUMBER(S)
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Affidavit TextSECT 15. SECT 8 (6-YR). SECTION 8(10-YR) 20140129.
Affidavit Text1ST RENEWAL 20140129
Current LocationGENERIC WEB UPDATE 2014-01-29
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameMark Niermann
Attorney Docket Number9472
Law Office AssignedM20
Employee NameMULLEN, MARK TIMOTHY

Timeline

1996-11-00Date of First Use
1996-11-01Date of First Use
1996-11-01Date of Use In Commerce
1ST RENEWAL 20140129Renewal Date
2000-08-07Application Filed
2003-08-05Published
2003-08-05Published for Opposition
2003-10-28Trademark Registered
2013-10-28Renewal Date
2014-01-29Location: GENERIC WEB UPDATE
2014-01-29Status: Live/Registered
2014-01-29Status: The registration has been renewed.
2018-07-08Transaction Date

Trademark Parties (Applicants & Owners)

Party: DFA DAIRY BRANDS IP, LLC
Address1405 N. 98th Street Kansas City, KANSAS UNITED STATES 66111
Legal Entity TypeLimited Liability Company
Legal Entity StateDELAWARE
Party: DEAN INTELLECTUAL PROPERTY SERVICES II,INC.
Address2711 North Haskell Avenue Dallas DE 75204
Legal Entity Type
Legal Entity StateDE

*multiple parties listed, check assignment documents for ownership information

Documents

ApplicationIMAGE/TIFF2000-08-07
DrawingIMAGE/TIFF2000-08-07
SpecimenIMAGE/TIFF2000-08-07
Change of Address2002-05-02
Paper Correspondence Incoming2002-11-04
Paper Correspondence Incoming2002-11-04
Notice of PublicationAPPLICATION/XML2003-07-16
Registration Certificate2003-10-28
Registration Certificate2003-10-28
File Jacket2008-01-09
Specimen2008-01-09
Unclassified2008-01-09
Section 8 and 152009-08-25
Specimen2009-08-25
Notice of Acceptance Acknowledgement2009-08-28
Change of Address2010-09-02
Teas Change of Owner AddressAPPLICATION/XML2010-09-21
PR-Section 8 and 92013-09-16
Specimen2013-09-16
Offc Action Outgoing2013-09-17
PR-Teas-Response to Post Reg Office Act2013-10-01
Notice-Acceptance-Renewal2014-01-29
Change Address or Representation Form2021-04-20

Attorney of Record

Mark Niermann
Dean Foods Company
2711 North Haskell Avenue
Suite 3400
Dallas TX 75204

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Category management services, namely providing customer market trends, customer demographics, customer information, information concerning consumer goods, shelf space management for consumer goods, and providing consumer product information via the Internet. FIRST USE: 19961100. FIRST USE IN COMMERCE: 19961100

International Codes:35
U.S. Codes:100,101,102
Type CodeType
GS0351Category management services, namely providing customer market trends, customer demographics, customer information, information concerning consumer goods, shelf space management for consumer goods, and providing consumer product information via the Internet

Trademark Filing History

DescriptionDateProceeding Number
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS2021-04-20
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2021-04-20
TEAS CHANGE OF OWNER ADDRESS RECEIVED2021-04-20
TEAS CHANGE OF CORRESPONDENCE RECEIVED2021-04-20
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2021-04-20
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED2021-04-2088888
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2020-07-01
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2020-05-13
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2015-04-01
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)2014-01-2968502
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED2014-01-2968502
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED2014-01-29
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED2013-10-01
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2013-09-18
POST REGISTRATION ACTION MAILED - SEC. 8 & 92013-09-1768502
TEAS SECTION 8 & 9 RECEIVED2013-09-16
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED2013-09-1668502
TEAS CHANGE OF OWNER ADDRESS RECEIVED2010-09-21
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED2010-09-2188888
TEAS CHANGE OF CORRESPONDENCE RECEIVED2010-09-02
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.2009-08-2868502
ASSIGNED TO PARALEGAL2009-08-2768502
TEAS SECTION 8 & 15 RECEIVED2009-08-25
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2009-04-01
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2008-12-24
CASE FILE IN TICRS2008-01-22
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2007-04-11
REGISTERED-PRINCIPAL REGISTER2003-10-28
PUBLISHED FOR OPPOSITION2003-08-05
NOTICE OF PUBLICATION2003-07-16
APPROVED FOR PUB - PRINCIPAL REGISTER2003-05-05
PAPER RECEIVED2002-11-04
CORRESPONDENCE RECEIVED IN LAW OFFICE2002-11-04
ASSIGNED TO EXAMINER2002-10-3069807
FINAL REFUSAL MAILED2002-06-03
ASSIGNED TO EXAMINER2002-06-0378450
TEAS CHANGE OF CORRESPONDENCE RECEIVED2002-05-02
CORRESPONDENCE RECEIVED IN LAW OFFICE2001-08-20
NON-FINAL ACTION MAILED2001-02-21
ASSIGNED TO EXAMINER2001-02-1674856
ASSIGNED TO EXAMINER2001-02-0278197

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